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Toyota, Mazda get an Alabama welcome for $1.6 billion plant

MONTGOMERY, Ala. — Toyota and Mazda confirmed Wednesday they will build a $1.6 billion joint venture assembly plant in Alabama that will employ up to 4,000 workers, a boost for President Donald Trump who wants automakers to expand U.S. production. Toyota President Akio Toyoda and Mazda President and Chief Executive Officer Masamichi Kogai joined Alabama Gov. Kay Ivey in Montgomery at an event to confirm the decision. "Welcome to sweet home Alabama," Ivey said to the two executives, after saying that the anticipated 4,000 workers at the plant to be built in Huntsville would earn an average of $50,000 a year. The plant will produce 300,000 vehicles a year and should open on a 2,500-acre former cotton field in 2021, about 14 miles from Toyota's engine plant in Huntsville. Toyota plans to build Corolla cars at the plant, while Mazda will build crossover SUVs. "Together, I am confident we will create yet another 'Built in America' success story," Toyoda said. Alabama will provide tax incentives. Officials said the state tax incentives were worth $370 million, but they did not disclose how much the local incentives were worth. Huntsville Mayor Tommy Battle said the plant will "provide jobs for decades to come for Huntsville and Alabama. It vaults Alabama to the top as an industry leader in producing the next generation of cars that will power our nation." Among U.S. states, Alabama is already the fifth largest producer of cars and light trucks. The state has more than 150 major auto suppliers and 57,000 automotive manufacturing jobs. Two decades ago, Alabama spent an estimated $250 million to woo Daimler AG's Mercedes-Benz to put an auto plant in Tuscaloosa, sparking the birth of auto production in the state. In September, Daimler said it would invest $1 billion to expand its Alabama Mercedes-Benz plant to start building electric sport-utility vehicles there from about 2020. Alabama is also home to assembly plants operated by Honda and Hyundai. A Kia assembly plant operates near the Alabama border in Georgia. Mazda and Toyota said they still need approvals and authorization by antitrust agencies for the new joint venture. They announced a capital alliance in August and plans to jointly develop technology for electric vehicles. Trump tweeted in March he wanted "new plants to be built here for cars sold here." Many automakers have announced expansions of facilities or new jobs but no other new U.S. auto plants have been announced. U.S.

Mazda MX-30 crossover is brand's first EV, with sporty, coupe-like looks

TOKYO — Mazda's first production full electric car has finally been revealed, and it's called the MX-30. And the name and shape point to it being a sporty, fun EV, though we're still waiting for more details. Starting with the name, the 30 designation gives you an idea of its size, which is similar to the upcoming CX-30, itself close to the Mazda3 hatchback. And importantly, it has the MX prefix, which is only used on Mazda's sporty cars, typically with piston engines. The RX prefix is for sporty rotary cars. So clearly the aim of this car is to be fun. Its shape points to sportiness, too. It has a fastback roofline that is coupe-like. In fact, you could arguably call this a coupe, since it uses the same type of rear half-door arrangement found on the RX-8 and Saturn Ion coupes. And of course it was used on the less coupe-like Honda Element and Toyota FJ Cruiser. The roof also is available in a contrasting graphite color. The lower half of the body is simple, and a bit boxy with the blunt nose. That nose features a much smaller rendition of Mazda's pentagonal grille, and the grille blends into the headlights. And like all crossovers, the MX-30 has big plastic fender flares. Inside, the MX-30 features a typically minimalist, modern dashboard that's low and wide. New for the MX-30 is a touchscreen display for climate control functions, and it sits on a "floating" center stack and console. The cabin features unique materials such as fabric made from plastic bottles, and cork in the center console. That cork is made of leftovers from a cork stopper company, and it's a nice throwback to Mazda's origins as a cork producer. While we get a great look at the MX-30 inside and out, Mazda was light on critical details for an electric car: power and range. Both are mysteries, though it seems it is a single-motor vehicle, and so is likely front-drive only. It does feature an electric version of G-Vectoring Control, which is the system that reduces torque with steering input to shift weight forward for a larger front contact patch and more eager turn-in. The battery, located in the floor of the car, is cooled with a refrigerant, so it isn't simply air-cooled, and the car will be compatible with DC fast charging stations. Mazda also didn't provide an on-sale date for the MX-30. We expect it will be available sometime in the next year. Whether it will come to America is also an open question. But as a stylish crossover, it seems like it would be an EV with U.S.

Dealers think Mazda's new Mexico plant will increase Mazda3 sales by 20%

Mazda3 sales in the US were down about 15 percent last year to a total of 104,713 units. According to a report from Automotive News, though, the slowdown in sales has been due more to production constraints than demand.
Good news for Mazda dealers, then, that a new plant in Salamanca, Mexico has just come online. Tom Carey, chairman of Mazda's national dealer council, told AN, "We're going to be in good shape because of that Mexico inventory." If estimates prove accurate, sales of the Mazda3 will increase by about 20 percent when the new plant begins production this month.
If those lofty projections come to pass, Mazda will reportedly be on track to exceed 300,000 total sales in the US in 2014, which would represent the brand's highest figures since its 375,000-unit peak in 1994. The brand hopes to sell more than 400,000 vehicles in the US by 2016, and with well-received products like the latest 3 and Mazda6 sedan, such expectations seem quite possible.