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2014 Quattroporte kicks off 50th anniversary for Maserati with new V6, AWD

It's not that often that we get to talk about a new Maserati model, but that's all about to change. The Italian automaker is using the 2014 Quattroporte to begin a lineup expansion that will soon grow to no fewer than five models. Entering its sixth generation, the Quattroporte has been completely redesigned, and is also adding a new V6 engine and all-wheel drive.
Pictures of the car were released last year and we've even had the chance to drive the car in France already, but we finally got to see both the 410-horsepower V6 and 530-hp V8 versions of the car at its debut at the Detroit Auto Show. The new Quattroporte is 100-percent Maserati with its svelte-ye-aggressive styling, but it adds more of a mainstream look to better compete with the growing number of high-end luxury sedans. Not all of the Autoblog staff consider it an improvement, but it doesn't stray too far from the Italian styling of the last model.
The interior has also been brought up to date with modern infotainment technology and improved luxury courtesy of a longer wheelbase bringing more space to rear-seat occupants. While the V8 we drove had a bench rear seat and oddly retro-modern wheels, the car on display had more conventional wheels and the two-passenger rear seat bucket seat layout.

Maserati Project24 is a custom, limited-edition, track-day special

Maserati joins the parade of limited-run, track-only cars designed to a set of specs instead of a set of established racing regulations. The entry is known by the codename Project24 at the moment, and Maserati says it will build just 62 examples. We don't know the significance of 24 nor of the production run. When the automaker launched the MC20, it said it planned to get return to heritage values founded at Formula 1 and sports car tracks around the world. While we wait on an MC20 developed for FIA GT racing, Project24 will be automaker's second outlet for racing aspirations, the Italians planning on entering Formula E next season. It's possible the Project24 is an offshoot of Maserati's reportedly dead GT3 program for the MC20. In December 2020, Daily Sports Car reported that a GT3 challenger "was said to be under development" when Maserati debuted the MC20, but perhaps due to ramifications of Covid, the circuit version was "shelved for the time being." The automaker hasn't divulged performance targets for the Project24, only a weight target: Below 1,250 kilograms, or 2,756 pounds. If achieved, the racer would be 552 pounds less than Maserati's claimed weight for the MC20. Part of the weight loss comes courtesy of carbon fiber bodywork that's two inches wider than on the MC20, Lexan windows, and making the passenger's seat optional. The gains should be felt everywhere around a track, especially because Project24's 3.0-liter V6 engine sports a larger pair of turbos that boost output by 119 horsepower, to 740 hp. The road car's eight-speed automatic is replaced by a six-speed sequential auto with paddle shifters, from there sending power to the rear wheels through a mechanical limited slip differential instead of the electric LSD in the MC20. Brembo CCMR racing brakes hang off a double wishbone suspension with anti-roll bars front and rear and adjustable dampers, just behind custom, forged 18-spoke center lock wheels on racing slicks. An adjustable front splitter and rear wing fine tune aero performance, on-board air jacks help pit crews put in the best performance.   The cabin offers an adjustable, multifunction carbon fiber steering wheel and pedal box. The wheel contains a digital display working alongside a dash and data acquisition system, but a driving performance optimization display is extra.

Maserati releases quartet of videos featuring new Quattroporte

In case you missed it, Maserati has decided to introduce the world to its next Quattroporte well ahead of its official debut at the 2013 Detroit Auto Show in January. As expected, it's beautiful.
Not content to leave well enough alone, the Italian automaker has revealed a series of videos to go along with the six images and press release it had already let loose upon the globe's unsuspecting automotive press.
We're still a bit shaky on the details, but Maserati says the Quattroporte's new engine, assembled by Ferrari in Maranello, will "[establish] new benchmarks for Maserati in terms of power and acceleration." That sounds good to us, though we're not sure if that means 530 horsepower as possibly alluded to by the license plate on the press shots. We also note that the automaker says the car is designed to accept "a wide range of engine architectures," so that rumored supercharged V6 sounds likely.