2022 Mazda Cx-9 Carbon Edition on 2040-cars

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Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

Mazda CX-3 details come to light

Mazda may be working on a new CUV, according to Auto Express. Reportedly called the CX-3, the small crossover will be engineered to take on the likes of the Ford EcoSport and Nissan Juke, but with a focus on fuel efficiency and engaging driving characteristics.
The report names no sources, but says the CX-3 will benefit from a new small-displacement diesel engine. The 1.6-liter oil burner will be joined by a 1.3-liter gasoline engine when the vehicle debuts in 2014. Auto Express reports the model may bow as a front-wheel drive offering only, with no all-wheel-drive option.
And what will it look like? Word has it Mazda will continue to leverage the face we've seen on the current CX-5 (pictured). That means the company's shield grille will make the jump, but with more plastic lower body cladding. Inside, Auto Express says the CX-3 will offer buyers fold-flat rear seating for extra cargo capacity.

Mazda teases electric car again with peek at interior

Mazda is again touting the new electric vehicle it plans to reveal at the Tokyo Motor Show, this time teasing it from the inside. A 15-second video homes in on features found on the center console, namely, the blocky shifter for the automatic transmission, a large, knurled rotary dial for infotainment control, and a smaller dial we'll assume is for volume control. As for what else we can make out, if we were to guess, we'd say the slick surface to the right of the shifter is a screen. It'll be interesting to see how Mazda designers filled the space between the seats, but we're surprised Mazda went with such a substantial shifter; this being an EV on a new, dedicated platform, designers could have minimized the focus on shifting and opened up a host of other uses.  A brief press release informs us that Mazda's worked to liberate the cabin from structural clutter, though. The brand says the interior is "designed to give occupants a feeling of being 'enveloped in openness,'" and that the "goal [is] to make spending time in the car a comforting experience that allows customers to be themselves." Empty spaces throughout the center console "create a connection between the driver and passenger seat areas," so perhaps what looks like a free-floating console demo section in the video is what the unit will look like in the car. Elsewhere, the EV will feature eco-friendly materials. The EV isn't expected to make it to America, its powertrain designed to satisfy residents of particularly dense urban environments. The running gear should stick close to the drivetrain developed for the e-TPV prototype, meaning a 35.5-kWh battery powering a single electric motor at the front axle producing 138 horsepower and 195 pound-feet of torque, and a single-speed transmission. Range is thought to be around 120 to 150 miles on a charge. The onboard charger can handle 6.6-kW home charging and 50-kW rapid charging. Eventually, a range-extender version with a rotary engine should join the lineup; Mazda said it chose a rotary because even though it's less efficient than competitors' ICE range extenders, it's so much quieter. The debut of what everyone expects to look like a crossover happens on Oct. 23.