2005 Lotus Elise Supercharged W/ 16k Miles Flawless! on 2040-cars

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Lotus supposedly working up a new Elan, again

Geely's investment in Volvo, and giving Volvo the freedom to do what Volvo knows how to do, propelled the Swedish automaker to another level. This could be the year English automaker Lotus begins the same climb. Late last year, Bloomberg said Geely committed an initial $2 billion to the Lotus renaissance. That number was low, the Financial Times reporting Geely planned to invest billions over the next five years. In May this year, Lotus announced it was hiring 200 new engineers and opening a new engineering center to develop a new range of SUVs, GTs, and sedans that would expand consumer appeal to triple its current annual volume. Sports cars are a vital part of the new mix as well, Autocar citing Lotus insiders for a report that a new Elan convertible sports car has "a strong possibility of being revived in the next few years" as a nameplate.    Lotus made a splash about bringing back the Elan — along with a new Esprit, Eterne, Elise, Elite, and city car — at the 2010 Paris Motor Show. That was a very different Lotus, when Malaysian automaker Proton owned the English outfit and ex-Ferrari marketing honcho Dany Bahar manned the helm. In spite of promises of funding, the team at Hethel lurched through years of corporate drama and dire finances until Geely took over in 2017. The latest Elan whispers sketch a convertible targeting the Porsche 718 Boxster - Lotus in general has Porsche in its sights. The car pictured above is from the first re-animation of the Elan badge, from 1989 to 1995. A coming Elan would sit above the Elise in the lineup, with more space, amenities, and luxury, at the same time as it would focus on being the lightest and most agile in the segment. Before that arrives, however, Lotus needs to finish developing the sports car platform that will help carry the brand's new range for the next decade; The Lotus SUV uses Volvo's SPA architecture that carries the XC90 and XC60. CEO Phil Popham's Vision-80 program — which now seeks to grow annual volume not merely triple but six-fold to 10,000 cars by 2029 — will be centered around the multi-material architecture that replaces the Elise and Evora architectures presently employed. Due in two years, the rivet-bonded "alloy-core" chassis will likely include carbon fiber and other advanced materials.

Alpine joins forces with Lotus to develop an electric sports car

Renault's performance-rooted Alpine division linked arms with Caterham to develop the current-generation A110, but it brought the project in-house after the partnership collapsed. It's again looking across the English Channel to design the model's replacement. It teamed up with Lotus to examine ways to create a nimble electric sports car. Both companies issued a statement to cautiously explain the project remains at the embryonic stage. Development work hasn't started yet. Executives simply agreed to conduct a comprehensive feasibility study for the joint engineering, design, and development of a battery-powered model. On the French side, the car (assuming it's approved) will replace the A110. In the United Kingdom, it's unclear whether the Lotus-badged variant will take the torch from an existing model (like the Elise), or if it will be positioned as a standalone car. While it sounds like nothing is set in stone yet, the match makes sense. Alpine and Lotus are both niche players in the automotive industry, though they're part of much larger groups (Geely owns Lotus). And they both made a name for themselves by building light sports cars. Neither has ever offered a rival to the Lamborghini Aventador, for example. Working together will allow them to find a common solution to the problem of offsetting the mass of an electric powertrain. Overlapping is certainly possible, but Alpine and Lotus can stay in opposite corners of the same room if they put their respective DNAs front and center. Their jointly-developed electric sports car will need to be small, nimble, and quick. From there, Lotus could shape its version as a convertible (or at least with removable roof panels) while Alpine could turn its model into a coupe, the body style it's most closely associated with. Design will be a major differentiating factor, too. Lotus previously hinted its future cars will borrow styling cues from the Evija. We don't know exactly where Alpine is headed, but nothing suggests its future cars will also look like the Evija. Alpine's reshuffling won't end there. Renault announced that the firm will gain responsibility for Renault Sport and Renault Sport Racing in the coming years, and that it will become 100% electric. It will introduce at least three new models during the first half of the 2020s: a car that looks like a city-friendly hatchback, its first crossover, inevitably, and the aforementioned A110 replacement.

Lotus hiring 100 after securing lb100m investment

Lotus is getting a shot in the arm courtesy of corporate parent DRB-Hicom, which has announced a 100-million pound ($152.3M USD at today's rates) investment in the Hethel, UK-based manufacturer. The troubled brand was also in the news last week, with DRB announcing a new, three-year plan that would see variants of existing models introduced.
The money will create 100 new jobs in Hethel, with 45 new engineers, 40 manufacturing operatives and 18 university grads joining the team. Lotus has already seen an uptick in sales this year, according to a Norfolk-based news site, with 40 to 45 cars being produced per week and 722 road cars and 45 race cars sold between January and May. Even sales in the UK have seen a big jump - Lotus only moved 70 units in 2012, but it's already sold 80 cars in the first half of 2013.
Better yet, Lotus is citing an increased demand for its cars around the globe as the motive behind the new hires. While still quite uncertain, Lotus looks like it might finally be on the right track.