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Mazda on sales upswing in Europe but won't build there

Auto sales in Europe have been a tricky proposition for some years, but Mazda has seen some success on the backs of the CX-5 and new Mazda6. According to a report form Automotive News Europe, though, that doesn't mean we should be looking for the Japanese manufacturer to set up production operations there.
Mazda's European CEO, Jeff Guyton, explained to AN that "Our intention is to have manufacturing scale. That gives you scale economy and quality through repeatability." In other words, a big honking plant in one part of the world is preferable to a half dozen small factories building the same vehicles.
European sales for Mazda are up 5.4 percent in the first half of 2013, with 74,000 units sold. That kicked the Zoom-Zoom brand's market share up from one to 1.2 percent. Small gains, but gains nonetheless. According to Guyton, Mazda would need to sell 200,000 units of just one model in Europe for local production to make sense. Mazda's best European year saw 320,000 units sold across the entire range.

Edmunds ranks the best used cars for 2013

When people ask us what car we would recommend for them, it's usually not easy to answer. To make a useful recommendation we must consider which of the numerous vehicle segments fits their needs best, and then choose one of the many vehicles offered in each segment. For some people, new cars don't meet their expectations of value, because they lose so much of it the moment they are purchased and driven off the dealer lot. For them, there's always the used-car market, where great deals can be found, but cars' histories of reliability and maintenance records - and perhaps that Certified Pre-Owned warranty - become ever-important factors playing into purchase choice.
To help out, Edmunds has done us the favor of assembling a list of the best used vehicles money can buy, covering model years 2006-2011, according to what it considers the most important criteria when shopping for used autos: reliability, safety, value and availability. That means unreliable, unsafe, super-expensive or limited-edition models don't appear on the list, but instead cars from each segment that are more likely to satisfy the general population.
There are some real goodies on the list, including but not limited to vehicles such as the capable Honda Fit, the cultish Honda Accord coupe (which can be had with a 240-horsepower V6 and a six-speed manual transmission some years), and the powerful Chevrolet Corvette. While Edmunds' choice of the Volvo C70 for best used convertible baffled us at first (not that it's a bad car), it redeemed itself by stating that the Mazda MX-5 still is an unofficial top choice if you don't require more than two seats.

2021 Mazda3 Turbo First Drive | A fun luxury alternative

After seven years and an entire generation, there is finally another turbocharged Mazda3. But Mazda will be the first to tell you that it’s not, by any means, a successor to the rambunctious Mazdaspeed3, hence the lack of the name. Having driven it, weÂ’ll be the second to tell you the same: this is definitely not a Mazdaspeed3. ItÂ’s an altogether different beast, but itÂ’s still a good drive, and helps make the 3 a credible, budget alternative to an entry-level Audi or Mercedes. The turbocharged 2.5-liter engine is mostly the same one that Mazda has used in the CX-9 and turbocharged CX-5. It makes the same 227 horsepower and 310 pound-feet of torque on regular fuel (or 250 hp and 320 lb-ft of torque on 93 octane), but it's been tweaked to fit in the Mazda3Â’s smaller engine bay. The biggest change is the use of an air-to-water intercooler integrated with the intake manifold that reduces the amount of plumbing. As a bonus to helping the engine fit, Mazda notes that the overall intake piping length is shortened, which should improve responsiveness. While we canÂ’t speak to the improvement, the engine's response and power delivery is incredibly smooth. It feels about as close as a turbo engine can get to being like a supercharged or naturally aspirated engine. ItÂ’s easy to dial in exactly how much power you want, and thereÂ’s never an unexpected rush of turbo boost. All that torque is available low in the rev band, too, so it provides effortless acceleration, especially considering how much less mass the 3 has compared with its turbocharged crossover siblings. The smooth, relaxed acceleration is in keeping with the upmarket aim of the Mazda3 Turbo, and even compares favorably with powerplants from Audi and Mercedes. Those engines are similarly responsive, but deliver their torque in a fast rush, rather than the more gentle deployment of the Mazda. The turbo engine doesnÂ’t lose much in efficiency, either. Overall fuel economy drops by just 1 mpg from the naturally aspirated all-wheel-drive Mazda3s. The sedan gets 27 mpg overall and the hatchback gets 26. The engineÂ’s only real downside is that itÂ’s a little noisy under acceleration, emitting a low growl. Arguably the smooth power delivery takes away some excitement often associated with small, turbo cars, but as we said before, this isnÂ’t meant to be a Mazdaspeed successor. Like the engine, the drivetrain is closely related to other existing Mazdas.