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Genesis cars win accolades, offer value — so why are sales so bad?

My high-school buddy Brent Cormier was so smitten with the Genesis G80 when he saw it at an event I hosted at SXSW in 2016 he bought a used 2013 Hyundai Genesis a short time later and fell in love with the car. "It surpasses my every expectation," said Cormier, a self-described "renaissance man" who owns and runs a real estate agency with his wife Laura, is a food service executive chef and part owner of Austin-based Thin the Herd Guitars. "I was locked into Mercedes and Audi for 10 years," he added. "And felt trapped in an endless pit of maintenance costs." After owning the Genesis over the past two years — including using it as an Uber and Lyft driver to earn extra cash — Cormier learned what some frugal luxury sedan buyers and a handful of car reviewers have discovered: Genesis offers great bang for the buck compared to other premium brands and can compete with the best in terms of performance, features and comfort. Hyundai's luxury brand also earned a prominent third-party endorsement last week when for the first time Genesis topped J.D. Power's 2018 APEAL study, surpassing German luxury-performance icon Porsche. The APEAL study (which stands for Automotive Performance, Execution and Layout) "measures owners' emotional attachment and level of excitement across 77 attributes," ranging from performance to comfort, and asks nearly 68,000 owners of new 2018 models to score vehicles on a 1,000-point scale. In its second year ranked as a stand-alone brand, Genesis earned an APEAL score that bumped it up 15 points to 884 and helped push it past Porsche — and past BMW, Lincoln, Mercedes-Benz, Audi, Volvo, Cadillac, Land Rover and Lexus, in order of ranking. Last month, Genesis also topped J.D. Power's Initial Quality Survey (IQS) for the first time this year. And both its models were awarded Top Safety Pick Plus ratings by the Insurance Institute for Highway Safety, among 11 Plus ratings in all for Korean vehicles. Despite high J.D. Power rankings and great reviews, Genesis U.S. sales were off 50 percent for the first six months of 2018 compared to 2017, and in June Genesis sold only 796 vehicles — the first time U.S. numbers dropped below 1,000 in a month. Part of Genesis's APEAL and IQS success can be attributed to its small product lineup: just two models, the G80 and G90 sedans, with a third, the 2019 G70, launching later this year. And while those numbers may help in J.D.

2020 Ford Explorer safer than old model; crash test ratings short of Top Safety Pick

The 2020 Ford Explorer three-row crossover has improved on the outgoing model in many ways. According to the IIHS, it has also improved in a number of safety categories, but not enough to earn a Top Safety Pick award. The culprit is not the headlight performance for once. The Explorer's headlights were given an "Acceptable" rating, which would be sufficient for Top Safety Pick, if not Top Safety Pick +. Where the Ford falls short is in the front small overlap driver-side crash test, in which it got the second highest "Acceptable" rating. The IIHS requires a "Good" rating in this category, whereas an "Acceptable" rating on the passenger side would be, well, acceptable for Top Safety Pick. According to IIHS, Ford will be reviewing the results to figure out what the issue is, and it will likely make revisions to future Explorers to improve the result. Other than the one test, the Explorer performed admirably. It received a "Good" rating in all other crash categories except the passenger-side small overlap that was not tested. Both its standard and optional forward collision prevention systems had the highest "Superior" ratings, with the standard one preventing a collision with a car at speeds of up to 25 mph, and the optional one avoiding a collision at 12 mph, and "nearly" preventing one at 25 mph. Headlights are rated as "Acceptable" and so is access to child seat LATCH anchors. Also worth noting is that the Explorer's crash test ratings apply to its luxurious twin the 2020 Lincoln Aviator, meaning it also doesn't get a Top Safety Pick rating. The forward collision system performed the same as in the Ford, and the only difference between the two was in headlight performance. The Lincoln's standard headlights, included on the base, Reserve and Grand Touring trims, have the second-lowest "Marginal" rating, but the optional headlights for those trims, and the standard ones on the Black Label trim, received the "Good" rating. Among three-row Explorer competitors, the Honda Pilot, Hyundai Santa Fe XL, Kia Telluride, Nissan Pathfinder and Toyota Highlander all have a Top Safety Pick. The Hyundai Palisade, Mazda CX-9, Subaru Ascent, and the slightly smaller Kia Sorento and Volkswagen Tiguan all have a Top Safety Pick +. As for Lincoln Aviator competitors, the Cadillac XT6, Infiniti QX60, Lexus RX and Volvo XC90 get a Top Safety Pick. The Mercedes-Benz GLE-Class and two-row-only BMW X5 get the Top Safety Pick + rating. Related Video:      

Lincoln hopes month-by-month leasing will woo luxury clients

Lincoln is launching a new subscription-based service that will allow customers to lease any of its vehicles on a month-by-month basis as part of a new suite of services aimed at offering flexibility and converting buyers. The luxury brand has also been operating a pilot program in which dealers bring Lincoln vehicles to consumers' homes for them to test drive on their own time — and sometimes even complete the entire sales process at their homes. Lincoln also announced on the heels of the L.A. Auto Show a new collaboration with Clear, a company that provides expedited screening at security gates at airports and sports arenas, plus an expansion of its Lincoln Personal Driver service, formerly known as Lincoln Chauffeur, to Dallas. Kumar Galhotra, Lincoln's president, said the company is trying to create a brand experience for consumers that is warm, human and effortless, and that the new services are based on consumer research that equates time with luxury. "We take this philosophy of warm, human and effortless, and we really embed it" in the vehicles and ownership experience, he said. Lincoln plans to launch its vehicle subscription service early next year, likely in "a couple California cities," Galhotra said, that allows consumers to lease any Lincoln vehicle on a monthly basis. While Lincoln did not announce pricing, the program is based on Ford Credit's Canvas program, which offers monthly subscriptions to pre-owned Ford vehicles and come with insurance, maintenance and warranty coverage. The service is so far offered only in the Bay Area and parts of Los Angeles. The service appears to be similar to the $1,500-a-month Book by Cadillac service and Care by Volvo. Robert Parker, Lincoln's global director of marketing, sales and service, said the service will allow consumers the option of upgrading to larger-size vehicles without being locked into a traditional two-year lease. "We acknowledge the fact that we are a challenger brand. We're not at the scale of the Germans," Parker said. "We certainly aspire to continue to grow, that's not our No. 1 focus.