1989 Lotus Esprit Se Project Car on 2040-cars

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Lotus Evora update coming, new models still on hold

The trials and tribulations at Lotus over the past several years haven't put the company in best financial position, and after the dismissal of Dany Bahar as CEO, the automaker seemed rudderless. Jean-Marc Gales (pictured above) is the new captain at the helm of the British sports car brand, and he seems like the complete opposite of Bahar. Where the former boss was hugely ambitious (perhaps overly), the current CEO has crafted a plan for a gradual turnaround under what he called a "logic-based" recovery in a recent interview with Autocar. The most logical part of Gales' plan is focusing on what Lotus can actually do. Instead of launching new products, he wants to continue to refine the current lineup. "We won't have the funds to build all-new cars in the next few years," he said to Autocar. The biggest of these updates includes a heavily revised Evora with more power and less weight to debut at next year's Geneva Motor Show. An even lighter-weight Cup model is planned for later. The Exige will get a revision in 2016. Gales also hints that a future, feather-light model like the 2-Eleven is on the docket, and a crossover is on the drawing board, according to Autocar, though not yet green lit. North America is also a priority. Lotus is forever linked to founder Colin Chapman's axiom to add lightness to the brand's models, and Gales is continuing that history with the Lightweight Lab. According to Autocar, in this huge room the company's models are completely disassembled with each part labeled. The entire staff is invited to come in and make suggestions on places to reduce weight and lower costs. "This brand is like a sleeping princess, but I believe she is starting to wake up," Gales said to Autocar, but he's keeping sales projections modest. Gales wants annual numbers to increase from about 2,000 units this year to 3,000 in 2015 with his streamlined workforce but intends to keep figures at that level for a bit, while the company stabilizes.

Lotus and Proton might be sold to Peugeot-Citroen after Geely bails

Despite some strong initial interest, Chinese automaker Geely changed its mind about purchasing a controlling stake in Proton, parent company of Lotus Cars. This leaves Groupe PSA, owner of Peugeot, Citroen, and now Opel, as the sole remaining interested party. This is mixed news for Proton, as Geely's hands-off, cash-flush approach may have helped Lotus. On the other hand, it isn't like Groupe PSA is bordering on bankruptcy. According to Malaysian automotive news site Paultan.org, the reasons behind Geely's change of heart are unclear. In fact, it may seem that the indecision about the deal may have been coming more from Proton, not Geely. Reports say that Proton's parent company, Malaysian manufacturer DRB-Hicom, was uneasy about the potential partnership. DRB-Hicom assembles cars for a number of automakers, including Honda, Isuzu, and Suzuki. A deal with Groupe PSA would give the French automaker access to both DRB-Hicom's facilities and an expanded foothold in Southeast Asia. As only one contender remains, look for news of the deal going one way or another in the next few months. Related Video: News Source: Paultan Lotus Citroen Peugeot Geely groupe psa

Lotus getting into the motorcycle business

Lotus founder Colin Chapman is famously quoted as saying something to the effect of "Simplify, then add lightness." We're a bit amazed that it took this long, but someone appears to be taking that message to heart at the British marque, losing a couple of wheels, a clutter of bodywork and a whole mess of weight. No, Lotus isn't planning another spindly Seven-style trackday racer, it's getting into motorcycles.
Well, sort of. As an automaker, Lotus apparently isn't directly behind this two-wheeled effort, but it does appear to have officially lent its brand and logo to a new company, Lotus Motorcycles, which counts former Volkswagen Group designer Daniel Simon, Germany's Holzer Group and auto racing team Kodewa among its partners. The latter builds and races Lotus' T128 Le Mans Prototype in the World Endurance Championship series.
The new company is touting an as-yet unseen motorcycle, a racing-inspired "hyper bike" called C-01, releasing only the image above - a carbon fiber fuel tank trimmed in Lotus' trademark black and gold livery. Details are tough to come by, but the project is said to include a powertrain good for around 200 horsepower and construction involving titanium, carbon fiber and aerospace-grade steel.