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Why is it called Mazda CX-30? Plus other questions answered

GENEVA — Mazda just introduced its latest crossover, the CX-30, and it left us raising an eyebrow. It's planned for a global release, including the United States, and it's supposed to slot between two compact crossovers that one might not think had room for another model. Plus it has a name that doesn't fit Mazda's typical nomenclature. So we thought we'd take a little time to explain some of those things, starting with the name. Mazda arrived at the CX-30 name because of a self-created problem: the Chinese Mazda CX-4. The CX-4 name would be perfect for the CX-30, since it would fall right between the CX-3 and CX-5 where it's positioned. But with the name taken, and evidently no plans to discontinue, replace, or rename that Chinese model, Mazda needed something else, and fractions and decimals weren't on the table. So appending a zero was the plan. Talking with a Mazda representative, there were hints, though no concrete confirmation, that this naming scheme could possibly spread throughout the Mazda line. There would be advantages to such a system, such as bringing the CX-30 into line with other Mazda products, but it would also provide room for other in-between models named CX-35, CX-25, etc. Now for the size. Mazda says it fits between the CX-3 and CX-5, both of which will be sold alongside it for the foreseeable future. But is it closer to one than the other? Length-wise, the CX-30 is 4.7 inches longer than the CX-3 and 5.9 inches shorter than the CX-5. It's also an inch wider than CX-3 and 1.8 inches narrower than CX-5. Interestingly, the CX-30 and CX-3 are the same height, which is 5.9 inches shorter than the CX-5. The CX-30 does have a bit more ground clearance than the CX-3, but only by a few hundredths of an inch. To add some context outside the Mazda brand, the CX-30's size also puts it on par with crossovers such as the Mitsubishi Eclipse Cross, Subaru Crosstrek and Jeep Compass. All of those are sort of in-betweeners themselves. By contrast, the CX-3 is one of the smallest subcompact crossovers and aligns more closely with a Hyundai Kona. In other words, there actually was a segment gap Mazda could fill as the CX-30 fall pretty squarely between the CX-3 and CX-5. As such, we also imagine that pricing will fall between the two. The CX-3 starts at $21,435 and the CX-5 at $25,395. So about $23,000 seems reasonable for the base Skyactiv 2.0-liter engine, and probably more for the Skyactiv-X engine.

Mazda CX-30 'just right' crossover will head from Geneva into production

As more and more customers move into the crossover segment, the less the segment is one-size-fits-all, or even three-sizes-fit-all. As such, Mazda has taken the opportunity at the Geneva Motor Show to offer a new, "just right" crossover to its lineup. The 2019 Mazda CX-30, as it's called, slots between the diminutive CX-3 and the compact CX-5 crossovers. The CX-30 shares the "Kodo" (meaning "soul of motion") design language Mazda does so well, and the execution here is excellent, too. We love the long hood and simple but elegant curves, the way the light reflects off the sides in dramatic waves. Its no surprise that Mazda chose its Soul Red Crystal to show off the new model. Mazda says it had four goals for the CX-30, two of which had to do with the size of the vehicle. It needed to be small enough to be highly maneuverable, so that drivers wouldn't hesitate to take it anywhere they need to go, but it also had to be roomy enough to provide a comfortable space for multiple passengers to easily enjoy one another's company. Mazda wanted the design to "embody the joy of owning something that matches your sensibilities." Finally, it had to perform in a way to provide peace of mind and a relaxing driving experience. Mazda will offer the CX-30 with its Skyactiv-G 2.0 gasoline engine with cylinder deactivation, Skyactiv-D 1.8 diesel engine and its new Skyactiv-X engine with gasoline compression ignition. Both gasoline engines will use Mazda's mild hybrid technology to help improve fuel economy without sacrificing performance. The CX-30 will also be offered with Mazda's I-Activ all-wheel drive and G-Vectoring Control Plus for maximum grip and stability. It will be available with either a six-speed manual or six-speed automatic transmission. The CX-30 is equipped with a driver monitoring system to improve safety using an infrared LED and camera to watch the driver's face for signs of drowsiness or inattentiveness. It'll alert the driver to pay attention, and will sound the braking alert earlier. Other active safety systems include available Front Cross Traffic Alert and Cruising & Traffic Support, the latter of which will employ accelerator, brake pedal and steering operations in traffic jams to help avert driver fatigue. Mazda hasn't said whether it will offer the CX-30 outside of the European market. Related Video:

Mazda's rotary engine may live on as a range extender (UPDATE)

Update: We received a response from Mazda that confirmed plans for a 2019 electric car available in battery-only and range-extended models, but there was no comment on any other details. The text has been updated to reflect this. It may be time for rotary fans to start getting their hopes up a little for a return of the spinning triangle engine. Automotive News spoke with Mitsuo Hitomi, the man in charge of Mazda powertrains, who said there's a very good chance the next implementation of the rotary engine will be as an electric car range extender. The news source also suggests that such a vehicle could be just around the corner, since Akira Kyomen, Mazda's vehicle development program manager, confirmed to Automotive News that the company will have an EV out in 2019 in both pure electric and range-extended versions. We reached out to Mazda for more information, and a representative confirmed both the pure electric and range-extended models for 2019, but couldn't comment on anything else regarding those vehicles. Looking back, we have reason to believe that this really might happen. As far back as 2013, Mazda was working on a rotary-engine range-extended electric car in the form of the Mazda2 RE Range Extender. It had a total range of 250 miles, half of which came from its battery, the other half from a 330 cc rotary engine generator fueled by a 2.6-gallon gas tank. More recently, Mazda has also teased rotary power with the RX-Vision concept at the 2015 Tokyo Motor Show and another rumored rotary concept at this year's show, which could be the design concept teased recently. But most convincing is the patent we found from Mazda that described a range-extended electric car that would specifically use a rotary engine. The powertrain layout looks just like the one used in that Mazda2 concept. There's also the fact that, as we've previously pointed out, and as Hitomi mentioned to Automotive News, the rotary could be a good range-extender due to its compact size and smoothness. Of course it also isn't known for being the most efficient engine, but if it isn't required to provide all the forward propulsion, it could be made small enough that it's frugal, and the added space and weight savings would be important for making the vehicle more practical, adding more batteries, or simply keeping the car lighter. This news might not excite rotary die-hards who have been waiting for an RX-7 and RX-8 successor, but they shouldn't quite abandon hope yet.