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Mazda taps Americas head as CEO to raise game in its biggest market

TOKYO — Mazda has named the head of its Americas operations as its next president and CEO after its current chief steps down in June, as Japan's fifth-largest automaker seeks to boost profitability in North America, its biggest market. The company said on Friday that Masamichi Kogai will step down and be replaced by current vice president Akira Marumoto, who now oversees operations in the Americas. The changes are effective June 26 after Mazda's annual shareholders' meeting. Mazda, which has global annual sales of around 1.6 million vehicles, has enjoyed a run of rising vehicle sales, expanding in markets particularly in North America, which accounts for nearly 30 percent of total sales. But as one of Japan's smaller automakers and a tiny player globally, it faces growing competition in the United States, where market growth has slowed, and where the company's profitability has sagged due to higher discounting and slowing demand for sedans. The maker of the MX-5 Miata roadster and the reputed Skyactiv gasoline engines also faces higher costs to stay competitive in an industry which is being disrupted by new technologies, including self-driving cars and electric vehicles. Marumoto, a 38-year company veteran with a background in engineering who described himself as having a "strict" work ethic and admitted to being "short-tempered" at times, previously led Mazda's corporate planning and product strategy divisions before heading its Americas operations. He said that growing sales and improving profitability in the North American market would be his biggest priority, along with expanding the company's brand image as an innovative car maker. "Given the rapid changes occurring in the auto industry at the moment it's often asked whether a small company like us will be OK," Marumoto, 60, told reporters at a briefing in Tokyo. "But before we even consider this we need to show our strengths, and what makes us different if we want to grow our brand." Kogai, who became Mazda's president and CEO in 2013, will be following the footsteps of his two immediate predecessors who also held the top job for five years each. He will still be with the automaker and become its chairman, the company said. Earlier this year, Mazda announced that it would invest in a new, $1.6 billion plant in the U.S. state of Alabama as a joint venture with Toyota.

2017.5 Mazda6 gives you more for the same money

The current Mazda6 has been around since the 2014 model year, but Mazda continues to update it and make it more enticing. For this midyear update that's earned the "2017.5" model year stamp, Mazda has added more standard features to both the base model Sport and midlevel Touring models. The Sport model now comes with blind-spot monitoring and rear cross-traffic alert as standard features. The Touring model picks up navigation and heated seats as standard equipment. You can also opt for 8-way power leather seats on the Touring as well. If the extra features weren't enough, Mazda doesn't charge anything extra for the trim levels. All the base prices remain the same. The cheapest Sport model, which comes with a manual transmission, still starts at $22,820. The cheapest Touring model, again with a manual transmission, keeps its starting price of $25,070. Aside from a nice addition of features for no extra cost, there's something else interesting about the 2017.5 Mazda6, and that's the model year itself. The last time Mazda used a half-year designation was for the 2016.5 CX-5. It was the last model year of the previous generation CX-5, with the completely redesigned model launching for 2017. This leads us to believe that we may be seeing a completely new Mazda6 for the 2018 model year, with a reveal sometime within a year. It's possible Mazda could just do a significant refresh for 2018 as well, but the 6 also is the next model due for a complete redesign. And since the folks at Mazda have told us they're in the process of thoroughly updating the lineup again, we would lean toward the likelihood of a completely new car rather than a refresh. Related Video: Featured Gallery 2017 Mazda 6 View 33 Photos Image Credit: Mazda Mazda Car Buying Sedan

2019 Mazda Miata officially announced with 181 horsepower

It turns out the rumors and leaks are true. The 2019 Mazda MX-5 Miata will indeed get a slight performance increase. This fall, the car's naturally aspirated 2.0-liter inline-four will make 181 horsepower and 151 pound-feet of torque. That's a 26 horsepower and 3 pound-feet bump over the 2018 model. It may not sound like a lot on paper, but consider the fact that it's a nearly 17 percent increase in power in a car that weighs just 2,332 lbs. When the current ND generation debuted a few years back, the Miata actually took a slight hit to power. It was offset by a sizable weight loss program, but it didn't stop people from making a fuss. These days, it's not often that a newer model actually loses power compared to the outgoing car. The new car now makes roughly the same power as the old turbocharged Mazdaspeed MX-5 from 2004. Peak power for the 2019 model comes at 7,000 rpm while peak torque arrives at 4,000 rpm. That's 1,000 more and 600 fewer revs respectively. The Miata's redline is now 7,500 rpm, up from 6,800. It should make the car feel more lively through the rev range and should drop the car's 0-60 mph time back under 7 seconds. The 2019 model only weighs 7-pounds more than the outgoing model, so it's essentially a non-issue. In order to get the extra juice, Mazda engineers did some significant work to the engine's internals. Piston mass has been reduced 27 grams while the connecting rods are down 41 grams. The exhaust system and inner exhaust manifold have been modified to reduce pumping losses by 30 percent. The intake and fuel injectors have been changed, too. A new dual-mass flywheel replaces the single-mass unit. This should help better manage engine vibrations and responsiveness. Lastly, the final drive ratio has been increased from 3.454 to 3.583. Other gear ratios remain unchanged. There are other minor but welcome changes for 2019. The steering wheel now telescopes, a boon for drivers with long legs. The doors are easier to open and feature revised door stops. The cupholders and seat levers have both been updated. Finally, there are new 17-inch wheels and a new brown canvas soft top. How all these changes will affect the car remain to be seen. While many people have been clamoring for more power, some of us here at Autoblog feel the Miata may lose some of its current character with such a significant shift in power and torque. Either way, we're as excited as ever to get behind the wheel. Related Video: