1997 Lexus Sc300 Base Coupe 2-door 3.0l on 2040-cars

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Lexus' new V-LCRO advances seat tech by going back in time

Automakers love teaming up with aftermarket suppliers. Stuff like Foxx Racing shocks, BBS wheels, and Brembo brakes are all there to gussy up performance vehicles. But one of the best branded performance options you can get are a meaty set of seats. Not only do they look great, but the two purposes they serve are legitimate – hearty bolsters keep you pinned in place around high-G turns and they allow you to soak up a lot more of the chassis' sensations. Lexus already had a solid set of (unbranded) thrones in the RC F and GS F, but a piece of old tech is about to make them even better. The company is introducing a new Variable Load Coupling Rear Orientation for its seats. Fancy name aside, this is far from a new technology. It's been around for 75 years, and you probably know it as Velcro Technology. Yes, Lexus is going to start selling Velcro lined seats to keep you in place at up to three Gs, whether they be fore, aft, or lateral forces. "The RC F and GS F are exhilarating, racing-inspired vehicles," said Brian Bolain, Lexus' GM for product and consumer marketing. "By partnering with Velcro Companies, our new V-LCRO technology enhances the driver's ability to maximize the cars' track-proven performance." If you're worried this is just a bunch of marketing jargon, though, take it from an actual driver. The V-LCRO system works. "The beauty of this technology is its simplicity," Lexus F Performance Racing driver Scott Pruett said. "With V-LCRO, Lexus has created an unprecedented connection between driver and vehicle, and the impact on the track has been phenomenal." According to Lexus spokesman Moe Lester, V-LCRO will be available on 2020 models, alongside the upcoming hoverboard package. In other news, tomorrow is April Fools' Day. Be prepared. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lexus Introduces Groundbreaking V-LCRO Technology Automaker reveals new interior option for RC F and GS F performance vehicles TORRANCE, Calif. (March 31, 2016)—When it comes to performance cars, few things are more important than the connection between driver and vehicle. For luxury automaker Lexus, the continuous pursuit to enhance this connection even includes venturing outside the automotive world for new solutions.

2019 Lexus IS 300 F Sport gets Black Line treatment

Lexus is making the Black Line Special Edition treatment available again, this time offering it on the F Sport version of the 2019 IS 300 sports sedan. The package adds 18-inch, split-spoke wheels with the "black vapor chrome" finish that also appear on the flagship LS sedan, plus back side mirrors. Inside, you get black Nuluxe seats with red accents and contrasting red stitching, which also appears on the center console and armrests, plus red accent panels flanking the center stack. There's also a heated, black wood-trimmed steering wheel highlighted by what Lexus says is "distinctive shades of black that were created by a Japanese calligraphy shop dedicated to perfecting ink for more than 200 years." All Black Line versions are equipped with navigation and triple-beam LED headlights. The Black Line Special Edition will be available on both rear- and all-wheel-drive versions, with choice of three exterior colors: ultra white, obsidian and atomic silver. Rear-wheel-drive versions use a 2.0-liter turbocharged four-cylinder engine that makes 241 horsepower and 258 pound-feet of torque and comes with an eight-speed automatic, while AWD versions are powered by a 3.5-liter V6 that generates 260 hp and 236 lb-ft mated to a six-speed automatic. Black Line versions of the former will run you $45,825 including destination, while AWD versions will cost $47,875. Lexus earlier this month showed an NX F Sport Black Line edition at the Chicago Auto Show. For the IS 300 F Sport, Lexus will cap Black Line edition production at 900 units for 2019 and make it available in dealerships starting in March. Related Video:

Lexus ES350 confirmed for Kentucky production starting in 2015

Following Thursday's report, Toyota has confirmed that production of the Lexus ES will move to its Georgetown, KY assembly plant starting in 2015. To accommodate the extra 50,000 units of capacity that the ES represents, Toyota will be investing $360 million in the plant and hiring 750 new workers.
In the previous report, sources stated that the state of Kentucky had offered Toyota as much as $146.5 million to move ES production to the Georgetown facility.
The press release, posted below, specifies that only the ES350 will be built in Kentucky, so it's likely that the ES300h hybrid will continue to be built in Japan - where all ES models have been built since the car was introduced in 1989. Toyota's Georgetown plant, which currently builds the Toyota Camry, will also be getting an expansion to its engine plant to produce more four-cylinder engines at a cost of $30 million and will create an additional 80 jobs.