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Maserati confirms next Quattroporte, Levante will be EV-only

Maserati's lineup will look a lot different in the second half of the 2020s than it does in 2022. The company confirmed that the Levante and the Quattroporte will be replaced by electric models, and it announced that the Ghibli, its entry-level car, will retire without a successor. "What we see in the market is that there is a transition from sedans to SUVs. There is still a very clear demand for sport sedans, but we believe that we can serve customers even better by substituting the Ghibli and the Quattroporte with just one new sport sedan," explained Francesco Tonon, the Italian company's head of product planning, during a press conference. We don't know when the Ghibli will retire yet. Executives aren't worried about losing sales by axing the Ghibli. The long-awaited Grecale crossover scheduled to make its debut online on March 22 will likely become the best-selling Maserati model with relative ease due to its positioning, and it will neatly fill the void left by the sedan at the bottom of the company's range. And, the next generation of the Quattroporte will carry the sedan torch into the 2020s. "We strongly believe that there is a future for the sedan, but probably not for two sedans. One will be enough to meet demand," Tonon noted. It's too early to provide concrete details about the next-generation Levante and Quattroporte. Both are due out in 2025 at the earliest. However, what's already set in stone is that neither car will be available with a gasoline-burning engine. Both will be all electric, all the time. "We are focused on delivering the best EV and the best electric large SUV. There will be no ICE and no PHEVs; just electric," Tonon said.

Maserati confirms limited edition Quattroporte Zegna for production

Last year two of the biggest names in Italian style – one from the automotive industry and one from fashion – announced a partnership. Together Maserati and Ermenegildo Zegna revealed a "concept" version of the Quattroporte at the Frankfurt Motor Show, only given how production-ready the show car already looked, nobody really believed it would remain just a concept. And now, having revealed the final version in Geneva, Maserati has confirmed it for production. Limited production, that is, because Maserati will only build 100 examples of the Quattroporte Zegna edition for consumption around the world. That's about one-thirtieth of the number of cars Maserati produces each month at this point, and while the Modenese automaker doesn't break down its sales figures by model, the QP accounts for a large proportion of those numbers. Maserati also hasn't said just how much it will charge for the Zegna edition, but you can bet it'll be a handsome premium – more than some of those designer-edition hatchbacks get at any rate – yet it'll undoubtedly offload the entire run in short order. "ONE OF 100" THE MASERATI QUATTROPORTE ZEGNA LIMITED EDITION Wednesday, July 16, 2014 – After making its world debut at the 2013 Geneva Motor Show, Maserati has revealed an exclusive limited edition Maserati Quattroporte in collaboration with luxury Italian fashion house, Ermenegildo Zegna. Just 100 examples of the limited series will be built which feature colour schemes, materials and exclusive trims which link the histories of the two brands. To celebrate the launch of the Quattroporte Zegna Limited Edition, Maserati and Zegna are embarking on a tour of four international events starting in Shanghai in July 2014 before stopping in New York (Sept 2014), Dubai (Feb 2015) and Milan (Spring 2015). The events are designed to present the Quattroporte Zegna Limited Edition to an exclusive audience and to celebrate the partnership between the two Italian brands; both of whom are masters in Italian excellence. The exclusive event locations have been carefully selected to enhance the uniqueness of the alliance and represent the pinnacle of Italian elegance. Guests will be able to discover the car's premium finishes in detail and see the extraordinary result of the partnership. World famous Italian photographer, Fabrizio Ferri, will be in attendance at each of the four events capturing 100 unique images – 25 from each occasion.

2019 Maserati Levante Trofeo / GTS First Drive Review | Yes, you want the Ferrari V8

CARMEL-BY-THE-SEA, Calif. — The wine glasses are rapidly draining. It's getting late, and Maserati design chief Klaus Busse appears to be fighting a cold. Yet he can't resist sketching something on a menu to illustrate his point. The A6GCS quickly takes shape. One of the most celebrated Maseratis ever, Busse uses this beacon to reconcile the Italian marque's transition to crossovers. It's how he explains and rationalizes the Levante, a stylish SUV aimed directly at the Porsche Cayenne, BMW X6 and Mercedes GLE Coupe. The A6GCS, a rare, Pininfarina-built sports car, lives on in today's Maseratis, he argues. This includes the Levante, a handsome crossover aimed at suburban cruisers bored with the notion of German luxury. Can a brand with rich sporting heritage reconcile with evolving market trends? It must, even if the connection to a mythical 1950s racer is a bit tenuous. But a pair of Ferrari-powered V8 twins, the Levante GTS and Levante Trofeo, make that progression easier. Prodigious outputs of 550 and 590 horsepower help. They are the top-shelf Levantes. You buy them when the powerful twin-turbo V6 Levante and Levante S simply won't do. You're talking six-figure prices, decadent interiors and more than a bit of bling. Well-heeled professionals drive the Levante, which starts at $75,980 and packs 345 hp, or pony up $11,000 for the Levante S and its 424 horses. The V8 starts at $119,980 for the GTS, and the Trofeo comes in at a lofty $169,980. These buyers haven't just made it, they're likely set for life. "We're not in the boy racer clientele," Busse says. "There's a certain level of accomplishment that you feel in driving a Maserati." That's probably true. But should the Trofeo be associated with generational wealth? I'm pondering this as I pull a hard right, kick up some dirt and pull onto the Pacific Coast Highway. The ocean laps to my left as the eight cylinders unlimber and I find myself reaching 60 miles per hour with little effort. The quoted time is 3.7 seconds, which feels dead on. I cue up Corsa, the sportiest of the Levante's drive modes, one that's only available on the Trofeo. The road is winding. I fall into a rhythm as I make my way up the coast toward Big Sur. The car's selling point is the engine, but the Skyhook suspension with electronically controlled damping keeps this 4,784-pound SUV reasonably tied down and poised. The cabin is quiet, as expected for the segment, allowing for easy conversation.