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2016 Mazda MX-5 Miata firsthand impressions and notebook scribblings

In a temporarily repurposed airport hanger in Monterey, CA, the world caught its first glimpse of the 2016 Mazda MX-5 Miata tonight, and I was fortunate enough to attend in person along with my fellow auto media colleagues, Mazda execs, a couple hundred Miata devotees and, oddly, a fair number of Duran Duran fans. The klieg lights have dimmed, Simon Le Bon is no longer ringing in my ears, and I'm left to ponder what I've seen. I've scavenged my notes - and my Twitter feed - to give you some details and brief thoughts.
Fair Warning: I can't claim to be completely impartial (I own a second-generation NB and consider the Miata franchise to be one of but a few sacrosanct franchises in modern motoring), but I will share my honest first impressions of the new car, both good and bad.
Here are my notes:

2015 Mazda2 spotted in Japanese magazine

The styling changes at Mazda are proceeding at a fairly quick tempo. The CX-5 was unveiled, followed by a refreshed CX-9, the excellent Mazda6, and most recently a new Mazda3. This all happened over the course of less than two years, which in the auto industry is like a long week.
Now the Mazda2 is getting its revamp. Thanks to a magazine scan from Japan, we now have our first look at the new sub-compact, called the Demio, in its home market. Mazda's familial front end has been fitted, and it doesn't look quite as suited to the smaller car. Lacking the long-hood look of the Mazda3 and Mazda6, the new styling looks overly rounded, almost bulbous from our angle. It's still attractive, but the shape is kind of off-putting compared to the chiseled faces of the 2's big brothers. We'll concede that the folded magazine page may have something to do with it, however.
The next-generation 2 should adhere to Mazda's Skyactiv philosophy, which means we can expect a highly efficient four-cylinder engine, although it's impossible to say if Mazda will do away with its smallest offering's one-engine strategy. Considering the Mazda2 will be riding on a shortened version of the CX-5's platform, we'd expect some degree of mechanical parts sharing, regardless of how much the larger platform needs trimmed. Perhaps a detuned version of the 2.0-liter, Skyactiv four-cylinder could be under the 2's hood?

Mazda6 sees gains in ugly month for midsize sedans

Though June overall wasn't a terrible month for automaker sales, at least for the most part, it was pretty hideous for midsize family sedans. Basically every single model in the segment saw declining numbers including the Subaru Legacy, Nissan Altima, Ford Fusion, Volkswagen Passat, and even perennial volume sellers such as the Honda Accord and Toyota Camry. All of these cars are down in year-to-date numbers, too. But there's one bright spot, and it comes from Mazda. Mazda reports that the Mazda6 actually had a really good month. It sold 3,204 examples of the family sedan in June 2018, compared with 2,360 in June of last year. That's a nearly 36 percent increase month-over-month. It was also enough to bump Mazda6 sales for 2018 ahead of 2017's numbers through June. Those numbers also put the Mazda6 ahead of the Volkswagen Passat for June, and just 20 vehicles shy of the Subaru Legacy. Admittedly, these are still small numbers all around. In the same month, Honda sold over 26,000 Accords, and Toyota sold about 27,000 Camrys. Sales of Mazda's other vehicles also indicate that crossovers really are the new hotness. The CX-5 sold a whopping (relatively) 12,710 units. The CX-3 and CX-9 sold about 2,300 examples each, which is below both Mazda3 and Mazda6, but both crossovers gained more this month and over the year than both cars. Mazda3 is actually down this month and overall. All of this also seems to give some credence to Ford's decision to move away from traditional sedans. Still, for fans of more conventional cars, it's a bit heartening to see that more niche players can find some success with the design. We're also pleased to see such an excellent sedan recognized with actual buyers. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2018 Mazda6 Signature View 17 Photos Image Credit: Mazda By the Numbers Mazda Sedan