2007 Mercedes-benz C280 Luxury Sedan 4-door 3.0l White / Tan on 2040-cars

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Mercedes considering Audi Allroad rival

The Audi Allroad is something of an anomaly in the automotive world. Its competitors are limited to the recently released Volvo V60 Cross Country and perhaps the far cheaper Subaru Outback. The lifted premium wagon hasn't exactly done great for Audi, only selling a few hundred examples each month. Its best sales year was 2013, and even then, only 5,300 left US showrooms. Despite these limited prospects, word from Australia is that Mercedes-Benz is looking at launching its own competitor to the Allroad. "We are looking at every single niche, so we are studying this [Allroad] at the moment, but it is not confirmed," Matthias Luhrs, VP of sales and a member of the product management at MB, told Motoring.com.au. "We are looking obviously at C-Class and E-Class, but no confirmation at the moment." Fortunately, Luhrs recognizes that the Allroad isn't exactly a smash in the US. "In the US, no matter how long, short, high ... they don't like station wagons," Luhrs said, while adding that the Allroad concept is "developing quite successfully" in Italy and southern Europe. And for those hoping for a lifted C- or E-Class sedan, Luhrs also put the kibosh on that, saying, "We are not studying that." So what does this tell us? Well, it's still far from a sure thing that Mercedes will launch a lifted C-Class or E-Class Estate. And even if the company does go ahead with it, like the rest of the brand's long roofs (E-Class aside), don't expect to see it on US roads.

Drive visits a Mercedes Pagoda collector in Bangkok

The term "icon" gets thrown around a lot, but if there was ever an automobile that deserved the honorific, certainly the Mercedes SL is one of them. Now in its sixth generation, the SL has been the prototypical German roadster since the 1950s. A sports car with that long a history will inevitably attract a great many collectors, but with values of first-generation 300 SLs and 190 SLs skyrocketing, those enthusiasts without bottomless pockets are turning in growing numbers to the second generation. Known as the Pagoda due to the design of its removable hardtop, the W113-generation SL arrived in 1963 and stayed in production until 1971. By that point Mercedes had built nearly 50,000 of them, selling over 19,000 of those in the United States alone. Through three engine variants – dubbed 230, 250 and 250 SL – and numerous body-styles, all featured an inline-six, transmitting to the road through manual or automatic transmissions with four or five gears. More of a cruiser, then, that an outright sports car, but one that warrants its place in the history of the automobile. In this latest episode, Drive travels to Bangkok to profile a local enthusiast and collector. That's a rather difficult undertaking in Thailand, where it's illegal to import old cars, but Sittisan Quan Sundaravej rises to the challenge, locating classics together with like-minded local enthusiasts. The heart of his collection, though, isn't one he acquired, but rather inherited from his late father. That's the kind of provenance you can't buy.

Mercedes claims naming rights for Atlanta Falcons new stadium

Mercedes-Benz signed a ten-year deal for naming rights to the Louisiana Superdome NFL stadium in 2011. If reports streaming out of Atlanta, Georgia are true, come 2017 Mercedes will have its name on two stadiums in the NFC South Conference because it took up naming rights for the new home being built for the Atlanta Falcons NFL team. The Sports Business Journal reported that the $1.4-billion stadium will open in two years, before the start of the 2017-2018 NFL season. Mercedes transferred its US headquarters from New Jersey to Atlanta earlier this year and is working out of temporary offices; its permanent space is scheduled to be ready around the same time as the stadium. The facility will also be home to the Atlanta United FC Major League Soccer club, and the 2020 NCAA Men's Final Four. If there is a point of common interest between the sports team and the carmaker beyond being really rich neighbors, the facility designed by HOK will be full of technology. The overall shape is inspired by the wings of a falcon, and the eight translucent panels at the top that can open and close in less than eight minutes are inspired by the Pantheon in Rome. The tiered bowl structure inside allows capacity to be expanded up to 83,000 or shrunk with mechanized curtains for MLS games and intimate events, and the five-story tall, 360-degree Halo Board will be the largest video board in the world. Neither Mercedes nor the Falcons organization would comment on the news. An announcement is expected Monday. Related Video: News Source: Sports Business Journal via Atlanta Journal-Constitution Auto News Mercedes-Benz naming rights