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Mazda CX-5 diesel gets EPA fuel economy ratings

Mazda has been promising that it will bring the Skyactiv-D diesel engine to the United States pretty much since the last Mazda6 redesign for the 2014 model year. And even in the wake of delay after delay, the company has insisted it will happen. Well, it looks like we may not be far from the fulfillment of this promise, since the EPA and DOT's FuelEconomy.gov website now has numbers for the diesel-powered Mazda CX-5. What's surprising, besides the existence of hard numbers, is that those numbers aren't actually that big of an improvement over the gas engine. In fact, highway numbers are the same as the gasoline versions. The front-drive CX-5 diesel gets 31 mpg on the highway, and the all-wheel-drive one gets 30 on the highway. The diesel does see improvements in the city. The front-drive model gets 28 mpg versus 25 for the gas equivalent. The all-wheel-drive model gets 27 mpg rather than 24 for the gasoline version. Also concerning is the fact that the CX-5 diesel isn't the only diesel in the segment. The Chevy Equinox is available with a diesel, too, and while city mpg is about the same, it can hit 38 mpg with all-wheel-drive and 39 with front-drive on the highway. With this in mind, Mazda will probably market the engine as more of a performance upgrade, and maybe something with a bit of extra towing capacity. This is because the engine is expected to make a bit over 170 horsepower and 310 pound-feet of torque. The power number is a smidge below that of the 187 from the 2.5-liter naturally aspirated gas engine, but the torque number is much higher than the gas engine's 186 pound-feet. We've also reached out to Mazda for comment on this development. A representative offered no further comment beyond the company staying committed to diesels. Related Video:

2009-2013 Mazda6 door latch recall covers 161k cars

Mazda is voluntarily recalling 161,400 Mazda6 cars due to door latch mounting screws that may loosen, which could cause a door to open while the vehicle is in motion, thereby increasing the risk of accident or injury. The recall covers 2009 through 2013 Mazda6 models manufactured between February 4, 2008 and August 24, 2012.
The recall is expected to begin by October 18, 2013. Mazda will notify owners, and dealers will provide repairs free of charge. Scroll down for the official recall notice from the National Highway Traffic Safety Administration.

Mazda reveals new 'Game Changers' advertising campaign

Looking to highlight its unique and sporty mindset, Mazda is getting ready to launch its biggest advertising campaign since "Zoom-Zoom" became its tagline in 2000. The new campaign, entitled "Game Changers," will begin in May, and rather than focusing on its sporty past - like it did with Zoom-Zoom early on - the new ads will look at recent advancements made in building its future, including Skyactiv technologies and its new diesel race program, both of which involve its excellent new Mazda6 sedan.
As a part of the ads, Mazda will showcase game changers from the sporting world, including Dick Fosbury who changed how competitors perform the high jump and Laird Hamilton, who redefined how surfers attacked big waves. It doesn't sound like Zoom-Zoom is going away, but "Game Changers" will definitely feature heavily in the Japanese automaker's marketing moving forward. A few examples of the new ad campaign are posted in our gallery, and the press release is available below.