2013 Mazda Mazda6 I Sport on 2040-cars

Auto blog

Mazda planning 'aggressive' dealer shakeup

Mazda has set an ambitious goal of selling 400,000 units by the end of the 2015 Japanese fiscal year in March 2016, and to do that, it's going to need to take some aggressive action. That means that underperforming members of its 637-showroom strong dealer network are about to get the axe.
The purge won't just be limited to dealers that aren't performing, though. Mazda will seek to consolidate poorly located dealers and build new showrooms in better locations. It still isn't clear how many dealers are being targeted or at what point Mazda would end its cull.
This consolidation of dealers is all part of a one-two punch for the Japanese brand, that will also see increased marketing efforts in 35 key areas. Of those markets, Mazda is placing a special emphasis on New York and LA, although there's not much mention of what other regions are being looked at.

The Miata is always the answer, but which one is the answer for you?

If you follow along with our long-term vehicles, you know that we had a 2016 Miata Club in the fleet. It's a Miata that had every sporty bit available installed, but there are other ways to spec out an MX-5. Just recently, we had the chance to sample the other end of the MX-5 spectrum, the Miata RF Grand Touring. While they're cut from the same sheetmetal, they're surprisingly different cars. So we thought we'd put together a little guide to help you figure out what bodystyle and trim level of Miata is right for you. How do you like the wind in your hair? If you're someone who loves soaking up the sun and having the wind blow through your hair, or lack thereof, there's no replacement for the soft-top Miata. The manual folding mechanism will get you out into the fresh air faster than virtually any other convertible, and it will go back up just as easily when the rain comes. Raising and lowering it is quick and easy, and can be done with one hand from the driver's seat. And with the top down, you'll be greeted by breeze from virtually every direction, and an airy, unencumbered feeling that only comes with a full convertible. However, if you prefer to keep your hair in place and just get some sun, the RF is the better choice. The retractable targa top still descends and reemerges quickly, taking just 13 seconds either way. Keeping the windows up with the targa stowed will allow in plenty of sun, but will keep wind to a minimum. But when the windows drop, you'll still get a healthy dose of airflow. It still doesn't feel as open as the soft top, though, since you'll be able to catch the fastback pillar out of the corner of your eye. But if you value protection over airflow, that won't be an issue. View 11 Photos Does your Miata need to be a daily driver and occasional road tripper? While many Miatas will be weekend toys, one of the appealing things about them is that they're reliable enough and have just enough cargo space that they can serve as an everyday vehicle. For people who want to use a Miata as a daily commuter, and even take it on road trips, we would recommend an RF with the Grand Touring trim, as seen above. Although it still isn't a quiet car in the grand scheme of things, the RF's solid top makes it more livable for highway stints both short and long. The Grand Touring trim comes recommended for these purposes for a couple of reasons. Foremost is the more forgiving suspension shared between it and the base-level Sport.

2019 Mazda CX-9 Review and Buying Guide | Fun for the whole family

The 2019 Mazda CX-9 crossover is the biggest vehicle in the Japanese automaker's lineup, and the only one to offer a third row of seating. It has only one powertrain option, but offers a wide variety of other content across various trim levels. Many folks are drawn to Mazdas for their elegant design, affordability and driving dynamics that are sharper than most, and the CX-9 has all of that to a certain degree even if it's the biggest, most family-oriented one. Still, the CX-9 may be big for a Mazda, but it's one of the smallest in its segment in terms of third-row space and cargo capacity, so it may not be for every family. What's new with the Mazda CX-9 for 2019? Though largely unchanged from when this generation debuted for the 2016 model year, the Mazda CX-9 gets a few small changes for 2019, the biggest of which is the addition of Apple CarPlay and Android Auto compatibility, which is optional on its lowest Sport trim and standard on the Touring, Grand Touring, and Signature. The transmission has been retuned for a smoother, quieter driving experience. Thicker floor mats and headliner further help to make the car quieter. Each trim gets a little something new, too. Sport now offers an optional Sport Package, costing $1,290, with heated front seats, a power driver's seat, heated mirrors, lane-keep assist, adaptive cruise control and automatic emergency braking. Moving up to the Touring trim, the only other change is a frameless rear-view mirror. The Grand Touring trim gets a new 7-inch info screen in the instrument panel, along with new power-folding side mirrors and a 360-degree camera system. The top-level Signature trim gets new badges, rosewood interior trim, and accent lighting in the grille and around the shifter. Along with the new features, the CX-9 increases in price. The Sport trim costs a mere $150 more, the Touring and Grand Touring trims go up by $370, While the Signature jumps $1,050 compared to the 2018 model. What are the CX-9's interior and in-car technology like? The interior varies by trim level, but with Mazda making moves to grab customers from some of the luxury brands on its "path to premium," the higher grades do look and feel like a high-quality, comfortable place to spend time. It's a spacious interior with room enough for a third row. There are some rally nice materials in use, depending on the trim level, including Nappa leather and something called Santos Rosewood.