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Mazda ad showing Facebook updates while driving criticized by Senate committee [w/video]

Senate Commerce Committee Chairman Jay Rockefeller, D-WV, held an all-day summit on Thursday to discuss the dangers of using modern technology while driving, during which an ad that Mazda aired during the Super Bowl was used as an example of the worrisome future towards which we're headed. While seemingly innocuous at first glance, the ad, which can be seen below, shows a brief glimpse of a driver using the Mazda Connect infotainment system in a Mazda3 to check/update his Facebook page while driving down the road.
Officials from major communications companies like Samsung, Google and Apple attended the summit, as well as representatives from automakers including General Motors and Toyota. A representative from Mazda was not present despite the company's own currently available technology being used as the poster child for the issues being discussed.
According to Automotive News, Senator Rockefeller warned the automaker and communication execs on hand that he will propose legislation to regulate the use of technology while driving if they don't work together to implement their own standards more quickly. Michael Robinson, GM's vice president of sustainability and global regulatory affairs, argued that his company has had distracted driving guidelines in place for 15 years since the advent of its OnStar system, noting that the technology in question has also helped the automaker save lives through automatic crash detection and calls to 911.

Mazda to relocate its US offices into Irvine's tallest building

Mazda is the latest foreign automaker to be moving its North American headquarters. Only this time, it's not moving further south. Instead, the Japanese automaker is simply relocating to another facility in Irvine, CA. In a little over a year from now, Mazda North American Operations will move to 200 Spectrum Center Drive (pictured in the rendering at right), taking up five of the 21 floors in Orange County's tallest building for a total of over 100,000 square feet of office space. It'll also take up half the lobby with vehicles on display and the exclusive naming rights on the top of the building. The facility, designed by Pei Cobb Freed & Partners, boasts full glass walls from floor to ten-foot ceiling for uninterrupted 360-degree views. Mazda has been in its current US headquarters at 7755 Irvine Center Drive (pictured above) since 1987. The five-story building was specifically constructed for the purpose and was the tallest in Irvine at the time. Prior to that it was based in Compton from 1970. The move to the new facility is scheduled to take place in February, 2017. Mazda's announcement marks only the most recent of foreign automakers to relocate their North American headquarters. Toyota is moving to Texas, Subaru to Camden, Lotus to Ann Arbor, Daimler to Farmington Hills, and Mercedes-Benz to Atlanta (where Porsche recently relocated, as well). Cadillac also recently moved from GM's Renaissance Center in downtown Detroit to its new headquarters in New York. Hyundai and Kia also quarter their North American operations in Irvine, as does Aston Martin. Meanwhile Honda and Toyota (for the time being) are based less than an hour away in Torrance, and Mitsubishi halfway in between in Cypress. Though they no longer sell passenger cars in North America, Isuzu and Suzuki still operate their US bases in SoCal as well, in Anaheim and Brea, respectively – all municipalities located just south of Los Angeles. Nissan and Subaru also base their US operations outside of California, with head offices in Tennessee and New Jersey, respectively. Related Video: Mazda Set To Relocate North American Headquarters in 2017 - With 50 years of roots in Southern Calif., Irvine will remain 'home' for Mazda - IRVINE, Calif., Jan. 11, 2016 /PRNewswire/ -- Mazda North American Operations (MNAO) has spent the last three years bringing all-new, upscale vehicles to the U.S. and earning outstanding critical acclaim in the process.

Mazda confirms MX-30 will get a rotary engine as a range extender

Mazda teased out the possible return of the rotary engine as a range extender in the MX-30 earlier this year, but now the rotary’s return appears to be official for MazdaÂ’s new crossover. In a video (below, skip to 7:34, and turn on English subtitles) streamed to MazdaÂ’s official YouTube channel, CEO Akira Marumoto confirmed that Mazda will use a rotary engine in the MX-30. Just as it was initially teased out, Mazda plans to use the rotary as a range extender on the otherwise all-electric version of the MX-30. Marumoto said that it will begin testing with a small batch of prototypes next year. The goal is to have a production version of the MX-30 with a rotary engine on Japanese roads in 2022. Unfortunately, Mazda wasnÂ’t super forthcoming about the specifics of this upcoming rotary engine. A news brief over two years ago (where Mazda officially confirmed the rotary was coming back) contained the most detailed information about the engine. Mazda says itÂ’s going to be compact, have a high power output and be a smooth operator. Of course, those are all things we expect out of a rotary engine. Any numbers or specifications for the engine are still unknown. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Mazda hasnÂ’t announced specific plans for this rotary range extender outside of the MX-30 for now. The cute and spunky MX-branded crossover is now on sale in Japan where itÂ’s launching with a mild-hybrid powertrain. An all-electric version of the MX-30 has been on sale in Europe for about a month now, too. There are still no official plans for Mazda to unleash the MX-30 on the American public, and even if it did, thereÂ’s no guarantee that weÂ’d get one with a rotary range extender. Mazda could always stick the rotary in a different car, but thatÂ’d mean an even longer wait for us to see one here. TodayÂ’s news is certainly worthy of some excitement for rotary enthusiasts, but there are still plenty of questions left unanswered. Related Video: