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Buyers resent low inventories, prices over MSRP, study says

Vehicle inventory low, vehicle transaction prices high, customers fretting … welcome, J.D. Power, to the era of supply and demand. In a recently published survey from one of the auto industryÂ’s top analytical firms, findings show that customers' satisfaction with vehicle purchases in the United States this year has dipped for the first time in 10 years. The 2022 U.S. Sales Satisfaction Index (SSI) Study found that overall sales satisfaction has dropped to 786 (on a 1,000-point scale) from 789 in 2021. In that year, higher than expected trade-in values softened the effect of new vehicle price increases. But in 2022, on top of trade-in prices shrinking, many dealers elected to charge more than the ManufacturerÂ’s Suggested Retail Price, a factor that did not sit well with buyers. “When dealers charge more than MSRP, particularly with long-term loyal customers, they risk a potential long-term negative effect on customer advocacy and service business," said Chris Sutton, vice president of automotive retail at J.D. Power. Satisfaction among buyers who paid more than sticker price is 757, while satisfaction among those who paid the sticker price or less is 850, the Power report said. The lack of dealership inventory was also a customer irritant, J.D. Power found, a point that automakers and their dealers may want to consider. Many have maintained, or considered maintaining, a smaller inventory in the wake of the pandemic, keeping costs down and driving more customers toward factory orders. Regarding those consumers shopping for electric vehicles, the survey said that more than a third of them “failed to get instruction on EV charging before they left the dealership, which notably affects satisfaction.” Said Sutton, “Salespeople donÂ’t need to show gas-powered vehicle buyers how to fill their tank, but they do need to show EV buyers how to charge their vehicle.” There are positives to the Power conclusions, however, especially for Alfa Romeo dealers. The Italian brand ranked highest in customer satisfaction among premium brands with a score of 833, with Porsche a very close second (831) and Lexus (819) third. Alfa is on something of a roll these days, with its compact Tonale crossover due for release in the spring, and a new sports car in the works. Meanwhile, in PowerÂ’s “mainstream brand”” segment, Buick ranked first with a score of 825, followed by Dodge (816) and Subaru (804), all performing higher than the industry average.

Lexus GX has quietly more than doubled its sales this year

There are some things in this industry that we're perplexed by, like the infotainment system on our long-term Subaru WRX or why the Mitsubishi Mirage is allowed to exist, among other things. Let's add one more to that group, with the Lexus GX. It's not a particularly bad vehicle for a big, body-on-frame brute, remaining one of the only true SUVs in the mid-size luxury class, alongside the equally old fashioned Land Rover LR4.
Considering these things, then, what we're about to tell you makes very little sense - sales are up 135 percent through last month. The Japanese luxury marque has moved over 5,300 during the first six months of 2014, owing in no small part to a significant price drop over the 2013 model. Today, a GX starts at $49,085, while a year ago, it was $53,445.
Don't mistake this price decrease for charity, though. Lexus specifically built a lower-cost GX to lure in customers. According to WardsAuto, faux leather covers the cabin rather than the real stuff, while the overall package is decontented relative to what you might find in a typical Lexus.

Lexus LS sedan will be quieter, more comfortable and smarter

Lexus made numerous updates to the LS in a bid to turn it into an even more comfortable cruiser. Unveiled online, the redesigned model gains a quieter cabin, new driving aids, and a handful of minor styling tweaks. Engineers turned their attention to parts of the fifth-generation LS that a majority of owners never think about in order to achieve a ride that's markedly quieter and smoother. They notably fitted a new solenoid to the adaptive suspension that reduces damping force, redesigned the motor mounts to prevent mechanical vibrations from entering the cabin, and changed the stiffness of the run-flat tires as well as the rigidity of the stabilizer bars. These changes come together to cement the sedan's positioning as the cushiest model in its category. Deeper stitch points and seat pads made with low-resilience urethane further enhance comfort, according to Lexus, but the biggest upgrades found inside are technology-related. The LS receives a digital rear-view mirror as well as a 12.3-inch touchscreen compatible with Android Auto and Apple CarPlay. Users can also control the display screen and audio functions using their phone once they've paired it to the infotainment system. LS buyers in select markets will be able to order the company's Teammate technology. It's a semi-automated suite of driving aids that bundles lane-keeping assist and adaptive cruise control while allowing the car to change lanes and pass slower vehicles. It does not turn the LS into an autonomous car; it merely helps motorists when driving becomes tedious. The system can only be used when the right conditions are met, and Lexus hasn't announced plans to offer it in the United States. The latest generation of park assist technology is available, too. The visual changes are relatively subtle. Up front, stylists redesigned the lights and gave the bumper a new look. Out back, eagle-eyed car spotters will notice the lights and the lower bumper have been slightly revised. It's the same story inside, where the most noteworthy change is the addition of the aforementioned touchscreen. Lexus expanded the color palette with a shade of silver named Gin-ei Luster that stands out with a smooth, mirror-like finish.