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Coca-Cola returning to F1 with Lotus sponsorship [w/videos]

Even before Red Bull Racing became a record-breaking three-time Constructor's Champion in Formula One, it has dominated conversations both as a team and as an energy drink. After seven years of "Red Bull this" and "Red Bull that," Coca-Cola is reportedly ready to jump into the F1 fray with its Sweden-based energy drink Burn.
Rumors had placed Coca-Cola's entry with McLaren F1, but it's actually Lotus that has secured the deal. We have no idea what the sponsorship will look like, but the website for Burn says that "We [intend] to foster that creativity by incorporating art and music in a way that will break the conventions of traditional F1 sponsorship," Lotus F1 team principal Eric Boullier adding "We are excited to partner with burn to build a new and innovative model for sponsorships that will combine experiences, content creation and social media..."
Since most - including this writer - have no idea what Burn is, we've included a couple of Burn commercial spots to help get us up to speed, which you'll find below. The 2012 season hasn't even ended, and we're already looking forward to 2013...

Lotus Elise, Exige recalled over oil line fire risk

Lotus is recalling 451 examples of the Elise and Exige from the 2007 and 2008 model years. The cars in question, built from December 1, 2006 to October 31, 2007 could be affected by an oil cooler line that detaches from its fitting. If the line comes loose it could release oil onto the engine and possibly start a fire, or onto a tire and potentially cause a crash.
A bulletin from the National Highway Traffic Safety Administration indicates the recall is expected to begin on March 4. Notified owners can take their cars to their dealers for repairs to the lateral oil cooler hose and hose fittings. You'll find the full release from the NHTSA below with more information.

Now’s your chance to buy Lotus founder Colin Chapman’s 1981 Turbo Esprit

Lotus founder and Chairman Colin Chapman’s former 1981 Turbo Esprit Series 3 sports car is for sale, and it looks fantastic in its metallic silver exterior imprinted with “turbo esprit” on both sides and the bonnet, and contrasting red leather interior. Built in February 1981 but not registered until August, it was ChapmanÂ’s personal car until his death in late 1982, and was also driven at one point by former Lotus Formula One driver Elio de Angelis. Chapman even arranged for British Prime Minister Margaret Thatcher to drive it, at the Norfolk Airport in 1981. Thatcher was quoted in the local paper as saying it was “lovely to drive.” Right, then. Lotus built the car to ChapmanÂ’s specifications, with a lowered and modified suspension, modified bodywork to reduce wind noise, special brake pads and features like power steering and air conditioning that didnÂ’t figure in production models. Chapman, who suffered from hay fever, also had pollen filters installed, plus a roof-mounted Panasonic stereo system. ThereÂ’s also a specially assembled, blueprinted engine; Esprit Turbos of that model year featured a 2.2-liter turbocharged inline-four that made 210 horsepower and 200 pound-feet of torque. This was also the first Esprit model to be fitted with BBS alloy wheels. After ChapmanÂ’s death, the car was maintained for a few months by the companyÂ’s Factory Service Department, and eventually made its way to a succession of private owners. The car is currently on its sixth owner across seven transactions (one ended up re-acquiring the car), but it has just a hair over 11,000 miles on the odometer, with a new clutch slave cylinder and radiator core installed in the past decade. “This vehicle has lived a pampered existence and is a testament not only to its rich pedigree but to those who have cared for it over the years,” says the listing at Mark Donaldson Ltd., which claims it comes with extensive records. According to Top Gear, the seller is looking to fetch at least 80,000 pounds, or around $97,000. Related Video: