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Barbie-themed Maserati Grecale Trofeo: Stick that in your dream house

A new live-action Barbie movie is coming, which means brand collaborations across several industries. The car-crazy Barbie world is teaming up with Maserati and Neiman Marcus to create a one-off Grecale Trofeo SUV with so much pink that the Mary Kay paint factory may be running low for a while.  As a whole, the Barbie universe is incredibly car-friendly and has featured some iconic models over the years, including Corvettes, a 911, a Ferrari, and various Jeeps. Maserati’s hoping to get on that list with its new Grecale Trofeo SUV. The automaker partnered with Neiman Marcus on the car as part of its Fantasy Gift Launch and to celebrate the release of the new Barbie movie. Only one Grecale Trofeo will be available in the United States as part of the promotion (did they think that's all they could sell?). Like other Trofeos, it uses the 530-horsepower V6 Nettuno engine from the MC20 and features the classic Barbie pink exterior colors. Logos and other graphics accent the loud exterior color. Inside, the black interior features full leather upholstery and leather covering the dash, doors, and other components. The seats feature pink “B” stitching. Maserati and Neiman Marcus estimate the value of the SUV at $330,000. Ten percent of the sales will go to the Barbie Dream Gap Project, so this is more than a vanity project for Maserati and the department store chain. We donÂ’t know much about the other cars that will make appearances in Margo RobbieÂ’s upcoming Barbie remix, but the movieÂ’s teaser poster shows her driving a C1 Corvette with what appears to be a charging port door. An electrified first-generation Corvette would make waves, but even something as unique as that will have a hard time competing with the Grecale for attention. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Maserati Levante Hybrid gets four-cylinder and 48-volt technology

Maserati is keeping its promise of adding more electrified options to its lineup. Shortly after electrifying the Ghibli, it stuffed the turbo-electric powertrain in the Levante to create its second series-produced hybrid model. Presented at the 2021 Shanghai auto show, the Levante Hybrid is powered by a turbocharged, 2.0-liter four-cylinder engine that works with a 48-volt mild-hybrid system. The system's total output checks in at 330 horsepower and 332 pound-feet of torque, figures on par with the Ghibli Hybrid's, and it spins the four wheels via an eight-speed automatic transmission and a limited-slip rear differential. Maserati quotes a six-second sprint from zero to 60 mph, a number that puts the Hybrid about on par with the base model, and a top speed of over 150 mph. While the Levante's hybrid technology does not unlock electric-only driving range, it's much lighter than a comparable plug-in hybrid system, which would require a bigger and heavier battery pack. In turn, this solution gives the Hybrid better weight distribution than the V6-powered model. It's more agile to drive, according to Maserati. It takes a well-trained eye to tell the Levante Hybrid apart from the non-electrified model. Car-spotters should look for light blue accents on the fender-mounted air vents, on the brake calipers, and on the C-pillar emblems. Inside, the same shade of blue is found in the stitching that's on the seats, on the door panels, and on the dashboard. Maserati told Autoblog that, like the Ghibli Hybrid, the Levante Hybrid will not be sold in the United States. Sales in several overseas markets will start before the end of 2021, though pricing and availability haven't been announced yet. While we're not getting Maserati's first electrified SUV, it gives us a valuable look at how the Italian company plans to spread electrification across its range without completely neutering the DNA that characterizes it. That's significant insight, because one of the next electrified Maserati models will be a version of the MC12 supercar. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Maserati MC20 supercar plays in the snow

Maserati rapidly expanding dealer network

With the new Quattroporte and Ghibli sedans out on the market, and the new Levante crossover and Alfieri coupe on their way, Maserati is making serious headway towards revitalizing its lineup. Now all it needs in order to reach its ambitious sales targets is to expand the network of dealers where they're to be sold. And according to Maserati chief Harald Wester in speaking to Automotive News at the Paris Motor Show, that's exactly what it has in store.
At the end of last year, Maserati had 79 dealerships across the United States. It has already boosted that number to 100 so far this year, but before 2014 is over, it plans to open another 20 to bring the total up to (carry the two, divide by the square-root of Pi)... 120 showrooms.
Globally speaking, Maserati reportedly closed 2012 with around 220-230 dealers around the world, and currently has about 355, but aims to close 2015 with a worldwide network of 450 dealers, representing a doubling of its network in two years' time. Having more than a quarter of those in the US alone is testament to how seriously Maserati takes the American market.