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Mazda and Isuzu to collaborate on a new pickup truck

After decades, Mazda has finally untangled itself from its relationship with Ford. The last vestige of that partnership is the BT-50, a rebadged version of the global Ford Ranger pickup truck. Once the BT-50 ends production, Mazda has announced that it will collaborate with Isuzu to develop its next generation of pickup trucks. The BT-50 was co-developed with Ford's Australian division. In their current iteration, the BT-50 and its Ranger twin were never on sale in the United States. Mazda's last pickup in the US was the B-Series, itself also a rebadged version of the old Ford Ranger. Isuzu pulled out of the US passenger vehicle market in 2009, although it still sells commercial vehicles here. Isuzu, continuing a long and complicated relationship with General Motors, co-developed the diesel engine that currently powers the Chevrolet Colorado and GMC Canyon. In select markets, Isuzu sells a rebadged version of the Colorado as the D-Max. Details on the Mazda/Isuzu tie-up are scarce. A single press release simply says "Isuzu will produce next-generation pickup trucks for Mazda, based on Isuzu's pick-up truck model." This isn't the first truck collaboration between the two companies. Since 2004, Mazda has sold the Titan, a rebadged version of the Isuzu Elf commercial truck. The Elf is sold in the US as the Isuzu N-Series. Those in the US hoping for a new competitor in the midsize-truck segment shouldn't get their hopes up for the new truck. There are currently no plans to bring them here. There is hope, though, that Ford will bring the Ranger replacement stateside sometime in the next few years. Related Video: News Source: MazdaImage Credit: WILLIAM WEST/AFP/Getty Images Isuzu Mazda Truck

Turbocharged 2018 Mazda6 EPA mileage figures released

A few months after the reveal of the new turbocharged variant of the Mazda6, we now know how much more fuel the force-fed family sedan will require. The EPA rating puts it at 31 mpg on the highway, 23 in the city and 26 combined. That is less than the naturally aspirated model with either an automatic transmission or a manual, the former of which gets 35 mpg highway, 26 in town and 29 combined. But the naturally aspirated Mazda6's 184 horsepower and 185 pound-feet of torque are well short of the turbo engine's 250 horsepower and 310 pound-feet. The turbo Mazda6's fuel economy also puts it right in the range of similarly powerful sedans in the mid-size arena. In fact, almost every 2018 2.0-liter turbocharged sedan in the segment gets 26 mpg combined, including Kia Optima, Hyundai Sonata, Chevy Malibu, Buick Regal, and most versions of the Honda Accord, with only a difference of 1 or 2 mpg in city or highway results. The V6 Toyota Camry and Nissan Altima also hit this 26 mpg fuel economy mark. As far as power is concerned, the Mazda6 is also very even with the competition, most of which makes right around 250 horsepower, though the Toyota Camry's naturally aspirated V6 is a class-leader at 301 horsepower. But the 6's advantage is in torque. None of the mainstream family sedans touch the Mazda's whopping 310 pound-feet. The 2.0-liter Honda Accord and Ford Fusion come the closest at 273 and 275 pound-feet respectively. To beat the Mazda6 would require going for the Ford Fusion Sport, which is a unique step up in the segment with a turbocharged V6 making 380 pound-feet. The Fusion Sport takes a serious hit in the fuel economy department, though, getting just 20 mpg combined. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Mazda mulling furniture, designer goods in bid to command higher prices

Brands like Porsche and Ferrari make a mint every year by selling branded lifestyle goods like shoes, hats and even wilder items. Bugatti takes things to the extremes with things like its $84,000 belt buckle. These products not only make their respective companies some extra money, but they reaffirm their high-end design aspirations to wealthy buyers. However, the next firm possibly dipping its toe into this upscale pool is a bit more mass-market - Mazda.
That's right. The Japanese automaker best known among enthusiasts for its segment-defining Miata and rotary engines is considering its own line of luxury goods in the coming years called Mazda Design. The project is the brainchild of styling boss Ikuo Maeda, and according to Automotive News, he has backing from company CEO Masamichi Kogai. Although the green light isn't quite on yet, Maeda is already brainstorming. "Not only furniture, but I'd like to build a Mazda Design brand. That's my dream," he said to Automotive News.
The possible project is just one aspect of Mazda's move to become a near-premium brand. According to Automotive News, it wants to see higher transaction prices partially by offering more stylish design than its rivals. Launching a line of luxury goods is meant to communicate this new focus to customers.