2004 Mazda Rx-8 Base Coupe 4-door 1.3l on 2040-cars

Auto blog

Mazda CEO predicts record US sales in next 2 years

The recently appointed CEO of Mazda is apparently quite the optimist, claiming that the Japanese brand, renowned for its Zoom-Zoom driving character (and more recently its sleek, refined designs and Skyactiv efficiency), is claiming the company will record its best-ever US sales within the next two years. According to a report from Automotive News, Masamichi Kogai expects Mazda to move 400,000 of its Kodo-styled vehicles in the increasingly competitive US market by March 2016, with the recently launched Mazda3 leading the charge. "It will impacted considerably by the trend of the U.S. industry. But... it's my hope we achieve the record by that time," Kogai tells AN.
The brand is currently targeting 300,000 units by the end of this fiscal year in March 2014. Given that production and sales of the Mazda3 (and consumer awareness of the 2014 Mazda6) is still picking up steam, it isn't a stretch to imagine Mazda, which sold 240,000 vehicles from January to October of 2013, hitting its target.
Along with the overall increase in sales numbers, Kogai is expecting the independent brand to take an even larger slice of the US sales pie, claiming 2.5 percent US market share, improving from its current 1.9-percent foothold so far in 2013. "I think the upper limit may be 2.5 percent for the time being," Kogai told AN, before pointing out, "We don't want to use a lot of incentives. That is not the sales approach we aspire toward."

Turbo Mazda6 starts at $30,090, only base trim gets manual

We learned last fall that the 2018 Mazda6 is getting a slew of updates to its appearance and refinement, as well as introducing this generation's first turbocharged engine (may we never forget the old Mazdaspeed6). Now we know how much it will cost to get that 2.5-liter four-cylinder's 250 horsepower and 310 pound-feet of torque: $30,090. This is the base price of the Mazda6 Grand Touring, which is the entry trim level to this engine. In fact, the Grand Touring will only come with the turbo engine, as will the new Grand Touring Reserve and Signature trim levels. The base-level Sport trim and higher-level Touring will only come with the naturally aspirated 2.5-liter four-cylinder (187 hp, 186 lb-ft of torque) that now comes with cylinder-deactivation. Every Mazda6 will receive a comprehensive series of updates when it arrives at dealerships this April. The revised Sport, which comes with cloth manual seats, dual-zone climate control, 17-inch alloy wheels, LED headlights, blind-spot warning, rear-cross traffic assist and low speed automatic emergency braking, is only $5 more than the outgoing 2017.5 model for a new base price of $22,840. The optional automatic adds another $1,050 to the price. Moving up to Touring limits you to only the automatic transmission and adds 19-inch alloy wheels, leatherette upholstery, a power driver's seat, heated front seats, a sunroof, and rear air vents. It starts at $26,590, $455 more than the outgoing model with the optional automatic. Moving up to the Grand Touring brings us to the turbo engine. It also adds an 11-speaker Bose sound system, navigation, heated side mirrors, and an auto-dimming driver's mirror. It also gets shift paddles on the steering wheel, so although the turbo engine won't be available with a manual, there will be a way to conveniently shift gears. Its price is $30,090, and as a point of reference, the cheapest Honda Accord with the 2.0-liter turbocharged engine starts at $31,200 with either a manual or automatic transmission. The Grand Touring Reserve comes in at $32,590. This trim adds a heads-up display, rear spoiler, windshield wiper de-icers, heated steering wheel, heated rear seats, real leather upholstery, and power adjustment and ventilation for both front seats. The range-topping Signature starts at $35,640 and adds Nappa leather, UltraSuede trim, parking sensors, 360-degree camera views and a configurable instrument screen. Related Video: This content is hosted by a third party.

Mazda CX-3 crossover coming to LA

The Mazda booth at this year's Los Angeles Auto Show will showcase some new crossovers. In addition to the refreshed CX-5 that we're expecting, the Japanese automaker has announced plans to unveil its new CX-3 compact crossover.
According to Mazda, the brand's entry into the compact CUV market will feature "the full range of SKYACTIV technology and KODO - Soul of Motion design." We take that to mean lightweight chassis and body architectures along with fuel-sipping gasoline and, perhaps, diesel engines.
The CX-3 will have to take on a slew of upcoming competitors, including the Honda HR-V, Chevrolet Trax and Jeep Renegade, and reports indicate it will share a platform with the Mazda2, which is just starting production in Mexico. We don't yet know if it will be front-wheel drive only or if all-wheel drive will be optional. The CUV is also likely to share the Mazda2's engine, which isn't yet revealed for the North American market. Japan gets the 2 with either a 1.3-liter gasoline engine or a 1.5-liter diesel.