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Maserati orders triple on strength of Quattroporte demand in China

Considering Maserati sold all of 6,300 cars globally in 2012, its goal of selling 50,000 by 2015 seemed like a bit of a stretch to say the least, but it turns the Fiat-owned automaker was on to something. Reuters is reporting that Maserati has already received about 17,000 orders for cars this year, with help from the new 2014 Quattroporte and strong demand in China.
The US continues to be the top market for Maserati sales, but the report quotes Harald Wester, brand chief executive, as saying that China is now the top market for Quattroporte. As big of an improvement as this is it bears mentioning that the Ghibli isn't even on sale yet and the Levante SUV, a redesigned GranTurismo and a new 911-fighting coupe are still waiting in the pipeline.

2015 Maserati GranTurismo to show new styling language for brand

Despite the fact that Maserati has yet to officially mention the next generation of its grand touring lineup, it seems like we know plenty of details about the upcoming range of Maserati coupes and convertibles. First we heard that the GranTurismo line would be growing to include three models, then we heard that new, smaller two-seater (possibly named Gran Sport) could be here by 2016 and, most recently, reports indicated that the GranTurismo's successor will feature more compact dimensions to better take on the Porsche 911.
Now Edmunds is reporting that the 2015 GranTurismo will mark a major evolution in the design language for the Italian automaker, while the Levante SUV will get the current styling cues found on the 2014 Quattroporte and 2014 Ghibli. The article also says that Maserati is planning to offer its models with a wider range of available colors and that it will introduce new limited-edition models as well all in hopes of selling 50,000 units globally by 2015.

Maserati teases all-electric 2022 GranTurismo prototype

Maserati trotted out an early prototype of the 2022 GranTurismo this week, teasing the all-electric replacement for its long-running luxury coupe. The spy-style photographs were shot around the streets of Modena, near the automaker's Innovation Lab, Maserati said in the announcement accompanying the shots. The previous-generation GranTurismo was in production for 12 years before finally retiring in 2019.  The new GranTurismo and its drop-top counterpart, the GranCabrio, have been in development since 2019, but it wasn't until more recently that Maserati confirmed that the next-gen two-doors would spearhead (trident-head?) the company's electrification push. We expect it to borrow from Maserati's upcoming Folgore powertrain which can be configured with up to three electric motors for both all-wheel drive and torque vectoring.  "Going electric is the next logical step. We are trying to avoid unnecessary air openings and air outlets, in contrast to some of our competitors that seem to depend on them to convey a message," explained Maserati head of design Klaus Busse in a previous interview with Autoblog. "In our case, it's about the purity of the body. We can further purify the car by reducing the amount of air intakes and air outlets, which will help us tell the design story even better." We expect to learn details of the all-electric GranTurismo later this year.  Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.