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Mercedes recalling 33k C-Class and CLS-Class models in separate campaigns

Mercedes-Benz is recalling over 33,000 vehicles in the US in separate actions affecting two of its model lines. The larger campaign covers 30,141 examples of the 2015 CLS400 and CLS400 4Matic; 2012-2015 CLS550 and CLS550 4Matic; 2012-2014 CLS63 AMG and 2014-2015 CLS63P AMG. On these vehicles, the LED taillights do not sufficiently illuminate around the sides, and therefore they run afoul of the Federal Motor Vehicle Safety Standard. According to documents posted by the National Highway Traffic Safety Administration (as a PDF, here), "this is due to a software coding issue which leads to the non-activation of a certain LED in both taillamp units." An update of the programming by the dealer fixes the problem. The other recall covers 3,039 units of the 2015 C300 4Matic and C400 4Matic for two possible problems with the fuel delivery module of the fuel tank. First, the locking plate for the part might loosen on some of these vehicles, and that can cause a fuel leak, which is obviously dangerous. Also, the electric wires going into the component might be pinched, which can lead to failure of the fuel pump. Dealers will inspect the models for both issues and will repair any faults they find. Mercedes did not tell NHTSA when owners would receive notification about either of these campaigns when the company submitted the documentation to the agency on March 10. Autoblog reached out to company spokesperson Christian Bokich via email for more information. "We currently expect to be in touch with customers by late March. Customers may continue to drive their vehicles until the recall is performed," he said. Related Video: RECALL Subject : Rear Side Marker Illumination/FMVSS 108 Report Receipt Date: MAR 10, 2015 NHTSA Campaign Number: 15V137000 Component(s): EXTERIOR LIGHTING Potential Number of Units Affected: 30,141 All Products Associated with this Recall Vehicle Make Model Model Year(s) MERCEDES BENZ CLS400 2015 MERCEDES BENZ CLS550 2012-2015 MERCEDES BENZ CLS63 2012-2015 Details Manufacturer: Mercedes-Benz USA, LLC. SUMMARY: Mercedes-Benz USA, LLC. (MBUSA) is recalling certain model year 2015 CLS 400 and CLS 400 4matic, 2012-2015 CLS 550 and CLS 550 4matic, 2012-2013 CLS 63, 2014 CLS 63, and 2014-2015 CLS 63P. The affected vehicles have LED tail lights that may not light on the sides, reducing the rear side visibility of the vehicle. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) No.

How Atlanta landed Mercedes-Benz

The first phone call came last spring. An international real estate company had a high-profile client that wanted to relocate its North American headquarters. The client, whose identity was confidential, narrowed the list of prospective sites to Texas, North Carolina and Georgia. Would Georgia officials be interested in a discussion? Behind the scenes, they worked for months to lure the company, touting lower housing prices and a relaxed pace of life. They arranged interviews with CEOs of other companies in Atlanta who could speak about the area's business climate and they augmented negotiations with key executives from a utility company and Atlanta-Hartsfield Airport. Ultimately, they were also offered a reported $40 to $50 million in tax incentives. Secrecy was vital. The intermediary and officials with the Georgia Department of Economic Development gave the project a code name that changed three times throughout the summer and fall, so that only a few people had access to the most basic information. It was called Operation Eagle. It was only in September that the Georgia officials learned the identity of the client, Mercedes-Benz, and only last week that Operation Eagle bore fruit when the company publicly announced it would relocate its North American headquarters from Montvale, NJ, to the north side of Atlanta. "They put themselves in a spot on the north side where millennials can live in the city, and people can live in the northern suburbs and raise a family," Tom Croteau, deputy commissioner of global commerce for the GDED, tells Autoblog. "And when you combine that with the business aspect of a lower-cost environment, that's what we were able to provide them, along with a long-term commitment to support them however we can." In the move, the company benefits from a location that's closer to a growing base of suppliers that work with German car companies in the Southeast, as well as closer proximity to ports in Brunswick, GA, that are some of the busiest in the country. Mercedes-Benz will bring 800 to 1,000 jobs to the area. In addition to the employment, Georgia benefits from another notch in its automotive belt. Atlanta is already home to Porsche's North American headquarters. Kia Motors has a major manufacturing facility in West Point, GA, and General Motors opened an information technology center in Atlanta two years ago that employs roughly 1,000 workers.

Weekly Recap: Jaguar takes a leap with price cut, new strategy

Jaguar was one of the famous automotive props and plotlines in the now-iconic drama Mad Men. There's a scene where the show's protagonist, Don Draper, deftly undercuts an influential Jaguar dealer by indicating that get-me-in-the-door local radio spots would be an effective way to sell cars like the slinky E-Type. The British executives think this is folly – Draper knows they will – and his advertising strategy wins out over the dealer's approach to move the metal. Jaguar's not doing that, but half a century later in the real world the company is launching plans to make its cars more attainable to new and younger customers like Millenials. These aren't coupons, but this is a leap for Jaguar, which has long banked on sexy styling and its rich motorsports history to overshadow its past mechanical flaws. Put simply, Jaguar is addressing the reasons why people, especially the younger set, don't buy its cars. The 2017 XE will start at $35,895 when it launches next spring – which makes it an attractive buy for a successful, relatively young person. When it's time to move up, the redesigned XF will be more attainable, coming in at $52,895, which is $5,275 less than the 2015 model. The flagship XJ sedan and the enthusiast-oriented F-Type sports car will also get thousands of dollars worth of added standard features, and Jag is actively pitching them as a better value than their competitors. "The Jaguar brand is on the eve of a major transformation that will see it dramatically increase its presence in the United States luxury marketplace with an expanded lineup, pricing focused on the core of the luxury market, and an all-new ownership package with best-in-class coverage," Joe Eberhardt, CEO of Jaguar Land Rover North America, said in a statement. The brand's quality and reliability dings have also lurked in the back of buyers' minds for decades, though that's an outdated notion. Jaguar placed third in J.D. Power's Initial Quality Study in June and was the top-ranked luxury brand in J.D. Power's Customer Service Index in March. Not content, the company is rolling out an enhanced program called Jaguar EliteCare that launches on 2016 models. It offers a five-year, 60,000-mile limited warranty, the longest among its competitors, with free scheduled maintenance during that period. The plan also covers roadside assistance and connectivity features.