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Japanese automakers ramping production for renewed American sales

The 2011 earthquake and tsunami that struck Japan took quite the toll on the automotive industry in that nation. Not content to lean on that tragedy as excuse for slagging sales, the Japanese automakers are planning on a major production expansion in North America. The aim is to reclaim the market share lost from the Tsunami-based dip, and overcome a dollar/yen exchange rate that makes exporting to America unprofitable.
Following the Tsunami, Japanese automakers ramped up production in their North American facilities to compensate, but according to Automotive News, Nissan, Honda and others have all reported plans for still-further increased production in the year ahead. As part of this ramp-up, Mazda will open a facility in Salamnca, Mexico before March of 2014. Part of that increase in output is 50,000 units of a Toyota-badged compact car, which Mazda will produce.
Other Mexican production facilities opening include a Honda plant, which will open in Spring 2014 in Celaya, and a Nissan plant, set to open later this year in Aguascalientes. Nissan also said that it will need another plant in North America within the next five years. According to Nissan Boss Carlos Ghosn, the company aims to raise its stake in the US market from 8 percent to 10, and adding production will help achieve that goal. Even Mitsubishi is aiming to boost production at its Normal, Illinois plant. Production of the Outlander Sport is currently at 50,000, which Mitsubishi wants to raise to 70,000.

AWD Mazda6 or Mazda3? That could be a thing, but there's a problem

We wanted a stronger engine in the Mazda6, and last week at the L.A. Auto Show we got one, Mazda's turbocharged 2.5-liter four. (Though some of us wanted a manual transmission with it, but didn't get that.) And now we learn that apparently a lot of us would like to have all-wheel drive in Mazda's sedans. That might be a tough ask, but Mazda says it hears us. In an interview with CarAdvice, Masahiro Moro, Mazda North America's president and CEO, said there's a big demand in the U.S. for AWD, so Mazda's looking into it. Ah, but maybe we can't have everything. "I think we are not able to combine four-wheel drive and the 2.5-liter turbo. We have a layout issue with the sedans, that's why a four-wheel drive isn't deployed on the Mazda 3 and 6 so far," Moro said. "But there is a huge demand, at least what I know is that in the East Coast of the USA, 80 or 90 percent of premium sedans are sold with all-wheel drive." And with Mazda going upscale, it only makes sense to give upscale, performance-oriented customers what they want, like the AWD sedans the German premium brands have been offering for years. "Four-wheel drive becomes a premium cue for U.S. consumers," said Moro, "and obviously I have asked our R&D department to think about how we can accommodate four-wheel drive capability in the future." Though the CX-9, being a crossover, of course has AWD in combination with that turbo engine, it simply must not have the platform limitations of the sedans. And all-wheel drive in the Mazda6, at least, has been available in Japan, Europe and Australia, but paired with the Skyactiv-D and another smaller engine, diesels we don't get here. Moro's statement leaves open the possibility of AWD with the base 2.5-liter engine, but maybe not. Besides, a premium buyer would want the turbo. So, when Moro says the future, he means not now, not in the Mazda6 facelift we just saw. But maybe in the next big redesign? Or maybe the configuration problems will be easier to overcome when working with the innovative new 2.0-liter Skyactiv-X compression-ignition engine that's expected in the 2019 Mazda3. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2018 Mazda6: LA 2017 View 16 Photos Image Credit: Drew Phillips / Autoblog Auto News Mazda Technology Emerging Technologies Performance Sedan

Why Mazda’s Skyactiv-X compression-ignition engine is a smart hedge bet

Mazda has cracked the code on a compression-ignition engine, called Skyactiv-X (which utilizes SCCI, or Spark Controlled Compression Ignition). That's a neat engineering accomplishment, sure, but why is the tiny company investing big dollars in fancy tech that's frustrated the much larger companies who've investigated it? In this case, Mazda is peering into a crystal ball to consider how best to flow with a few troubling tides. One is the premature handwringing about the death of the internal combustion engine, another is Europe's swing away from diesel engines. Skyactiv-X seems, at this juncture, a hedge bet against both aspects. EV infrastructure lags massively behind our petroleum infrastructure — no shock there. Mazda claims the tech will net 20-30 percent gains in fuel efficiency over its current gasoline engines and about matching its diesel engine. And that's without any onboard hybrid tech, so that staves off the inevitable necessity to fully adopt electrification for a while — this is assuming that, at some point, it won't be practical to sell a non-hybrid or non-EV. At what date that happens is open to debate, but as I said above, technology like this kicks that decision point down the road a bit. Mazda is here translating research dollars into time, allowing its engine factories a few more years of probably profitable production of internal-combustion engines before retooling, and before somebody needs to pour a massive amount of money into a broad EV charging infrastructure to replace gas stations. None of this is happening fast enough for a wholesale transition to EVs anytime soon. So, that's one bet hedged. The next is Europe's declining interest in diesel engines for mainly health reasons. Just about a week ago, The New York Times posted an excellent primer on this issue, which is somewhat controversial in Europe. Germany's auto industry, a huge portion of its economy, is heavily invested in diesel tech and seriously opposed to proposals in Britain and France to eliminate the technology, which creates unhealthy diesel particulate emissions. The German industry is hoping Band-Aids like pollution-reducing measures will help them, but after a massive and widespread emission cheating scandal, its credibility is at a nadir. It seems like consumers have sensed which way the wind is blowing, and it has hurt sales. The NYT reports that diesel sales in Germany alone — remember, bastion and originator of diesel technology — are down 13 percent.