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Is 'UX300e' trademark a sign of an electric Lexus to come?

That the biggest mainstream auto manufacturers will offer fully electric vehicles is no longer a question of if, it's an inevitable matter of when. Lexus has thus far taken the wait-and-see approach to the burgeoning market that is expected to take over throughout the next decade, but that could change soon. A recent trademark filing could indicate that Lexus is ready to introduce a fully electric version of its new UX crossover. Dug up by Autoguide, the trademark "UX300e" recently popped up on the European Union Intellectual Property Office (EUIPO). A separate look on TMView shows it is indeed linked to Lexus and was filed at the Norway office. The Lexus UX is just getting off the ground in December but is expected to be a huge seller for Toyota's luxury branch. The UX 200, which is offered with a naturally aspirated four-cylinder engine, is now Lexus' cheapest vehicle. The UX 250h offers a hybrid variant and is available with all-wheel drive. F Sport packages are available on both variants, in an attempt to add an extroverted sense of excitement. Although the trademark is far from a guarantee that such a car is coming, it all makes sense. Crossovers are booming business as of late, and many manufacturers, such as Kia with the Niro and Soul, are offering electric versions of cars that also have other traditional forms of motivation. We'll update as soon as we know more. Related Video:

Toyota, Lexus to build more CUVs to meet surging demand

What was the biggest takeaway from the auto industry's 2014? Besides the fact that recalls are now a sad and mostly unremarkable part of a vehicle's life, it's that you can't be a competitive, mainstream brand in the US without a really strong line of crossovers, SUVs or pickups. We saw evidence of this as recently as Monday, when Hyundai unveiled its HCD-15 Santa Cruz Concept, and now we're seeing it again with Toyota. The company already has a comprehensive lineup of both mainstream and luxury CUVs and SUVs, although surging demand – sales were up 16 percent last year, Bloomberg reports – has led the company to increase its production tempo at the plants responsible for the RAV4 and Lexus RX. "The freeze is still in place until the end of March of 2016," Toyota's Jim Lentz told Bloomberg during this week's Detroit Auto Show, referencing the production bump at the Japanese and Canadian factories responsible for the models. "That hasn't changed. All indications are that it will lift, but right now it has not lifted." The increased sales are even spurring the brand to consider additional CUVs, including a compact that would slot in below the RAV4, Lentz told the business publication. Such a move would give Toyota a player in an increasingly competitive and important segment. In 2014 alone, mainstream brands, including Honda, Mazda, Chevrolet and Jeep, have announced brand new products destined for the compact CUV market. "We're going to have to look at how the market under RAV4 develops," Lentz told Bloomberg. "There's no question that it's going to. That's going to be the next growth spurt." Related Video:

Ford, Toyota clean up in Best Car For The Money Awards

The U.S. News Best Cars for the Money Awards picks winners by looking at the average transaction price, five-year total cost of ownership, the regard a car has from the automotive press, reliability figures from J.D. Power and Associates and safety data from the National Highway Traffic Safety Administration and the Insurance Institute for Highway Safety. The result, according to the magazine, is "the best combination of critical acclaim and long-term value."
Ford nabbed six of the 21 categories that received awards this year, the Focus, Fusion, Fusion Hybrid, Taurus, Escape and Edge getting trophies. Toyota and its Lexus and Scion sub-brands took another five, the Tacoma and Tundra owning the two categories given to pickup trucks. The other ten awards were split between Honda with three, Buick with two, and one each for Subaru, BMW, Hyundai, Chevrolet and Mazda.
Follow the link to see all the winners and read about why they were chosen.