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2020 Mazda3 hatchback starts at $24,620, a $100 increase

Car and Driver got the scoop on some 2020 Mazda3 pricing, and anyone waiting for the new model year had better bring more money. The Mazda3 sedan goes up by $500 to $21,500. After the $920 destination charge, that's a total of $22,420. On the sedan, however, the extra dosh pays for extra equipment. Every sedan trim gets Mazda's i-Activsense driver assistance tech, meaning adaptive cruise control, automatic emergency braking, blind-spot monitoring, lane-keep assist, and lane-departure warning. The i-Activsense suite had been an option the sedan's entry-level trims. The Mazda3 sedan in Select guise, one step above the entry-level model, increases $100 to $23,620. Starting price for the front-wheel drive 2020-model-year hatchback comes in at $24,620 after destination. C/D says that's a $1,020 bump, but we believe that figure is an error. Based on the fact that Mazda's U.S. pricing rounds off to the nearest hundred and destination is $920, it seems more likely the $24,620 price includes destination. In that case, the 2020 Mazda3 hatch only goes up by $100. The five-door models don't get any more equipment, but Mazda say's there's a new finish for the wheels on the top-tier Premium trim. All other trims hold steady. The 2.5-liter four-cylinder with a square 186 horsepower and 186 pound-feet of torque remains the sole engine option, a six-speed automatic is the standard transmission on all trims, the hatchback in Premium form offering a six-speed manual option. Buyers of the entry-level sedan are stuck with front-wheel drive, while every other trim offers all-wheel drive for $1,400. The sedans should hit dealerships this month, and the hatchbacks will roll in come September.

Mazda's game plan: Compression ignition, superchargers, EVs — and still fun to drive

Today, Mazda announced its new Sustainable Zoom-Zoom 2030 initiative. Dumb marketingspeak name aside, this is Mazda's general plan to make its cars more efficient while still keeping Mazda's fun-to-drive character. The most notable part of this announcement is Mazda's new Skyactiv-X engines and the addition of EVs and electrified powertrains starting in 2019. As we reported back in January, this new supercharged Skyactiv-X engine family will be the first to use high-compression ignition, or HCCI, rather than traditional spark plugs. Each year, fuel economy and CO2 emissions standards grow ever tighter. Each and every automaker around is looking for ways to improve both factors. Initially, most have chosen to downsize engines and add turbochargers. That's why Mazda's new Skyactiv-X engines are going to be so special. They essentially work like a diesel engine, using extremely high compression to ignite the fuel rather than the flame from a spark plug. Adding a supercharger rather than a turbo retains a smooth and immediate engine response. Look for a 10 to 30 percent increase in torque and a sizable boost in fuel economy. Mazda's engine already have some of the highest compression ratios around, but these new engines will push well into diesel territory. The biggest issue so far with gasoline compression ignition is controlling when the gasoline ignites. Mazda claims to have solved this issue, seamlessly moving from spark to compression ignition. This new plan comes 10 years after the first Sustainable Zoom-Zoom initiative was announced. With Sustainable Zoom-Zoom 2030, Mazda wants to focus on the Earth, society, and people. Together with the new engines, Mazda hopes to create a sustainable future that still involves engaging and fun-to-drive automobiles. First, Mazda wants to consider emissions over the entire life of a car. That means reducing emissions generated while building the car or fueling and charging a car in addition to those released while it's on the road. The goal is to reduce emissions to 50 percent of 2010 levels by 2030, and a 90 percent reduction by 2050. New electrified models will debut in 2019 in markets that have a high ratio of clean energy for power generation. Mazda's focus on society aims to improve safety with the Mazda Proactive Safety philosophy. Like with Skyactiv, this ethos goes far beyond simply improving an engine or adding new active safety technology.

Mazda CEO predicts record US sales in next 2 years

The recently appointed CEO of Mazda is apparently quite the optimist, claiming that the Japanese brand, renowned for its Zoom-Zoom driving character (and more recently its sleek, refined designs and Skyactiv efficiency), is claiming the company will record its best-ever US sales within the next two years. According to a report from Automotive News, Masamichi Kogai expects Mazda to move 400,000 of its Kodo-styled vehicles in the increasingly competitive US market by March 2016, with the recently launched Mazda3 leading the charge. "It will impacted considerably by the trend of the U.S. industry. But... it's my hope we achieve the record by that time," Kogai tells AN.
The brand is currently targeting 300,000 units by the end of this fiscal year in March 2014. Given that production and sales of the Mazda3 (and consumer awareness of the 2014 Mazda6) is still picking up steam, it isn't a stretch to imagine Mazda, which sold 240,000 vehicles from January to October of 2013, hitting its target.
Along with the overall increase in sales numbers, Kogai is expecting the independent brand to take an even larger slice of the US sales pie, claiming 2.5 percent US market share, improving from its current 1.9-percent foothold so far in 2013. "I think the upper limit may be 2.5 percent for the time being," Kogai told AN, before pointing out, "We don't want to use a lot of incentives. That is not the sales approach we aspire toward."