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Lexus has big expectations for small NX crossover

One has to wonder why it took so long for Lexus to enter the hotly contested compact premium crossover market. The brand itself projects some 36,000 sales for its brand-new NX, which is set to go on sale in the US in November. Add that potential to the 100,000-plus RX crossovers it sells annually in the States and Lexus looks poised to put some hurt on German rivals like Audi, BMW and Mercedes.
The vast majority of Lexus NX models imported to the States will be powered by a new 2.0-liter turbocharged four-cylinder engine that pumps 235 horsepower and 258 pound-feet of torque to either the front or all four wheels. Just 10 percent or so of NX models will get the 194-horsepower hybrid powertrain wrapped in NX 300h trim. Though not yet rated by the EPA, Lexus projects mileage ratings of 22 city, 28 highway and 24 combined for the turbo and 35/31/33 for front-wheel-drive hybrids (expect a one-mpg combined hit for AWD models with either engine).
In terms of sizing, the Lexus NX is dimensionally very similar to the Audi Q5, which starts at $37,300. Lexus hasn't yet released pricing information for its NX, but promises to be in the same range as its competitors. We note with interest that the larger Lexus RX starts at $40,795 - a little over $3,000 more than the Audi its NX will compete against - and wonder out loud if the Japanese automaker can undercut its German competitors in pricing with the NX. Expect official pricing info from Lexus closer to its on-sale date later this year.

Lexus RX replacement to debut in Detroit?

The 2015 Detroit Auto Show is shaping up to be a big one for Lexus, with Group Vice President Jeff Bracken confirming to Ward's Auto that the Japanese luxury marque will have at least one, and possibly two, all-new-model introductions. Ward's seems to think that one of those vehicles will be the new RX crossover, one of the brand's most popular (and oldest) offerings. The complete and utter lack of spy photos of the new RX doesn't necessarily support Ward's argument, although if the new CUV ends up being based on the JDM Toyota Harrier, as previously reported, the absence of camouflaged images might make some sense. As for that other vehicle, it's hard to say what we might see. Were we to put our money on it, though, the long-awaited GS F would be a strong contender for a Detroit debut. The high-performance challenger to the BMW M5 and Mercedes-Benz E63 AMG has been spotted almost completely undisguised as recently as October. On top of that, Detroit's reputation as a performance-focused show (last year's show saw debuts of the Ford Mustang, BMW M3 and M4, Chevrolet Corvette Z06, Volkswagen Golf R and Porsche 911 Targa) makes the GS F's appearance there a fair bet. One thing we can count on at least hearing about when Detroit rolls around is Lexus' strong sales position. The company's 2014 sales should crest 305,000 units by the end of the year, marking the first time the company had passed the 300,000-unit mark since 2007. Bracken told Ward's that should be an easy task, particularly with the brand's "best month of the year," December, still to come.

Lexus gets new boss, and he's a designer

A reshuffle in the uppermost ranks of Lexus could see the Japanese luxury brand further energize its recent focus on design. Tokuo Fukuichi, Toyota's global design boss, is the new head of Lexus International.
Fukuichi will retain his role as the overall head of design for Toyota, Lexus and Scion, and will assume his new position at the head of Lexus and on its board on April 1 (no fooling). This is going to be an interesting move for fans of design to watch, as Fukuichi has repeatedly been mentioned as a designer that enjoys pushing the edge of the envelope and experimenting. He is, after all, the man responsible for designing the most awesomely odd minivan of the 1990s, the mid-engined, rear-drive Toyota Previa, and more recently, he signed off on the controversial Lexus LF-NX concept, which is said to presage a new production small crossover.
"Regarding changes in design, no one has 100 percent confidence," Fukuichi told Forbes back in January 2013. "No one can really say with pure certainty that, 'In two years, this will sell well.'" As Akio Toyoda continues to demand more assertive, edgier designs, it's that point of view that should make Fukuichi a valuable addition to Lexus, as it continues to challenge the competition from Germany.