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BMW, Mercedes ponder challengers to Uber

With autonomous vehicles seemingly just on the horizon of actually arriving to consumers, companies in the auto industry are already thinking about how the innovations could radically change how they do business. For example, BMW and Mercedes-Benz are considering a time where they might transform into ridesharing companies, according to Reuters. It almost sounds like the sci-fi motoring world Bob Lutz is predicting. The German brands foresee a future where some people hail their driverless cars like taxis and use them for short trips. The automakers could run those fleets, essentially making them Uber competitors. In fact, Tesla is reportedly mulling the idea, and Google might be, too. Alternatively, ridesharing services could buy the companies' models directly. "New mobility concepts will emerge with autonomous vehicles, which are robot cars. Fleet management will become a much more significant business," Peter Schwarzenbauer, BMW board of management member in charge of Mini, said to Reuters. With BMW's DriveNow and Daimler's Car2Go car-sharing services, both automakers are already experimenting with alternative ways to get their vehicles on the road. It's not too hard to imagine one of the brand's peppering a few autonomous cars into those fleets someday to test these new theories in the real world. "The ability to use a car, and then walk away is a serious business," Ian Robertson, BMW's head of sales and marketing, said about the future of driverless tech to Reuters. Related Video:

Elephant with an itch to scratch uses cars for relief

Sometimes in life you, get an itch in a place that you need some help to scratch it. That feeling apparently goes for elephants as well as humans. A pachyderm at the Khao Yai National Park in Thailand recently had some serious comfort in its rump. Unfortunately, the giant animal chose several passing vehicles to alleviate the problem. Things start out rather cute with the elephant rubbing its enormous behind on a Mercedes-Benz. However, another vehicle apparently doesn't provide the same level of relief. The animal seems to grow annoyed and starts taking the sedan apart with at least one person inside. The experience must have been mammothly terrifying. According to BBC News, no one was injured, and the odd behavior is being blamed on a result of the elephant's mating season. Male elephants, as well as other male pachyderms, go through a period called the musth, when testosterone levels rise to several times greater than normal in preparation for the mating season. It makes the elephant aggressive, irritable and yes, itchy.

Ferrari hails Vettel as the 'moral winner' after 'stolen' F1 race

MONTREAL — Ferrari hailed Sebastian Vettel as the moral winner of the Canadian Grand Prix on Sunday while the German raged at being robbed of victory by race stewards. "They are stealing the race from us," the angry German exclaimed over the team radio as he was told he was under investigation after running off the track and into the path of Mercedes rival Lewis Hamilton. Vettel was given a five-second penalty, finishing first but having to hand victory to Hamilton. "No, no, no. Not like that. You have to be an absolute blind man, you go on the grass how are you supposed to control your car? This is the wrong world," the Ferrari driver yelled after being notified of the penalty. "It's not making our sport popular, is it? I mean, with these kind of decisions," he told Sky Sports television after the podium ceremony. He had earlier parked up in the wrong place and stormed straight to the Ferrari hospitality area before returning to the pitlane. There he rearranged the numbers in front of the cars, switching the 'one' board from Hamilton's car to the space where his Ferrari should have been. "If it had happened to me I would have kicked the damn board and thrown it against the car," said Mercedes F1 boss Toto Wolff, whose team has now won the first seven races of the season. "I am of course biased for Mercedes, and I say there is a rule that says you need to leave a car's width when you go off the track and I think his instinctive reaction was 'I need to protect that position' and maybe that was a tiny bit too far." Wolff said he was surprised by the stewards' decision but also defended them. The officials included experienced Italian racer Emanuele Pirro, a former F1 driver and five times winner of the Le Mans 24 Hours sportscar race. "I think the stewards up there need to be people that need to be supported," said Wolff. "There is Emanuele up there, it doesn't go any more professional and experienced than Emanuele. Said Vettel, "People want to see us race and that was, I think, racing. I hope the people come back, that's the main thing obviously... it's just a shame when we have all these little funny decisions." Ferrari team boss Mattia Binotto indicated there could be no appeal by the Italian team but said there was no doubt about the real winner. "It's not down to us to decide, and that's the sport. But certainly if you look at the crowd, everybody I think today believes that there was nothing Sebastian could have done," he said.