2014 Mazda Cx-9 Sport on 2040-cars

Auto blog

We go Unplugged to celebrate Mazda Miata Month

Chances are good that you, loyal Autoblog reader, have long since chosen to follow us on Twitter and 'like' us on Facebook. (If you haven't, feel free to take a second and do so right now.) Anyway, if you're one of our social media posse, you might have already heard that we're smack dab in the middle of Miata Month. We've gotten Mazda to loan us a couple of MX-5 Miatas, allowing us to say a protracted, tear-filled goodbye to the current generation (NC) of the beloved roadster, just before it exits stage right and ushers in the next generation.
You'll see a few more Miata Month items here on Autoblog after we've said our final farewell, but we absolutely wanted to make sure we created some great video evidence of our month, as well. Right down below, then, in its unfiltered-audio splendor, is the Autoblog Unplugged version of the 2015 Mazda MX-5 Miata PRHT. Your author had a pretty great time wringing out the roadster for the creation of our short vid, and we really hope you dig listening along.

The spirit of these 7 weird Mazdas lives on in today's cars

HIROSHIMA, Japan — When visiting the Mazda Museum in Hiroshima, housed amidst the company's main manufacturing site on the shore of the Enko River, you can follow Jujiro Matsuda's early 20th century entrepreneurial path from artificial cork manufacturer to machine and machine toolmaker, to motor vehicle producer. But probe a bit deeper into the exhibits, and you can uncover more than just a chronicle of corporate achievements: delightfully weird outliers, paragons of oddball design, engineering and marketing solutions It's looking at these delightful misfits that really illustrates Mazda's tale. You can also see precisely how many of these vintage conveyances led directly (or indirectly, or obtusely) to Mazda's most iconic American-market cars and trucks. Our seven favorite precursors, and their lovable successors, are listed below. 1931 Type TCS/Mazda B-Series Mazda's first vehicle was this little three-wheeler, powered by an air-cooled, one-cylinder motor. Because the company lacked a distribution network at the time, the trucklet was marketed by Mitsubishi; hence the three-diamond pattern on its side. All of this is very reminiscent of the company's eventual foray into the U.S. market, where its sales were spearheaded by compact pickups. The B-Series, which was one of the first Mazda vehicles available in the U.S., arrived in 1972, and stuck around through the first decade of the 21st century. Like its partnership with Mitsubishi, Mazda teamed up with stakeholder Ford to market this little truck as Ford's first small pickup, the Courier, the precursor to the Ranger. There was even a rotary-powered B-Series for a few years, but we're getting ahead of ourselves. 1968 Bongo Van/Mazda5 The Bongo allegedly was the first one-box van design in Japan, and apparently it was so popular that the name Bongo became, for a period of time, the generic metonym for the category—the way that Kleenex is a stand-in for all facial tissue. With a tiny rear-mounted engine and a planar expanse of metal to push around, it was not particularly fast, but it was both spacious and innovative. The same could be said of the brand's mini-minivan, the Mazda5, which was available for a couple of generations in the States in the Aughties. Sadly, the name 5 never caught on as a synonym for fun-to-drive family hauler, at least not yet, and the category itself (like nearly every other car category) was crushed in America by the rise of the crossover.

Mazda sketches Koeru concept ahead of Frankfurt show

Mazda is giving us an early peek at the Koeru concept set to debut at the Frankfurt motor show. With a name derived from the Japanese word for "exceed" or "go beyond," the model is the latest evolution in the company's long-lived Kodo design language. Sketches tend to distort a vehicle's actual proportions, and the perspective on this one appears to be playing some visual tricks. Some things can't be hidden so easily, though. The Koeru appears to wear a more sharply angled version of Mazda's shield-shaped grille, and the headlights evolve the look of the CX-3 with an even narrower squint. The steeply raked rear hatch provides a coupe-like roofline, but we wonder if the angle is this pronounced in real life. Reports from last year suggest that a new CX-9 is on the way in 2016, and we could be getting a preview with the Koeru. Mazda is also purportedly developing a CX-7 successor. We should get a better idea if this show car represents either of those future CUVs when we can see it in the metal in Germany. MAZDA TO UNVEIL NEW CROSSOVER CONCEPT IN FRANKFURT Mazda Koeru features a distinctly powerful rendition of the KODO design theme Japanese carmaker aims to further raise benchmark in competitive SUV segment Hiroshima / Leverkusen, 7 August 2015. In a world premiere at the 66th 2015 Frankfurt International Motor Show (IAA), Mazda will reveal the Mazda Koeru, a new crossover SUV concept that makes a bold statement in an increasingly popular and competitive segment. Koeru, Japanese for "exceed" or "go beyond", is a fitting name for Mazda's latest venture into the growing crossover SUV market, where the company is again looking to surpass existing standards and raise the bar for performance, efficiency and overall value. With its formidable KODO – Soul of Motion design, the Koeru expresses the power and vitality of a predator along with a unique level of refined dignity. The full line-up of Mazda's latest SKYACTIV Technology, meanwhile, ensures outstanding dynamic performance, fuel economy and safety with no compromise to Mazda's patented driving fun. The carmaker will also display its new-generation model line-up in Frankfurt. Highlights include an all-new Mazda MX-5 complete with accessories as well as several SKYACTIV powertrains. Mazda's press conference takes place at 13:45 (hall 9.0, B16) on 15 September, the first of two press days. The IAA is open to the public from 17-27 September.