2012 Mercedes Benz C250 Sport**navigation**bluetech**roof on 2040-cars

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Toyota and Mercedes begin the Super Bowl ad teases with dads and hares

Advertising Age says pregame buzz is where Super Bowl advertisers really build momentum for their Big Game commercials, so let the teasing continue. We've seen the 30-second spot for the Lexus NX, Mercedes-Benz and Toyota are next out of the tunnel with campaigns that focus on a fable and fathers, respectively. The Mercedes tease gets former NFL wide receiver Jerry Rice lining up a talking-heads debate with eight-year-old Andrew Hunter about whether Hunter's hare could beat a tortoise in a race, but it's a disaster before it even begins. In what will be a continuing storyline, a social media component lets people side with #TeamTortoise or #TeamHare, with "a Big Race viewing party" going to a lucky winner. Mercedes also promises there'll be a hero at the end, which we imagine will something in the Three-Pointed-Star family as opposed to the Testudinae or Leporidae families. Toyota's all about the biological family, rolling out a series of tweets and Vine videos showing off ex-NFL'ers and their kids to hype the "One Bold Choice Leads to Another" campaign for the Camry. The profiled paterfamiliae will be examples of those "who have contributed to their families' lives in bold ways." A 60-second spot during the pre-game will feature Paralympic athlete Amy Purdy, then those stand-up dads will get their own 60 seconds during the second quarter. The social media tag for this one is #OneBoldChoice. You can watch Mercedes' opening salvo above, and check out a Toyota tweet with ex-quarterback Kurt Warner below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Automotive News - sub. req., Mercedes-Benz, Toyota via YouTube (M-B), Twitter (Toyota) Celebrities Marketing/Advertising Mercedes-Benz Toyota Super Bowl Commercials Videos

Sunday Drive: A new Rambo Lambo takes center stage

Surprise! Autoblog readers love fast cars. Doesn't matter what shape; doesn't matter what size. As long as it's got big power, wicked acceleration, and ludicrous speed, you're interested. Take, for instance, the brand-new Lamborghini Urus. It's got a 4.0-liter twin-turbocharged V8 sending 641 horsepower and 627 pound-feet of torque through an 8-speed automatic transmission to all four wheels. It hits 62 miles per hour in 3.6 seconds, and has a top speed of 189.5 mph. Ludicrous speed? Check. And although you'd be hard pressed to draw a line straight back from the upcoming Urus to the old, off-road-ready LM002, at least you can say that Lamborghini does have a history of producing overpowered SUVs. A 5.2-liter V12 engine producing 444 horsepower and borrowed from the Countach certainly qualifies as big power, especially considering this was in the 1980s and '90s. A prime example just sold for nearly half a million bucks. Moving along to more traditional sportscars, we got a sneak peek at the next Porsche 911's interior, thanks to some intrepid spy photographers. And we spy with our little eyes some major changes to the quintessential German sportscar. Finally, we round out this Sunday Drive with two First Drive reports. Both are German, but past that, they couldn't be more different. Either way, ludicrous speed is all but guaranteed by either one. As always, stay tuned to Autoblog for all the latest automotive news that's fit to print. The 2019 Lamborghini Urus, fastest SUV in the world, has landed Rare U.S.-spec 1990 Lamborghini LM002 fetches $467,000 at auction Next Porsche 911 will get a major interior overhaul 2018 Mercedes-Benz S-Class Coupe/Cabriolet Review | Creamy goodness 2018 BMW M5 First Drive Review | Power meets traction

Mercedes previews GLC crossover coupe concept for Shanghai

Say what you will about slant-backed crossover coupes: if the industry has learned anything from BMW and its X6, it's that they're popular... and profitable. Little wonder, then, that Mercedes followed suit with the release of the GLE Coupe. And now it appears set to follow the lead set by the BMW X4 as well with a smaller GLC Coupe... at least, that is, in concept form. Previewed in this latest teaser rendering is the Concept GLC Coupe, a design study which Mercedes is set to present at the Shanghai Motor Show later this month. The statement that accompanies it (which you can read below) doesn't tell us much, except to say that it is "near-production-standard" – which is to say that it stands a strong chance of reaching showrooms. As it is, the GLC with a conventional roofline is set to take the place of the GLK in Benz's expanding crossover lineup. The emergence of this concept ought to preview that new model's styling, regardless of how steeply its roofline tapers off towards the back. The Shanghai show is, incidentally, the same venue Mercedes originally floated the idea of its smallest crossover with the presentation of the Concept GLA two years ago. And as we all know, that subsequently entered production – in a form closely following that of the concept. So we wouldn't be surprised to see a GLC Coupe emerge in close proximity to its more conventional counterpart (maybe even before), heavily influenced by the show car we'll see later this month. Related Video: