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Mazda says 83 percent of new cars bear Skyactiv moniker

Mazda's US sales are down a little bit but the company's fuel economy is almost assuredly up. That's because its fuel-saving Skyactiv drivetrain technology is essentially taking over US vehicles sales. To the tune of about five out of every six vehicles sold, at least. While the Japanese automaker's US sales in February fell 2.4 percent from a year earlier, Skyactiv accounted for 83 percent of its sales last month. Most notably, Mazda6 sales jumped 46 percent from a year earlier, while Mazda CX-5 sales were up 72 percent. The company also celebrated the opening of its factory in Salamanca, Mexico, where it will make models such as the Mazda2 and Mazda3. The company is not resting on its fuel-economy laurels either, apparently. In January, it was reported the company is hard at work on its next-generation Skyactiv technology, which will boost fuel efficiency by as much as 30 percent by using diesel-like high compression. As it is, Mazda had the highest fleetwide fuel economy of any major automaker in the US for the 2013 model year with a 27.5 mile per gallon average, according to the Environmental Protection Agency (EPA). Honda came in second with 27 mpg. Check out Mazda's press release below. MAZDA SKYACTIV® TECHNOLOGY SETS RECORDS IN FEBRUARY - Mazda Celebrates Grand Opening of All-New Production Facility in Salamanca, Mexico - IRVINE, Calif., March 3, 2014 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported February U.S. sales of 24,431 vehicles, representing a decrease of 2.4 percent versus last year. Year-to-date sales through February are down 6.7 percent versus last year, with 43,155 vehicles sold. Key February sales notes: Mazda's SKYACTIV® TECHNOLOGY accounted for 83.2 percent of all vehicle sales during the month of February. This is the largest percentage of Mazdas equipped with SKYACTIV TECHNOLOGY sold in one month, and second-best month of total volume ever with 20,245 vehicles sold. Mazda6 experienced its second-best February since 2008 with 3,945 vehicles sold, representing an increase of 46.0 percent, year-over-year (YOY). February 2014 was CX-5's best month ever with 9,353 vehicles sold, good for an increase of 71.6 percent, YOY. February was one of the most historic months for Mazda as it celebrated the grand opening of its all-new engine and vehicle assembly plant in Salamanca, Mexico.

2014 Mazda Skyactiv Prototype looks ready for Daytona

With less than two weeks before the Mazda Skyactiv Prototype makes its race debut at the 2014 Rolex 24 at Daytona, the Japanese Zoom-Zoom brand brought its diesel-powered racer to the floor of the 2014 Detroit Auto Show.
The red prototype marks Mazda's return to prototype racing, and will campaign the inaugural Tudor United SportsCar Championship using a 2.2-liter, SkyActiv-D diesel engine. With 451 horsepower on tap and 580 pound-feet of torque, the racer should stand up well against a field of gas-powered competitors.
Should the Skyactiv win Daytona, it'll be a coup for Mazda. The racer is running an engine with over 50 percent of its parts drawn from the oft-delayed production Skyactiv-D. Head up top for our full gallery of images of the new Skyactiv Prototype. The 2014 Rolex 24 will be run from January 25 to 26.

Mazda RX-Vision GT3 concept slinks into Gran Turismo Sport next year

The World Final of the FIA World Tour in Gran Turismo Sport just went down in Monaco, and Mazda was there with a couple of big announcements. The first is that the Hiroshima-based automaker will become an official video game partner next year, 2020 also happening to be Mazda's centenary year. The second reveal was a sketch of the Mazda RX-Vision GT3 Concept, a GT3-class racer based on the RX-Vision Concept shown at the 2015 Tokyo Motor Show. Game creator Kazunori Yamauchi and Mazda's North American design chief Julien Mountousse wouldn't get into details, such as how close the final car would look to the drawing or whether there'd be a rotary engine under the hood. Yamauchi would only say Polyphony Digital is modeling the car right now, and Montousse added that designers wanted the Vision GT3 to be a car players really wanted to drive. As much of a looker as the race car is, it's clear some changes will be in order; the front fenders, roof, and rear wing are nearly on the same plane. The brunt of aero accessorizing happens down low, a massive front splitter leading to extended side sills with vertical planes, and what must be a massive rear diffuser with an even larger set of vertical planes. It's hard to tell by the drawing, but it looks like the rear wing supports angle out from the body to merge with the end plates. When the RX-Vision GT3 shows up to contest the 2020 FIA-certified championships in GT Sport, it will join the Atenza Gr.3 as Mazda's only GT3-class car in the game — the Atenza effectively a near copy of the Speed Source Mazda6 that raced in the U.S. Grand-Am series until a couple of season ago, but with four doors instead of two, and a gas engine instead of diesel. Mazda didn't qualify for the GT Sport Manufacturer's Cup this year, they'll be hoping their team can change that next year with the RX-Vision GT3 since, as Montousse said, "That car has all the Mazda spirit in it." There will be more coming from Mazda in GT Sport as well. Word is that the official partnership won't stop at a single new car, and Yamauchi remarked on the partnership, "I think we can keep our expectations high for next year." Fast forward to 17:50 in the video to see the sketch presented, or roll back a bit to 14:00 to listen to comments from Mazda global head of design Ikuo Maeda.