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Maserati updates Quattroporte, Ghibli for 2015 at LA Auto Show

Maserati won't be showcasing any all-new products at the Los Angeles Auto Show this year, but that doesn't mean it doesn't have anything to celebrate. It is, after all, the marque's centenary this year, and in 2014 has achieved the best sales it's ever racked up in the US market.
The most noteworthy Trident model to be displayed in LA next week will be the revised Quattroporte, the S Q4 and GTS trims of which are treated to some enhancements for the 2015 model year. The top-spec Quattroporte GTS in particular "benefits from a sportier and aggressive appearance," highlighted by color-matched lower bodywork, an updated emblem, red accents on the wheels and upgraded equipment inside, including red leather upholstery, contrast stitching, piano black trim and integrated wifi.
For 2015, the smaller Ghibli sedan also gets standard navigation and Bluetooth connectivity, as well as a new finish for the brake calipers. Maserati will also showcase the GranTurismo MC Centennial Editions, as well as the Alfieri concept originally unveiled at the Geneva Motor Show (new images of which we've included below). Finally, the Petersen Automotive Museum is also collaborating with the Italian automaker to display an array of historic Maseratis in the West Hall lobby of the Los Angeles Convention Center.

Maserati Levante crossover not Jeep based after all?

Maserati has been teasing its crossover project since 2011, which is when it first showed off the Kubang concept (pictured above). Still, the production version, rumored to be called the Levante, remains a complete mystery. The CUV was first rumored to borrow the platform from the Jeep Grand Cherokee, but new rumors indicate that the Italian, luxury crossover might actually take the underpinnings from the Quattroporte and Ghibli.
In a brief interview, Maserati CEO Harald Wester told CNN Money that the Levante wouldn't use Jeep's platform. Motor Trend spoke with an unnamed Maserati engineer who confirmed the rumor. Officially, the company says that no decision has been made.
We can add this to another long list of rumors about the Italian CUV. It was originally supposed to be built at Chrysler's Jefferson North assembly plant in Detroit. Then, plans were changed to build it in Italy.

2023 Maserati Grecale revealed with 523-hp twin-turbo V6

After months of releasing preview images and several delays, Maserati has introduced the Grecale, its long-awaited entry-level SUV. The sub-Levante model is aimed directly at the Porsche Macan, and it will likely become the firm's best-selling nameplate in the coming years. The latest addition to the Maserati range stretches 191 inches long and 66 inches tall, dimensions that make it about six inches shorter and nearly the same height as the Levante. Visually, it illustrates what Maserati design boss Klaus Busse meant when he told us that future Maserati models would borrow styling cues from the MC20: its front end is defined by a wide grille positioned below a pair of elongated headlights. Viewed from the side, the Grecale leans more toward sportiness than utility, while the back end wears horizontal lights connected by a strip of bright trim. Vents chiseled into the fenders and trident-shaped logos on the C-pillars link the SUV to the rest of the Maserati range. It's a design that works, in our opinion: The Grecale is recognizable as a Maserati but not a copy of an existing model. Busse told us that the idea wasn't merely to Xerox the MC20's front end onto the body of an SUV. "The design philosophy that I laid out in the beginning was actually done before we designed [the MC20 and the Grecale]. We really had to sit down and get our ahead around what we want to do with the next chapter of the brand. The reality is that 70% of the design process is understanding the message that you want to create, and the car then designs itself and the remaining 30% is just putting it on paper. We didn't want to design the car purely for Instagram; end up with a car loaded with real or fake features, lines, and creases. We're very much about purity. Maserati is a very strong performing car, so it doesn't need to shout, "Hey, look at me!" Quite the opposite; it wants to be a rolling structure, a car that adds almost visual value to its environment. That's the overreaching philosophy," Busse told Autoblog. Inside, Maserati integrated a relatively long list of tech features without making the dashboard look like the automotive equivalent of an iPhone. The driver faces up to four screens: a 12.3-inch digital instrument cluster, a 12.3-inch touchscreen for the Maserati Intelligent Assistant (MIA) digital instrument cluster, an 8.8-inch touchscreen positioned right below, and a digital clock — yes, that seemingly counts as a screen.