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UPDATE: Stellantis says it is not selling Maserati

In a joint statement, Stellantis and Maserati have refuted reports that the Italian brand could be sold: Stellantis has no intention of selling the Trident brand, just as there is no intention of aggregating Maserati within other Italian luxury groups. Stellantis restates its unwavering commitment to Maserati’s bright future as the unique luxury brand within the 14 Stellantis brands. Maserati is in a transition period toward electrification with its Folgore BEV program: today the Trident offers GranTurismo and GranCabrio in ICE and BEV versions, Grecale in ICE, mild-hybrid and BEV versions, while we confirm that successors of the Quattroporte and Levante are also in preparation. Maserati's mission is to write the future of mobility through the best performance in the luxury segment, focusing on the desires of its customers. To achieve its goals, the brand precisely targets a highly specific audience. Maserati is therefore setting up a series of initiatives to expand its presence in the global market, to strengthen its brand image and to underline the uniqueness of its products. Maserati is facing a major challenge and must remain focused on its objectives in the coming months. Stellantis reaffirms its commitment to its entire portfolio of 14 iconic brands and recalls that each of them has a 10-year horizon to build a profitable and sustainable business, while recognizing that market volatility and temporary situations may cause fluctuations. The original story continues: Maserati posted disappointing sales and revenue figures shortly after Stellantis CEO Carlos Tavares warned that the group can't afford to have brands that don't make money. While nothing is set in stone, one of the group's executives said that selling the brand isn't off the table. Industry trade journal Automotive News Europe (subscription required) learned that Maserati sold approximately 6,500 cars globally between January and June 2024, down from around 15,300 units during the same time period in 2023. It posted an adjusted operating loss of ˆ82 million (about $88.7 million) during the first six months of the year, compared to a profit of ˆ121 million (about $130 million) in 2023. "The first half has been disappointing," admitted Natalie Knight, the chief financial officer at Stellantis, on a call with journalists.

The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

2025 Maserati Grecale Folgore First Drive: Roughly translated 'electric Maserati SUV'

LECCE, Italy – Maserati believes its customers should decide if and when they go electric. While itÂ’s building up its range of EVs for motorists who think a twin-turbocharged V6 engine is the automotive equivalent of the horseshoe crab – the next-generation Quattroporte and Levante will notably be electric – itÂ’s still developing and selling gasoline-burning cars for those who are less than enthralled by battery technology. It launched the Grecale, its smallest SUV and its most affordable model by a significant margin, in 2022 and initially made it available with either a four- or a six-cylinder engine. ItÂ’s a bet that paid off: Aimed at the Porsche Macan, the Grecale has predictably become the Italian companyÂ’s best-selling model. The range expands later this year with the all-electric 2025 Maserati Grecale Folgore. In Italian, its name means "lightning," so that's fun.  Some carmakers, such as Mercedes-Benz, set their electric and gasoline-burning models apart by lumping the EVs into a sub-brand and giving them a powertrain-specific design. Maserati sees this approach as an avenue thatÂ’s best detoured, so the Folgore doesnÂ’t scream, “Hi, folks, look at me: IÂ’m electric!” It looks pretty much like the piston-powered Grecale with the exception of minor details. That's intentional. “In terms of the shape of the car, we donÂ’t want to change the customerÂ’s perception. Our customers know Maserati as a luxury brand, but weÂ’re also known for Italian design. We donÂ’t want to be generic; we want to be timeless. We donÂ’t want to follow a trend. Our mission is to achieve visual longevity,” Maserati designer Andrea Bruno told me on the sidelines of the Grecale Folgore launch. “These trends move fast. One month, everyone loves it. The month later, everyone has already forgotten it. We need to do something timeless.” Some of the visual changes made to the Folgore help improve driving range by reducing the drag coefficient. Up front, thereÂ’s a redesigned grille with a much smaller open area. Out back, Maserati added a redesigned air diffuser. Copper-colored accents also make the Folgore stand out, and the gasoline-powered modelÂ’s three fender-mounted air intakes are filled in and fitted with LED lights. Rame Folgore, a paint color that changes from gray-ish to brown-ish depending on the light that hits it, is EV-specific as well. It's the color you're seeing in our gallery, above. Other colors are also available.