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McConaughey stars in new round of Lincoln ads

Matthew McConaughey's ruminative commercial work with the Lincoln MKC, MKZ, and MKZ Hybrid showed us a side of Lincoln we didn't know existed, and a bunch of spoofs made us laugh about it. Most importantly, though, the partnership worked, leading to a double-digit increase in sales and millions of hits in brand exposure. That's why the actor and the automaker are back together, McConaughey scheduled to return in a new commercial campaign launching September 2 for the 2016 Lincoln MKX. He'll give up the air of cosmopolitan sage, because these ads "dial up the swagger factor" according to Lincoln's group marketing manager John Emmert. Introduced earlier this year at the Detroit Motor Show, the brand put a lot of work into the all-new model, said to be "much improved in how it rides, steers, brakes and looks," offering a more powerful engine, and at least 36 new features including adaptive lighting. Ford's first production implementation of adaptive steering, and Harman's first automobile application of Revel audio will bow with the mid-sized crossover. On top of all that, it's also got that lower price. Emmert said the McConaughey ads will point out "the technology and the beauty of the vehicle." Lincoln will buy time during NFL games as part of the campaign. We have no doubt the anticipation from YouTube and a few celebrity rascals is already high. Related Video:

2021 Lincoln Nautilus' inner chamber: Interior gets a complete redesign

Unlike the sea creature with which it shares a name, the Lincoln Nautilus luxury crossover is steadily evolving. It was refreshed just two years ago when it adopted the Nautilus name (it was previously called MKX) as well as an updated exterior and turbocharged engine lineup. For 2021, the Nautilus doesn't change much on the outside, but it does get a thoroughly redesigned interior. The exterior design updates to the Nautilus are hardly noticeable. The lower intakes on the bumper have been closed up and smoothed over, giving the fascia a slightly cleaner design. The opposite has happened at the back where the faux diffuser area has been given a bit more detailing. Otherwise, the rest of the crossover is unchanged, from the corporate grille to the deeply creased lines over the wheel wells. The inside is the big draw, where the flowing, but somewhat plastic-looking design has been replaced by a glitzier design based on the interiors of the rest of the Lincoln lineup. It features a low, horizontally-oriented dual-plane dashboard with lots of chrome and leather or leatherette. It also has a gap between the center console and center stack that gives the console a bit of a floating appearance. Another big change is the availability of a 13.2-inch infotainment screen running Sync 4. It's the largest screen offered on any Lincoln model. It's also 1.2 inches larger than the unit in its cousin, the Ford Edge. But unlike the Edge's screen, this one is mounted horizontally, and it doesn't appear to replace many, if any, buttons and knobs. Along with Sync 4 comes natural speech recognition, over-the-air updates and wireless Apple CarPlay and Android Auto. Mechanically, the Nautilus is unchanged. The standard engine is a turbocharged 2.0-liter four-cylinder making 250 horsepower and 280 pound-feet of torque. A turbocharged 2.7-liter V6 with 335 horsepower and 380 pound-feet of torque is available as an option. Both engines come with an eight-speed automatic transmission. Front-wheel drive is standard with all-wheel-drive as an option. The new Nautilus goes on sale early next year. Pricing hasn't been announced, but shouldn't change drastically from current pricing. The current Nautilus starts at about $42,000. Related Video:

Woman keying luxury car caught on tape

Toronto police are on the hunt for a disguised woman who was caught on camera Sunday keying a car. The woman sported a red bandana over her face and baseball cap as she ran up to the Lincoln MKS in a driveway, the Toronto Star reported. She then went to town with a sharp object, gleefully scratching the car's paint job. She runs off after nearly a minute of enthusiastic damage. Police believe the victim and the vandal know each other, since the Lincoln is the only car in the neighborhood she hit. This is also the third time this particular car has been damaged. They suspect this woman is responsible for the previous incidents. Toronto police told the Star that it will likely cost Lincoln owner thousands to have his car repaired. Security cameras are great for catching vandals in the act, though the videos are difficult for any car enthusiast to watch. Take for instance this video from London in April of a man scratching an Aston Martin while pushing a baby stroller. News Source: The Toronto Star Lincoln Videos vandalism scratch