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Mazda bringing electric car to the Tokyo Motor Show

In June this year, Mazda CEO Akira Marumoto told Automotive News Europe that "the first Mazda battery-electric vehicle will hit the market next year." Earlier this month, Mazda invited journalists to Oslo, Norway, to learn more about the automaker's EV plans and drive a prototype of the e-TPV powertrain, the letter designation standing for electric-Technology Prove-out Vehicle. Mazda had dressed the e-TPV production-intent powertrain under bodywork from the carmaker's new CX-30 compact crossover. Automotive News reports that Mazda will unveil its actual EV at the Tokyo Motor Show next month, which a Mazda spokesperson confirmed.     Mazda developed the powertrain in-house, engineered for buyers in dense urban environments. A 35.5-kWh lithium-ion battery powers a single electric motor wiith 141 horsepower and 195 pound-feet of torque. Range is said to be 200 kilometers (124 miles) on the city cycle, but that's likely on the Japanese or WLTP cycle that returns larger numbers than the U.S. EPA. The mechanical figures lie between the 28-kWh battery of the Hyundai Ioniq Electric and the 40-kWh battery of the standard Nissan Leaf. The EPA rates the less-powerful Ioniq for 124 miles of range, while the more powerful Leaf can go 150 miles. AN writes that Mazda's initial planned markets include Japan, China, and Europe where 124 miles is plenty for day trips. A version serving markets known for urban sprawl would employ a rotary engine range extender, a tech tidbit Mazda's spoken about regularly over the past year.   Iain Curry of Australian outlet Chasing Cars had good things to say about the e-TPV prototype he drove. Curry said the experimental car didn't offer strong regen braking and piped a mild four-cylinder soundtrack into the cabin to give drivers a connection to the ICE experience they're familiar with, but there's no word on whether the production vehicle will be set up the same way. Curry praised the handling, saying the e-TPV felt similar to a Mazda3 on the go and around corners. We'll get more concrete info next month in Japan. The show car in Tokyo will be a "brand-new model" on a new EV-specific platform, and don't be surprised by a compact crossover shape since the carmaker CEO said, "Our global crossover mix is currently about 60 percent."

Mazda CEO says rotary not viable, so don't look for a new one

We have some very sad news to report, rotor-heads fans: Don't expect a new rotary-powered vehicle anytime soon. This comes straight from Masamichi Kogai, the CEO of Mazda, which is the only company to ever market a commercially successful rotary-powered automobile in the world. The issue, as it has pretty much always been, is environmental.
While the Wankel rotary engine does indeed make a lot of power in a small, lightweight package, it does so while burning lots of fuel and emitting lots of noxious gases into the atmosphere, at least when running on gasoline. And that means the rotary engine will likely only ever be able to power niche vehicles. And that, in turn, means that it is very difficult to turn a profit on vehicles with rotary engines, particularly for a small automaker like Mazda.
"It has to be a viable commercial proposition. If we are going to adopt it, it has to be a product that can generate at least sales of 100,000 units a year. We have to be able to achieve a profit," said Kogai in an interview with Automotive News. Mazda sold 56,203 RX-7 models in the United States (the automaker's biggest market) in 1986. Sales of the RX-8 peaked in 2004, its first full year on the market, with just 23,690 units.

Mazda previews 2016 Miata Global MX-5 Cup racer

At this point, we all know that the Mazda MX-5 Miata is a highly capable racing platform. Mazda even claims that the car is the most road-raced model in the world. Fittingly, then, the Japanese brand is making a huge announcement about the future of motorsport for its next-generation convertible. The MX-5 Cup is going worldwide in 2016 as the MX-5 Global Cup, and all of the racers are getting behind the wheel of the upcoming fourth-gen Miata, similar to the gorgeous redhead pictured above.
"It has long been our goal to see Mazda fans around the world competing in identical MX-5s, and the launch of the 2016 MX-5 Miata is the perfect time to make this goal a reality," said Masahiro Moro, Managing Executive Officer in charge of Global Sales, Marketing and Customer Service for Mazda in the company's announcement.
The racing version makes its grand debut at this year's SEMA show, although at the moment it's really more of a concept. Mazda confirms that the racer uses the 2.0-liter SkyActiv four-cylinder, but the other important parts like tires, suspension and safety equipment are not yet determined. The cars "will be sold ready to race from a single supplier," according to automaker's announcement for the series.