2005 Lotus Elise Base Convertible 2-door on 2040-cars

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How Lotus plans to expand and electrify as it enters a new age

If you’ve never driven a car made by Lotus, youÂ’re not alone — theyÂ’ve always been a small manufacturer, and even spotting one in public is a rarity — but youÂ’re missing out. Their exotic good looks are far surpassed by their dedication to connecting man to machine to pavement above all else. But like every other automaker these days, big changes are afoot. Yes, Lotus is going electric. But itÂ’s also going big, and in more ways than one. We recently sat down with Lotus Group VP & Managing Director Matt Windle and Chief Brand Officer James Andrew to talk about how the storied brand will pay service to its past as it aims its headlights toward the future. WeÂ’ve already seen the Lotus Evija (formerly referred to by internal codename Type 130), a low-volume, all-electric hypercar that represents the small automakerÂ’s first big step into electrification. With 1,500 kilowatts (about 2,000 horsepower) coming from four electric motors, you can forget 0-60; itÂ’ll do 0-186 miles per hour in 9.1 seconds. It starts at over $2 million, and production will be capped at 130 units. Flashy numbers to make a big splash, before going bigger in both size and production volume. Next will come the Lotus Eletre (formerly Type 132), an electric SUV that represents the (currently) small automakerÂ’s desire to cater to every lifestyle rather than to be pigeonholed by purists and luddites. To reach big volumes, Lotus needs to be a truly global company, and it needs to create cars that more customers can use, and at prices they can afford. Lotus Eletre Electric SUV View 25 Photos And even though an SUV isnÂ’t what weÂ’re used to seeing from Lotus, perhaps we shouldnÂ’t be surprised — and not just because seemingly every other exclusive, top-shelf brand is now offering an SUV or will be soon. James Andrew reminded us that the appreciation has always been there, and that Lotus founder Colin Chapman had two parking spots at the office: one for his Lotus Esprit, and the other for a Range Rover heÂ’d often drive to work. DonÂ’t expect a rock-crawling luxury off-roader to wear the Lotus badge, though. The gents assured us that the brandÂ’s focus remains on performance. And a crucial part of that performance is in driving dynamics that connect the driver to the car.

Lotus Esprit spied wearing mismatched Evora bodywork

The sorta funky looking Lotus Evora you see above isn't really an Evora at all. In fact, it's a mule for an upcoming new Lotus in the spirit of the Esprit, which, rumor has it, will be introduced in the first half of 2021. It may even be called the Esprit, reviving the name of one of the company's most recognizable and well-loved nameplates, though that has yet to be confirmed by the British automaker. Power is expected to come from a Toyota-sourced V6 engine, as is the case with the Evora. But instead of the Evora's 2+2 seating configuration, the reborn Esprit would be a two-seater. While we aren't privy to the automaker's engineering offices, it seems the space vacated by the vestigial rear seating area might be used to hold some battery packs, as the upcoming car is going to be a hybrid. The 2020 Lotus Evora spins 416 horsepower out of its supercharged 3.5-liter V6; the hybridized Esprit is rumored to pack over 500 ponies, buoyed by an electric motor and lithium ion battery pack that's thought to be cribbed from the Volvo parts bin. That makes sense, as Lotus and Volvo both fall under Chinese automaker Geely's umbrella. The Evora offers the choice of six-speed manual or automatic gearboxes, but we'll have to wait and see if those choices are shared with the Esprit. The mule seen above is sporting some mismatched Evora bodywork — seemingly sprayed black in haste, judging by the specks of blue and yellow at the front and rear along with the lone green pop just ahead of the rear wheels — that has been widened with some tacked on wheel arches. The production version is expected to crib styling elements from Lotus' range-topping electric Evija. We can't wait to see how it all turns out. Related Video:

Lotus Evora GX to race in U.S. Grand-Am series

The Lotus Evora has taken many forms as a race car over the past few years, starting in 2009 with the Type 124 Endurance Racer built for the FIA GT. Since then, Lotus has developed a GT4 Cup version designed for a one-make series, the Evora GTE that currently competes in the GT class of the ALMS and the recently introduced Evora GTC.
Now, Lotus has released the Evora GX, a variation of the GTC tweaked to specifically meet the requirements of Grand-Am's new GX class that will launch at the start of the 2013 race season. While the two cars are very similar, using the same lightweight carbon fiber and plexiglass bodywork, the GX version gets a thicker U.S.-spec roll cage, a revised front splitter and bumper, a standard Grand-Am rear wing, yellow headlights and a new fuel filler system. ABS and traction control have also been removed per Grand-Am regulations.
Pricing for the Evora GX is listed at $335,000 with each one built to order, and one customer has already taken the plunge. McMahon Raceworks has placed an order and should have the car on the starting grid at the first race next year.