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Lotus says it's hiring 200 new engineers in effort to expand

Lotus is making moves to rise back up in the automotive world. A report from The Telegraph says the British company will hire 200 new engineers. This batch of hiring comes from the pockets of new Chinese owner Geely. The plans also include the opening of a new engineering center in the U.K. away from its longtime home in Norfolk. Lotus CEO, Phip Popham said this about the new moves. "Lotus has been in survival mode for many years. We're taking on people here and also in the Midlands. We need to tap into the industrial resource outside Norfolk to help our growth," Popham said. These new hires are all part of a multi-billion dollar investment into Lotus from Geely to try and turn the company around. Ultimately, Lotus wants to triple its current production all the way up to 5,000 cars per year. One of the initiatives from this investment is an all-electric hypercar we saw teased not too long ago. Popham also spoke of making cars with a slightly different focus than the Lotus we know of today. "A car not just for the weekend, but one you can live with," Popham says. Ideas of a Lotus SUV or grand tourer have bounced around in the recent past, and those still appear to be in the company's plans. The British brand plans on tapping Geely for many items it doesn't already have, according to the report. These include modern items like digital display screens and parts required for electrification of its vehicles. A new platform meant to house these "livable" Lotus cars is said to be in the works.

Lotus plans detuned Evora sans supercharger for US market

We may never see a new version of the Elise or Exige in the United States, but the legendary British marque has been steadily rolling out new versions of the Evora 2+2 sports car. According to Automotive News, the automaker based in Hethel is planning a detuned version of the Evora to help it get in line with US emissions regulations. "Over a five-year period in the U.S. we have to show a 3 percent per year reduction in carbon dioxide emissions," Lotus CEO Jean-Marc Gales told AN. "One option is remove the supercharger." Gales apparently feels that's a better option than downsizing to a 2.0-liter turbo four, which would require more reconfiguration than simply removing the supercharger. The former Peugeot chief cites the example of another British sports car manufacturer in McLaren, which detuned the 3.8-liter twin-turbo V8 from the 650S to slot into the 570S. In any event, the base Evora wouldn't be the only new version of the model we're expecting to see. The company recently rolled out the revised Evora 400, and revealed the even sharper Evora Sport 410 (pictured above) at the Geneva Motor Show last month. Lotus also has an Evora roadster in the works that's similarly targeted at the North American market. Following the base model, we wouldn't be surprised to see even more variants to follow. Related Video:

Lotus is giving the electric Evija a V8-inspired soundtrack

Sound is a big part of the Lotus experience, whether it comes from a four- or a six-cylinder engine, so the company doesn't want its first electric car to be completely silent. It enlisted the help of music producer Patrick Patrikios to remix the Type 49 Formula One car's V8 into a series of sounds that will be programmed into the upcoming Evija. Patrikios comes from the music industry, he has notably worked with artists like Sia and Britney Spears, but he welcomed the collaboration with Lotus because he's been a fan of the brand since his father showed him an Esprit when he was a kid. He set out to create a new range of sounds that fits the Evija's character while honoring the carmaker's heritage, a task that's difficult to accomplish. Luckily, Lotus has several sonorous engines on its resume. "There's a purity to that V8, a raw edge and an emotion that stirs something in your soul, just like the best songs," summed up the producer when asked why he chose the eight-cylinder that powered the Type 49 to victory. Lotus Evija and Lotus Type 49 View 3 Photos After recording the Type 49's exhaust note, he began digitally remastering it and realized that slowing it down put it on a frequency similar to the natural driving sound emitted by the Evija. "I adjusted the replay speeds and digital filtering of the Type 49 to generate a soundscape for the Evija – it was a very organic process," he said. You can listen to the sound created by Patrikios in the video above; it's what pedestrians will hear when the Evija speeds by. He also developed the various chimes and tones that will resonate through the cabin, like when the turn signals are activated or when a seatbelt isn't fastened. Lotus previously confirmed that the Evija will influence future cars, and we know additional EVs are in the pipeline, so the sound could spread to other models.