2002 Lexus Sc430; Sharp! Great Deal!! on 2040-cars

Auto blog

What effect did Super Bowl ads have on online car searches?

Lexus's Super Bowl ad Let's Play starring an RC version of the RC 350 sliding around wasn't really a big hit among Autoblog readers, with a pretty miserable 13 down-votes as of this writing, compared to the winning Nissan spot with 52 up-votes. The Japanese luxury brand doesn't need to feel blue about the results, though, because in at least one metric the commercial ranks as the most popular of the night. According to Adweek analyzing figures from Kelley Blue Book, the Lexus coupe saw an astounding 1,820-percent increase in searches on the auto pricing site, more than any other vehicle advertised during the game. Viewers were apparently intrigued by the BMW i3 because the EV came in second place with a 1,131-percent jump. Third place went to the Mercedes-AMG GT with a 950-percent boost from its whimsical ad. The lowest growth for the night was from Toyota with a 20-percent upswing for the Camry. In terms of brand searches, the Kia James Bond-inspired spot brought a 68-percent increase in searches to KBB's website, according to Adweek. Dodge scored a close second with a 62-percent bump, and Fiat's humorous ad apparently resonated enough for third place and a 52-percent jump in searches. Despite the RC 350's popularity, Lexus actually ended up at the bottom of the list with just 6 percent more visitors looking for the company. To explain the weird discrepancy, a Kelley Blue Book analyst explained to Adweek that visitors came to the site specifically looking for the RC 350 and to a lesser extent the NX, which saw a 48-percent jump in queries, but that interest didn't extend to the whole brand. Related Video: News Source: Adweek Marketing/Advertising Lexus Coupe Performance Videos lexus rc lexus rc 350

World Car Awards finalists snub American-branded vehicles — except for Bronco

The list of World Car Awards has been whittled down to 10 finalists, but only one American brand — Ford — appears among the remaining nine carmakers for this yearÂ’s top award. The Bronco is there, and it also is balloted as a finalist in the design category. The other categories are performance car, urban car, electric vehicle and luxury model. Each category has five finalists except World Car, which has 10. One brand conspicuous by its absence in any category: Tesla. The winner in each is scheduled to be crowned March 27 at the New York International Auto Show in Manhattan. This year marks the 20th year of the World Car Awards and the partnership with the New York show. The selection process involves 100-plus automotive journalists from 29 countries who vote, as they review and test-drive the eligible vehicles for the 2024 awards. Their journey is captured virtually on World Car TV. If youÂ’re counting, the brands that appear most on the six finals lists are Mercedes-Benz (four times), BMW (also four), Hyundai (three), and Volvo (three). HereÂ’s the full listing. A video clip showing all of them is here: World Car -BYD Seal / Atto 4 -Ford Bronco -Hyundai Kona / Kona Electric -Hyundai Santa Fe -Kia EV9 -Mazda CX-90 -Subaru Crosstrek -Toyota Prius -Volkswagen ID.7 -Volvo EX30 World Car Design of the Year Ford Bronco Ferrari Purosangue Toyota Prius Volvo EX30 Zeekr X 2024 World Electric Vehicle BMW i5 Kia EV9 Mercedes-Benz EQE SUV Volkswagen ID.7 Volvo EX30 2024 World Luxury Car - BMW 5 Series / i5 - Lexus LM - Mercedes-Benz CLE - Mercedes-Benz E-Class - Mercedes-Benz EQE SUV 2024 World Urban Car  - Abarth 500e - BYD Dolphin - Lexus LBX - Suzuki Fronx - Volvo EX30 2024 World Performance Car - BMW M2 - BMW XM - Ferrari Purosangue - Hyundai Ioniq 5 N - Porsche Cayenne Turbo E-Hybrid

2021 Lexus IS debuts with new styling and greater emphasis on handling

The reveals keep on coming today. Lexus just took the wraps off the 2021 Lexus IS sport sedan, the fourth generation of its small, sporty four-door. It may not look all that different on the outside, but Lexus is making heady claims that the driving experience is going to be the real head turner. We’ll start with the looks, though. Lexus has only revealed the 2021 IS in F Sport trim, which is the most aggressive of all the models. The spindle grille again sits proudly in front. (Apparently, even non F Sport models have mini spindles within the grille design, so we hope you like spindles.) YouÂ’ll also see a new air intake below that grille. ItÂ’s meant to direct air to the brakes and assist in cooling. The slimmer headlights with a new LED pattern look sharp. Along the side, Lexus has implemented new rocker panels that kick up into the rear fender for a more aggressive stance. The view from the rear offers up the most noticeable change. Lexus has gone with the full-width taillight design, stretching the red element from one side of the trunk to the other. Those taillights feature more intricate sculpting, and the rear valance is finished in a glossy black. Lexus changed the exhaust tip look, too, opting for ovals this time. But, onwards to the performance. The powertrain lineup hasnÂ’t changed a bit. A Lexus IS 300 with rear-wheel drive continues to be powered by a 2.0-liter turbocharged four-cylinder. It makes the same 241 horsepower and 258 pound-feet of torque as before, and is mated to an eight-speed automatic transmission only. However, Lexus says itÂ’s been updated for “adaptive transmission control” that is better at choosing the appropriate gear for the driving situation. An all-wheel-drive IS 300 is also available, but itÂ’s equipped with the 3.5-liter V6 that makes 260 horsepower and 236 pound-feet of torque. The all-wheel-drive IS 300 is also continuing to send the power through a six-speed automatic transmission exclusively. The system can send as much as 50% of torque to the front axle. The tip-top IS is the IS 350. ItÂ’s equipped with a 3.5-liter V6 that makes 311 horsepower and 280 pound-feet of torque. With rear-wheel drive, itÂ’s equipped with an eight-speed automatic, but the all-wheel-drive version is equipped with a six-speed auto. Lexus says the rear-drive IS 350 will get to 60 mph in 5.6 seconds, while the all-wheel-drive car gets there in 5.7 seconds.