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2019 Mazda CX-5 debuts with turbocharged engine and near-$40K price tag

We've seen a couple different leaks concerning the 2019 Mazda CX-5, but now Mazda finally has official word on what's coming our way. One exciting development is the addition of the 2.5-liter turbocharged four-cylinder engine on higher trim levels. It's great to see Mazda sharing that engine to other models after originally debuting in the larger CX-9. In the CX-5, it makes 250 horsepower and 310 pound-feet of torque on 93 octane. To get the boosted engine, you'll have to opt for one of the two new trim levels Mazda has added for 2019: Grand Touring Reserve or Signature. Of course, with higher trim levels and more powerful engines come higher prices. The Signature trim comes in at a whopping $37,885 including destination charges. For 2018, the highest trim level available was the Grand Touring, and that car costs $30,640. Mazda adds a bunch of new features for the expensive Signature trim, though. You'll get brown leather seats, real wood trim, a uniquely stitched leather steering wheel, 360-degree view camera, a frameless auto-dimming mirror, LED lighting throughout the interior and dark silver 19-inch wheels. These options are in addition to the new and still luxurious Grand Touring Reserve trim level. This trim has heated and cooled seats, a heated steering wheel and power folding mirrors as its highlights. For comparison, the Grand Touring Reserve with the turbocharged engine costs $35,865. Making the CX-5 more luxurious wasn't the only aim for 2019 — Mazda also gave it a new version of its G-Vectoring Control handling system. The updated G-Vectoring (now called G-Vectoring Control Plus) helps when the driver is unwinding the wheel by "adding a hit of braking to the outside front wheel," according to Mazda. This, in addition to some suspension refinements, are supposed to make for a smoother and better ride. Specifically, Mazda says it re-tuned the suspension to reduce friction and adjusted the steering geometry to achieve more natural feeling handling. Sweating over these small handling and feel things is why we typically end up liking the driving experience of Mazda vehicles. Mazda increased prices on the CX-5 across the board, too. The Sport trim is $1,600 more than before, with other trims following suit at similar increases. We'll see how the changes affect the sporty and now more expensive crossover when we get our hands on a 2019 model. For now, you can build them on Mazda's website, and Mazda says they'll be available sometime this fall.

Mazda taps Americas head as CEO to raise game in its biggest market

TOKYO — Mazda has named the head of its Americas operations as its next president and CEO after its current chief steps down in June, as Japan's fifth-largest automaker seeks to boost profitability in North America, its biggest market. The company said on Friday that Masamichi Kogai will step down and be replaced by current vice president Akira Marumoto, who now oversees operations in the Americas. The changes are effective June 26 after Mazda's annual shareholders' meeting. Mazda, which has global annual sales of around 1.6 million vehicles, has enjoyed a run of rising vehicle sales, expanding in markets particularly in North America, which accounts for nearly 30 percent of total sales. But as one of Japan's smaller automakers and a tiny player globally, it faces growing competition in the United States, where market growth has slowed, and where the company's profitability has sagged due to higher discounting and slowing demand for sedans. The maker of the MX-5 Miata roadster and the reputed Skyactiv gasoline engines also faces higher costs to stay competitive in an industry which is being disrupted by new technologies, including self-driving cars and electric vehicles. Marumoto, a 38-year company veteran with a background in engineering who described himself as having a "strict" work ethic and admitted to being "short-tempered" at times, previously led Mazda's corporate planning and product strategy divisions before heading its Americas operations. He said that growing sales and improving profitability in the North American market would be his biggest priority, along with expanding the company's brand image as an innovative car maker. "Given the rapid changes occurring in the auto industry at the moment it's often asked whether a small company like us will be OK," Marumoto, 60, told reporters at a briefing in Tokyo. "But before we even consider this we need to show our strengths, and what makes us different if we want to grow our brand." Kogai, who became Mazda's president and CEO in 2013, will be following the footsteps of his two immediate predecessors who also held the top job for five years each. He will still be with the automaker and become its chairman, the company said. Earlier this year, Mazda announced that it would invest in a new, $1.6 billion plant in the U.S. state of Alabama as a joint venture with Toyota.

Mazda plans to launch an EV in 2020, plug-in hybrid by 2022

Thanks to an interview Automotive News Europe conducted with Mazda president and CEO Akira Marumoto, we have more insight on Mazda's plans to lower its vehicle emissions in Europe. This will undoubtedly bring changes to the U.S. lineup, too, but The Continent sees the first fruits in part because Mazda is well over the European Union's fleet CO2 emissions target for 2021 of 95 g/km. In response to how Mazda plans to achieve the necessary reduction, Marumoto said the carmaker will launch its first EV in 2020 and have a plug-in hybrid on the road in 2021 or 2022. First, some clarification on the emissions numbers and timeline. The 95g/km figure is based on the New European Driving Cycle (NEDC) emissions schedule being phased out next year; the AN piece cites JATO Dynamics findings that Mazda Europe's fleet CO2 average is 135.2 g/km. The new Worldwide Harmonised Light Vehicle Test Procedure (WLTP) schedule comes into full effect in 2020, the fleet CO2 target under that methodology translating to 114.9 g/km. The rules dictate that 90 percent of an automaker's range needs to meet the cap number by the end of 2020, the rest of the lineup must come into compliance by the end of 2021. Failure means enormous fines. Industry analyst IHS Markit estimates "average fines for those not complying could reach ˆ624 ($707) per vehicle at the end of 2020, with a further ˆ190 ($215) increase in 2021." The penalties quickly grow so large that Fiat will reportedly pay Tesla hundreds of millions of euros to pool their fleets and avoid an even larger bill. Mazda's most popular vehicle in Europe is the CX-5 with CO2 emissions ranging from 128 g/km to 150 g/km. On top of that, for a small automaker, the size of potential fines has material effect on the R&D budgets necessary to develop the technologies that will lower emissions, and whatever EV Mazda launches in 2020 needs to sway legions of customers into purchases to be of practical use. This will be challenging. A line in the IHS Markit summary about the industry in general states, "Once in 2021 and subject to full WLTP regulatory monitoring, only a seismic shift (over the baseline) in consumer demand for BEV ('Electric-Plug-In') and PHEV ('Hybrid-Full Plug-In) will result in the full mitigation of EU28 fleet level excess emissions premiums." Mazda hooked up with Toyota and Denso in 2017 on a joint venture called EV Common Architecture Spirit Co Ltd to develop EV technology.