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Mazda Vision Coupe | Tokyo Motor Show's big, sensuous 4-door
Wed, Oct 25 2017Mazda has been making a lot of noise recently about not giving up on the rotary engine. Enough that we started to think it might show a new epitrochoid-engined concept at this year's Tokyo Motor Show. But the brand is nothing if not surprising. Have you driven a CX-5 or a CX-9? Have you noted the real-world fuel economy in a Mazda3? Have you looked at a Miata RF? So instead of trotting out the latest in Wankel weirdness, today in its home market, the Mazda folks pulled the silk off of a stunning full-size four-door design concept, the somewhat inaptly named Vision Coupe. Known mainly for sporty and affordable small(ish) vehicles, Mazda hasn't really had an entry in this category since ... ever. Well, save for the staid and short-lived 929 of the '90s (and the rotary-powered, 7/8-scale Olds Cutlass, JDM-only Roadpacer of the '70s.) As customers flock to crossovers, it's not exactly a category brimming with vitality, at least in the American market — sales of the existing Mazda 6 are down in the States by nearly 25 percent this year, double the market average for cars. And this thing is bigger than that. But the decision is intentional and strategic in Mazda's mission to head upscale and focus on clean design — differentiators from its mass-market Japanese peers. "A big sedan has always been the symbol of a brand going premium. It's the icon of a brand," says Julien Montousse, Mazda North America's director of design. "It tells that Mazda is becoming serious in reaching that goal." Breaking even more conventions, while Mazdas generally are cohesive and well-rendered in their design, you would be hard-pressed to find one quite this sensuous. The Vision Coupe looks like an Aston Martin Rapide that has been placed in a sauna until its body-mass index has whittled down to marathoner levels, and then scalloped and stripped of any unnecessary ornamentation, save for a kind of fingerprinted whorl in its side cove. It is elemental, at once planar and burnished, with the lovely long-hood/short-deck proportions of a classic front-engine, rear-wheel-drive grand tourer. Its interior is similarly edited, doing away with the proliferating screens of other vehicles in the category, utilizing instead a digital analog instrument panel and a sophisticated heads-up display that keeps a driver focused on the road and shows just what is deemed necessary, and nothing else.
Mazda sketches Koeru concept ahead of Frankfurt show
Fri, Aug 7 2015Mazda is giving us an early peek at the Koeru concept set to debut at the Frankfurt motor show. With a name derived from the Japanese word for "exceed" or "go beyond," the model is the latest evolution in the company's long-lived Kodo design language. Sketches tend to distort a vehicle's actual proportions, and the perspective on this one appears to be playing some visual tricks. Some things can't be hidden so easily, though. The Koeru appears to wear a more sharply angled version of Mazda's shield-shaped grille, and the headlights evolve the look of the CX-3 with an even narrower squint. The steeply raked rear hatch provides a coupe-like roofline, but we wonder if the angle is this pronounced in real life. Reports from last year suggest that a new CX-9 is on the way in 2016, and we could be getting a preview with the Koeru. Mazda is also purportedly developing a CX-7 successor. We should get a better idea if this show car represents either of those future CUVs when we can see it in the metal in Germany. MAZDA TO UNVEIL NEW CROSSOVER CONCEPT IN FRANKFURT Mazda Koeru features a distinctly powerful rendition of the KODO design theme Japanese carmaker aims to further raise benchmark in competitive SUV segment Hiroshima / Leverkusen, 7 August 2015. In a world premiere at the 66th 2015 Frankfurt International Motor Show (IAA), Mazda will reveal the Mazda Koeru, a new crossover SUV concept that makes a bold statement in an increasingly popular and competitive segment. Koeru, Japanese for "exceed" or "go beyond", is a fitting name for Mazda's latest venture into the growing crossover SUV market, where the company is again looking to surpass existing standards and raise the bar for performance, efficiency and overall value. With its formidable KODO – Soul of Motion design, the Koeru expresses the power and vitality of a predator along with a unique level of refined dignity. The full line-up of Mazda's latest SKYACTIV Technology, meanwhile, ensures outstanding dynamic performance, fuel economy and safety with no compromise to Mazda's patented driving fun. The carmaker will also display its new-generation model line-up in Frankfurt. Highlights include an all-new Mazda MX-5 complete with accessories as well as several SKYACTIV powertrains. Mazda's press conference takes place at 13:45 (hall 9.0, B16) on 15 September, the first of two press days. The IAA is open to the public from 17-27 September.
Mazda6 Skyactiv-D racecar gets first win at Road Atlanta
Tue, 23 Apr 2013Mazda has a long motorsports history, and one that is peppered with fascinating cars. The latest chapter in Mazda's racing story has just been written, as Joel Miller and Andrew Carbonell have driven the Visit Florida Racing Mazda6 Skyactiv-D to the car's first ever victory at the Rolex Grand-Am GX race at Road Atlanta. The win marks the first ever for Mazda's diesel-burning, production-car based Skyactiv-D racer, and the first win for a diesel-powered car in a Grand-Am event.
In fact, it was a particularly good day for the Mazda Motorsports team, as a Mazda6 also picked up the third finishing spot at Road Atlanta. Director of Mazda Motorsports, John M. Doonan, said of the racecar, "We've always said that the best street cars make the best racecars, and, with more than half of the components in the race engine being shared with the street engine, this program is a solid proof-point."
SpeedSource Engineering, which helped to build the Mazda6 racer, was greatly heartened by the car's performance in just it's fourth-ever race. Owner Sylvain Tremblay called the victory, "a tribute to the thousands of hours of hard work over many months," continuing, "The normal plan with a new car is to spend the first year in development, the second year seeking race wins, and challenging for a championship in year three. We are already at our year-two status after four races. We can't wait to get to the Belle Isle course in Detroit for round five."