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Daimler rebuffs Geely offer to buy stake

HONG KONG/BEIJING - Daimler AG has turned down an offer from China's Geely to take a stake of up to 5 percent via a discounted share placement, as the German automaker has long been reluctant to see existing shareholdings diluted, sources with knowledge of the talks said. A stake of that size would be worth $4.5 billion at current market prices. Although Daimler declined the offer, it told Geely it was welcome to buy shares in the open market, the sources added. Carmakers in China have embarked on a flurry of dealmaking, as they scramble to boost production of electric and plug-in hybrid vehicles ahead of tough new quotas to be imposed by Beijing, which wants to reduce urban smog and lower the country's reliance on oil. People with knowledge of Geely's thinking said the company was keen to access Daimler's electric car battery technology and wanted to establish an electric car joint venture in Wuhan, the capital of Hubei province. Geely, which also owns Swedish car maker Volvo, is still hopeful it can secure a deal in some form over the coming weeks, they added. The two automakers met in Beijing in recent weeks at Geely's behest. There, the Chinese firm, formally known as Zhejiang Geely Holding Group, offered to take a stake of between 3 percent and 5 percent if Daimler would issue new shares at a discount, the sources said. It was not immediately clear what kind of discount for the shares Geely had in mind or whether Geely was interested in buying the shares on the open market. A spokesman for Geely declined to comment. A spokesman for Daimler said the company was "very happy with our shareholder structure at present", but added that it would welcome new investors with a long-term interest in the company. Shares in Daimler were up 1 percent in early Wednesday trade, in line with the broader market.DAIMLER ALREADY TIED TO BAIC, BYD Geely, which has a market value of some $32 billion, is the leading domestic brand in China with a 5 percent market share, according to an analysis by Nomura Securities. A stake of 5 percent would establish it as Daimler's third-largest shareholder behind the Kuwait Investment Authority and BlackRock, who hold 6.8 percent and 6 percent respectively, according to Reuters data.

Ferrari's Vettel sets lap record and take pole position for Chinese Grand Prix

SHANGHAI – Ferrari made Formula One rivals sit up and take notice after an ominous show of speed in qualifying for Sunday's Chinese Grand Prix. World championship leader Sebastian Vettel took pole position with a lap more than half a second faster than that of Valtteri Bottas, the fastest of the two Mercedes drivers in third place. The German's best time of one minute, 31.095 seconds – a Shanghai circuit record – turned up the heat on a chilly afternoon with Finnish team mate Kimi Raikkonen joining him on the front row. "We thought coming into today that we would be fighting for the pole position," said Bottas, whose reigning champion team mate Lewis Hamilton qualified fourth after aborting his final flying lap. "But it was definitely out of reach today, there was nothing in the lap that we could have gained that much." "I don't know if we can challenge, we're half a second behind today," added Hamilton. "We were quicker in the race in the last race (Bahrain) but they (Ferrari) were able to hold on. They will probably do the same tomorrow." Dominant isn't a word that has been used to describe Ferrari since they chalked up five straight drivers' titles and six consecutive constructors' crowns with Michael Schumacher, but they were imperious on Saturday. The front row lockout was their second in a row after Vettel beat Raikkonen to pole last weekend in Bahrain. "Ferrari were just way too quick," said Red Bull's Max Verstappen, who was fifth fastest but a hefty 0.701 seconds off Vettel's pace. "Somehow they've found a turbo button on the straight because they are really quick and still in the corners they are reasonably quick." Verstappen's Red Bull teammate Daniel Ricciardo added, "Ferrari has had really good pace all weekend and I can't say honestly now that we're going to have their pace tomorrow, but Mercedes definitely look within reach." Ferrari's speed had already stunned rivals after Friday's opening day of practice pointed to a close battle, even if Hamilton was top of the timesheets. With temperatures plunging on Saturday, the scarlet cars seemed to come into their own. Vettel, who holds a 17-point lead over Mercedes rival Lewis Hamilton after winning in Australia and Bahrain, is looking good for a hat-trick. No driver has ever won the season's first three races without being crowned champion that year, and the last Ferrari driver to do it was Schumacher in 2004 when he was at the peak of his powers and won the opening five.

Mercedes wants to be the luxury car for women

Mercedes-Benz wants to bring more women into the the fold, and it's launching a very different type of online vehicle configurator in Germany by the end of the year in hopes of growing appeal among female buyers. The new website is just one part of the company's new advertising campaign called "She's Mercedes" that launches at the Frankfurt Motor Show. It's set to appear in other markets around the world in 2016. Although according to company spokesperson Tobias Mueller to Autoblog, "MBUSA has no immediate plans to extend this strategy in the US." Mercedes believes the huge number of options on its models can be overwhelming, and the company's new "lifestyle configurator" is supposed to offer an alternative. With this solution customers select their preferences to questions about travel, music, activities, and more. The automaker then uses an algorithm to offer several pre-equipped vehicles that meet those criteria best. Although, obviously the traditional configurator is still available for women wanting the more direct approach. "In future we want to win them over for our brand to an even greater extent than before – with tailor-made measures, developed especially for women," said Dr. Jens Thiemer, Mercedes' head of marketing. In addition to the lifestyle configurator, Mercedes is hoping to grow its female buyers in other ways. It's launching a She's Mercedes magazine and website in Germany in September to further get the message out about the campaign. Beyond just a tweaked marketing message, the company wants to hire more women for the sales staff at dealers, too. "Best Customer Experience" – She's Mercedes and lifestyle configurator: Mercedes-Benz – individual and up close and personal to female and male customers alike Stuttgart, Sep 12, 2015 Stuttgart. In keeping with the sales and marketing strategy "Best Customer Experience", Mercedes-Benz is bringing the needs and wishes of women even more sharply into focus. The inspiration platform "She's Mercedes", which is starting in parallel with the International Motor Show in Frankfurt (IAA), is at the heart of the new, holistic initiative. With innovative event and information offers, Mercedes-Benz wants to enter a more intensive dialogue with women and significantly increase the brand's attractiveness for this target group.