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2020 Lincoln MKZ gets price and trim changes, new packages

The Lincoln MKZ doesn't have much longer to live, slated to meet the executioner later this year. The team in charge isn't letting the brand's penultimate sedan die unloved, Ford Authority reporting a raft of cosmetic changes and packages that can set the 2020 model apart from others. The three engines, FWD or AWD, and hybrid option stand pat. There's been the expected trim rationalization, though, and some noteworthy price changes. Last year's nine trim combinations are whittled to five in 2020 — the base hybrid, Reserve I in FWD and AWD, and Hybrid Reserve II are no more. The new base models see an increase in MSRP, but there are big savings on the Reserve models. The remaining trims are listed here with their price differences compared to 2019, after the $995 destination charge: Base FWD for $37,745 (+ $755) Base AWD for $39,745 (+ $755) Reserve II FWD for $44,495 (- $2,445) Hybrid Reserve I FWD for $43,495 (+ $3,505) Reserve II AWD for $45,495 (- $2,445) Outside, four colors in the current palette disappear: Empire Blue Metallic, Magma Red Metallic, Red Carpet Metallic and Silver Radiance Metallic. Four new colors take their places: Blue Diamond Metallic, Crystal Copper Metallic, Ingot Silver Metallic and Ruby Red Metallic. A new, bright aluminum 19-inch wheel with ebony pockets is available on all four trims. There's a lot more happening on the packages page, Lincoln throwing five new bundles at the configurator. Only one can be specced on the base MKZ and the MKZ Hybrid, that being the Convenience Package that gathers features such as a tilt/telescoping steering wheel with memory, power trunk lid with soft close, voice-activated touchscreen navigation, and Lincoln Experiences Phase II, which means dynamic signature lighting and smart power mirrors. That suite tacks $2,000 onto the price.  Three packages can be had only on the MKZ Reserve with either engine option and the MKZ Hybrid Reserve. The Elements package runs $800 for goodies like heated and ventilated front seats, a heated steering wheel, and heated rear seats. The $3,000 Luxury Package adds full LED headlights, Multi-Contour front seats with Active Motion, and the 20-speaker, 1,200-watt Revel Ultima Audio System. The $1,595 Monochromatic Package can only be ordered in Infinite Black or Platinum White. Both hues get upper grilles and other body trim in the chosen color, as well as 19-inch polished black wheels.

Ford's Jim Farley hints at Lincoln sales rebound

If you're a fan of Lincoln, get ready for "a really great story" come May 1. That's how Ford marketing boss Jim Farley, in a call with analysts, characterized the coming April sales report for the MKZ. At the moment, there are probably few things that the executive VP could want more than a happy ending for the ballyhooed sedan that has made people cry boo-hoo for the past six months.
The massive glass roof of the MKZ is trying to support a burden that would make Atlas tap out, and it hasn't shattered, but it has shown a few cracks. The car we called "a big step in the right direction," the embodiment of the reinvention of the brand and a test of Lincoln's commitment to a new rear-wheel drive offering was given an $8-million dollar Super Bowl ad spend earlier this year, then quality control issues during its assembly scuttled deliveries. Lincoln got over that and kept up the ad blitz, now it just wants the good work to take hold.
If Farley's not leading us on, April could be the month. He said the results (so far) show "the product is being very well-received," inventory is finally where it should be and the MKZ Hybrid is doing better than expected. It bears noting that Lincoln is offering some aggressive incentive programs at the moment, including 0.9-percent APR and $1,000 off for conquest buyers stepping out of competitors' vehicles.

Hot-selling Ford Expedition, Lincoln Navigator get production boost

Ford is investing an additional $25 million in its Kentucky Truck Plant in Louisville to increase by 25 percent production of the hot-selling and all-new Lincoln Navigator and Ford Expedition SUVs. The investment adds to $900 million in previously announced spending at the plant, which also builds F-Series Super-Duty pickups and employs 8,400 workers. Assembly-line workers are putting in overtime and working voluntary weekend shifts to keep up with demand. The new investment will cover upgrades to the assembly line but does not involve further hiring, Ford spokeswoman Kelli Felker says. The popularity of the Ford Expedition and Lincoln Navigator is a bright spot as Ford stock has been battered by Wall Street amid concerns concerns about the automaker's future vision and slowness to detect trends. Ford says the investment is an example of its bid to improve "operational fitness," one of CEO Jim Hackett's common refrains. Ford says Navigator retail sales more than doubled in January, and Navigators are spending an average of just seven days on Lincoln dealership lots as customers trade in vehicles including Land Rovers and Mercedes-Benz. Nearly 85 percent of buyers are opting for high-end Black Label and Reserve trim packages, contributing to an average transaction price increase of more than $21,000 in January compared to a year ago. The 2018 Navigator won the North American Truck of the Year award and also topped a Detroit News poll of public favorites at last month's Detroit Auto Show. Sales of the Expedition, meanwhile, were up almost 57 percent last month as the full-size SUVs also spent an average of just a week on dealer lots. Platinum trim models represented 29 percent of sales, pushing transaction price increases up $7,800. Ford gave the 2018 Expedition an all-aluminum body to save mass in its first significant redesign since 2007. The plant last year got nearly 400 new robots, mainly in the body shop, to help increase line speed, and Ford added a robot lab where employees can test software tweaks or troubleshoot issues away from the factory floor. The Louisville plant also benefits from extensive new data analytics, with seven big-screen monitors providing minute-by-minute updates showing progress against hourly targets or alerting workers to pending parts shortages. A huge spare-parts "vending machine" lets workers more quickly locate needed parts and keep inventory at necessary levels.