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Major Alexa deal will bring Amazon services into more cars

Amazon and its personal assistance service Alexa are partnering with HERE Technologies to create a new connected mobility service powerhouse. Alexa will integrate with HERE's navigation and location services to offer what the two companies are calling a "true voice-first-navigation experience." Alexa will come pre-integrated with HERE navigation on-demand, which the automakers can then enable, which should help cut down on development time. One of the biggest features from this partnership is how directions could be offered and delivered using HERE's Open Location Platform (OLP). Currently, the OLP uses data from several car manufacturers to provide insights into real-time location and traffic. But on Alexa, this could be used to provide directional context. For example, Alexa could say, "Turn right after [such-and-such a building]" rather than just, "Turn right." Amazon has been testing the automotive waters throughout the past decade. Its home-based Alexa-enabled devices are already offered with connections to several manufacturers. To various degrees of integration, it can already pair with Ford, Genesis, Toyota, Lexus, Hyundai and BMW vehicles. At the end of 2018, Amazon took things a step further when it introduced the Echo Auto, a Bluetooth-connected Alexa assistant device that can be physically kept in a car. Currently only available by invitation (its production and distribution have been delayed), the $25 device is essentially a voice service that works together with smartphones and connects to a car's speakers. Users can command it to do a variety of things, including playing music, setting navigation, opening the garage door, finding local stores, making calls, setting reminders, and thousands of other "skills." According to The Verge, nearly 1 million people have already ordered the device. Some (well, probably few) may know HERE Technologies from its maps on Windows Phones. We all know how that turned out, though. Today, HERE has expanded into a multi-function suite that is available in multiple mediums, including many automotive applications. HERE Automotive's connected vehicle services include real-time traffic, parking, weather, fuel prices, hazard warnings, traffic sign integration, and even EV charging stations. These all incorporate and extend the use of HERE's location and tracking programming. HERE is already partnered with BMW, Audi, Daimler, Intel, Mobileye, NVIDIA, and has investments from Bosch, Continental and Pioneer.

2019 Lexus UX now the most affordable Lexus

The 2019 Lexus UX subcompact crossover now has official pricing, and it makes it the most affordable Lexus model available. The standard, non-hybrid Lexus UX 200 starts at $33,025, and the hybrid Lexus UX 250h starts at $35,025. This means the base UX is roughly $4,000 cheaper than the next most affordable Lexus, the compact NX 300 crossover. Not only that, but the UX 200 undercuts some of the little crossover's main rivals such as the Mercedes-Benz GLA 250 and BMW X1. The former starts at $34,945, and the latter starts at $34,895. With the basic Lexus UX 200, you get a naturally aspirated 2.0-liter four-cylinder engine that's also found in the new Toyota Corolla hatchback. It makes 169 horsepower, 151 pound-feet of torque, and it goes solely to the front wheels via the same kind of CVT as the Corolla, complete with 10 selectable ratios and a special short-ratio gear for takeoff. If you want all-wheel-drive, you'll have to opt for the UX 250h hybrid. That model features 175 horsepower and a rear electric motor to provide power to the back wheels. Notably, both of these UX models are significantly down in power and torque compared with the aforementioned German rivals. The Mercedes GLA 250 makes 208 horsepower and 258 pound-feet of torque, and the BMW X1 makes 228 horsepower and 258 pound-feet of torque. Regardless of whether you pick the basic UX 200 or the UX 250h, you'll get at least a six-speaker sound system with a 7-inch infotainment screen. It also comes with Apple CarPlay, though Android Auto is not available. The UX models can be optioned with larger infotainment displays all the way up to a 10.25-inch example. All models also come standard with adaptive cruise control, lane-keep assist and forward collision prevention with pedestrian detection. The UX 200 will be the first on sale starting this December, and the UX 250h hybrid will become available the following month. Related Video:

This is Lexus' trick 3D ad in Sports Illustrated's swimsuit issue

Having driven its RC F into the party at the Sports Illustrated swimsuit issue, Lexus is making the most of the exposure. We recently saw the blue coupe showing off its L-Finesse curves with a curvaceous Lisalla Montenegro. And a new video shows how the magazine ad will also work without a bikinied sidekick, showing off the Lexus' own body and sounds in a 3D app for iOS and Android.
After downloading the app and the 3D image for your tablet or phone, the 450-horsepower RC F will be yours to play with - or, as Lexus suggests, yours to "create the 3D experience in your own hands." You didn't have any other plans for your hands while checking out the new issue, did you? The video below will show you how it's done.