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YouTube viewers prefer BMW

BMW owners sometimes get a bad rap as being snobbish, rude drivers, but according to a new study by the online marketing company ZEFR, Bimmer aficionados also have a close relationship with the brand's vehicles. With well over 4 billion YouTube views, the German automaker is the industry's king of the road online. Making the popularity even sweeter for marketers, 95 percent of those clicks are for fan videos, which represents loads of free advertising. BMW isn't the only automaker with such an extensive following. Honda comes in a close second with around 4 billion views, and Mercedes-Benz is just a little behind it. Among all brands, it's the norm for fan-made videos rather than the official ones to get the lion's share of the clicks, generally 95 percent or more. "YouTube has become a treasure trove for connecting with the right people for automakers," Dave Rosner, ZEFR marketing boss, said to Automotive News. Beyond just a popularity contest among brands, automotive videos are big business on YouTube, according to ZEFR's research. Enthusiasts are leading the way, too. Racing is by far the most-watched category with 895,000 clips generating a staggering 8.2 billion views. Classic cars are also a very hot topic with 305,000 videos getting 1.6 billion clicks. Surprisingly, when it comes to watching auto videos, sedans are most popular on YouTube with over 9 billion views, according to Automotive News. Meanwhile, SUVs, performance vehicles, and pickups were each around 3 billion or less. You can check out the full study for yourself, as a PDF, here. Related Video:

Fast sedans and loose Tweets | Autoblog Podcast #555

On this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Associate Editor Reese Counts. Reese has been traveling a lot, and the two discuss his recent first drives of the 2019 Mercedes-AMG GT four-door and the 2019 Audi Q3. The pair also talk about the 2018 BMW X2 that's been in the office this week. Also on the agenda is the SEC's lawsuit against Elon Musk, Ola Kaellenius replacing Dieter Zetsche at Mercedes-Benz, Cadillac's move back to Detroit and the upcoming reveal of the 2019 BMW 3 Series at the Paris Motor Show.Autoblog Podcast #555 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown 2019 Mercedes-AMG GT four-door 2019 Audi Q3 2018 BMW X2 Elon Musk lawsuit New Mercedes-Benz CEO Cadillac is heading back to Detroit The new 3 Series debuts next week Feedback Email – Podcast@Autoblog.com Review the show on iTunes

Ferrari, Mercedes selling cars with faulty Takata airbags

According to the US Senate, a small group of automakers are still selling new cars with faulty Takata airbags. Automotive News reports that Ferrari's entire lineup and various Mercedes-Benz vehicles come with faulty airbags and are subject to being recalled by the end of 2018. US Senator Bill Nelson, (D-FL), claims the affected Ferrari models include: the 2016 to 2017 FF, California T, F12 Berlinetta, F12 TdF, 488 GTB, 488 Spider, and GTC4 Lusso. Mercedes-Benz is also in the mix with the 2016 Sprinter and 2016 to 2017 E-Class Coupe and Convertible. Automotive News reports that both Ferrari and Mercedes-Benz will require its dealers to notify buyers of a recall in the vehicles' future. The National Highway traffic Safety Administration claims the vehicles are legal to be sold, as the airbags are safe until exposed to high humidity for a significant period of time. With the majority of Ferrari drivers storing their vehicles in temperature-controlled garages, this shouldn't be troubling news. What is troubling, however, is that seven out of 17 automakers that Senator Nelson contacted admitted to putting defective Takata airbags into its new cars. Volkswagen, Fiat Chrysler Automobiles, and Toyota are a few automakers that still use Takata's faulty airbags. All have agreed to notify buyers of future recalls. Related Video: News Source: Automotive News-sub.req.Image Credit: Copyright 2015 Lorenzo Marcinno / AOL Government/Legal Recalls Ferrari Mercedes-Benz ferrari ff ferrari f12 berlinetta ferrari 488 gtb ferrari california t ferrari f12 tdf ferrari 488 spider ferrari gtc4 lusso