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BMW, Mercedes ponder challengers to Uber

With autonomous vehicles seemingly just on the horizon of actually arriving to consumers, companies in the auto industry are already thinking about how the innovations could radically change how they do business. For example, BMW and Mercedes-Benz are considering a time where they might transform into ridesharing companies, according to Reuters. It almost sounds like the sci-fi motoring world Bob Lutz is predicting. The German brands foresee a future where some people hail their driverless cars like taxis and use them for short trips. The automakers could run those fleets, essentially making them Uber competitors. In fact, Tesla is reportedly mulling the idea, and Google might be, too. Alternatively, ridesharing services could buy the companies' models directly. "New mobility concepts will emerge with autonomous vehicles, which are robot cars. Fleet management will become a much more significant business," Peter Schwarzenbauer, BMW board of management member in charge of Mini, said to Reuters. With BMW's DriveNow and Daimler's Car2Go car-sharing services, both automakers are already experimenting with alternative ways to get their vehicles on the road. It's not too hard to imagine one of the brand's peppering a few autonomous cars into those fleets someday to test these new theories in the real world. "The ability to use a car, and then walk away is a serious business," Ian Robertson, BMW's head of sales and marketing, said about the future of driverless tech to Reuters. Related Video:

Five B-Class F-Cells go from SF-LA using public hydrogen stations

California's hydrogen islands in Los Angeles and San Francisco finally got the bridge they needed to become the "Hydrogen Highway." With the completion of a permanent public station in Coalinga built by FirstElement Fuel, 205 miles north of LA, 183 miles south of SF, fuel-cell-vehicle owners can complete the road trip without worry. Mercedes-Benz did just that with five B-Class F-Cell customers, spending three days covering 1,000 miles and filling up only at public permanent stations in Burbank, Coalinga, West Sacramento, and Emeryville. Mercedes says there are ten stations in California now, but more than 40 are scheduled to open in 2016, and about ten more every year after that through 2023, when there should be 123 open stations. The company's US fuel-cell fleet is 70 strong and has covered more than two million miles in the five years they've been on the roads here. On average that means each car has driven just 5,714 miles per year, but that number should go up now that they can stretch their hydrogen stacks. The press release below has more information. Nearly 1,000 fuel cell electric miles: Crossing California on Hydrogen - Five Mercedes-Benz B-Class F-CELL complete emission-free drive from Los Angeles to Northern California while only filling up at public hydrogen stations - "California Hydrogen Highway" is connecting the dots - U.S. F-CELL customers have accumulated over 2 million miles since 2010 Stuttgart, Oct 27, 2015 - Mercedes-Benz B-Class F-CELL customers ventured beyond Southern California last week for the very first time, while only filling up at existing public hydrogen stations along the route from Los Angeles to San Francisco. The opening of a new hydrogen station in Coalinga along the I-5 corridor made this opportunity possible. A team driving five B-Class F-CELL refilled at four permanent hydrogen fueling stations located in Burbank, Coalinga, West Sacramento and Emeryville, accumulating nearly 1,000 miles over the course of their three day trip. Three F-CELL customers were accompanied by a team from Mercedes-Benz Research and Development North America based in Long Beach. The purpose of this unique road trip was to highlight the growing hydrogen station network and to show that the vision of the California Hydrogen Highway is becoming reality. Early adopter Loki Efaw who has been an F-CELL driver since 2011 believes fuel cells are the future: "I don't want a car that only takes me to work and back before I have to plug it in.

Mercedes working on fuel cell GLC

Autocar reports that Mercedes-Benz is working on a hydrogen fuel cell powertrain that is expected to go into the just-introduced GLC-Class crossover. Mercedes admits it is working on the technology and has the goal of a 600-kilometer range (373 miles), with a refueling time of three minutes. The company has not said, however, what vehicle its hydrogen tech will go in. The compact crossover is the rumored candidate partly because Mercedes feels the cost of the powertrain means it only makes commercial sense in more expensive vehicles. Autocar says we could see the GLC F-Cell introduced at the Frankfurt Motor Show in the fall of 2017 before it is offered for lease or sale in 2018. At the moment the price is figured to come in around 50,000 pounds ($75,950 US). The price of a conventional GLC in the UK right now is 34,950 pounds ($53,089 US). The Toyota Mirai is on sale in the UK currently with a retail price of 66,000 pounds ($100,254 US). Mercedes has used its B-Class platform as its hydrogen fuel cell vehicle since 2002. We don't know if the B-Class F-Cell will continue once this new offering arrives, but it's clear that the small hatchback alone wouldn't be the best challenge for rivals like the "larger-sized sedan" on the way from BMW and Audi's performance-minded H-tron efforts. If the GLC is the model in question it would also give Mercedes another differentiator from the pack; only Hyundai offers a crossover in that segment, the Tucson Fuel Cell. Related Video: