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Construction of Lexus' first US assembly line underway

The ES is Lexus' top-selling sedan, but the Japanese luxury marque has never manufactured it outside of Japan. In fact, Lexus has never made any cars in the United States, one of its largest markets worldwide. But that's about to change.
Yesterday, construction began in Georgetown, Kentucky, on the first Lexus assembly line in America, the first concrete (or steel) step in a $360-million expansion of Toyota's plant in the Bluegrass state that will create 750 new jobs. The expansion was announced last April by chief executive Akio Toyoda at the New York Auto Show.
Once the new assembly line gets online in the fall of next year, Toyota plans on building some 50,000 units of the ES each year. Lexus sold a record 72,581 examples of the ES in the United States last year - 30 percent more than the previous year - so Lexus will either have to import some more from overseas or leave some buyers disappointed.

Here We Go Again: Lexus attacks EVs in new ad [UPDATE]

UPDATE: We got a comment from founding member of Plug In America Paul Scott on this ad. It's available below. The last time Lexus attacked plug-in battery vehicles in an ad, it had to apologize. The company is remaining on message, though, and has revisited a hybrid-vehicle advertising campaign that implies that driving a battery-electric vehicle is a big waste of time, because of all the charging you need to do. With the new spot, Lexus once again raised hackles of plug-in vehicle advocates because, once again, the accuracy is questioned. "The ad's message was that a consumer could [drive] a vehicle with advanced technology today, without sacrifice or change in habit." – Lexus spokesman Brian Bolain Lexus is running print ads (click to enlarge) in publications like Wired poking fun at EVs, the International Business Times says. Lexus highlights range anxiety in the spot, comparing the amount of time it takes to fully recharge an EV – and the idea that air conditioning and using the radio can shorten an EV's range – to the fun of just driving a Lexus. "The [print] ad was merely intended to paint a picture of life with a hybrid, which is basically no different from life with a traditional gas-powered vehicle, versus life with an EV, which can have challenges or at least uncertainties," Lexus spokesman Brian Bolain told AutoblogGreen. "In other words, at its core, the ad's message was that a consumer could participate in driving a vehicle with advanced technology today, without sacrifice or change in habit." The campaign picks up where Lexus's previous anti-EV campaign left off this spring. A website promoting Lexus's hybrids (and parent company Toyota's H2 vehicles) claimed that there was a hydrogen refueling infrastructure set up in 20 US states (not anywhere close to true). Plug-in advocates were also quick to note that higher-powered EV recharging systems can allow a plug-in to be recharged in far less than the four hours the Lexus site claimed. Of course, Toyota has a lot more skin in the game when it comes to hybrids and, starting next year, hydrogen fuel-cell vehicles than it does for plug-ins. Through August, the company sold just 842 RAV4 EVs and about 11,500 Toyota Prius Plug-in Hybrids in the US. That compares to almost 19,000 Nissan Leaf EVs and a Tesla Model S count that's likely close to that figure as well (Tesla breaks out neither monthly sales numbers nor US-only sales for the Model S).

Fascinating if true: Toyota GR 86 could spawn Lexus variant

Neither the Toyota GR 86 or its Subaru BRZ platform twin are out yet, but there are already whispers of a third variant for the lightweight sports coupe. Japanese media are reporting that the GR 86 will spawn a Lexus variant, and that there's already a name for it, the Lexus UC. According to Japanese site Spyder7, the UC will stand for Urban Coupe, fitting in nicely with the Lexus UX nomenclature. It might measure slightly larger than the GR 86. The upcoming GR 86 has a length of 168 inches, but the report says the the Lexus UC could be almost a foot longer, with a total length of about 177 inches. That doesn't mean there will be any more interior room. The extra length will likely come from a heavily redesigned front and rear fascia, much more different than the GR 86 and BRZ are from each other. Lexus Enthusiast has a spy shot of the vehicle allegedly undergoing testing. The car in the photo wears a version of Lexus's trademark spindle grille. Meanwhile, Creative Trend reports that the UC's 2.4-liter boxer engine could be mated to a plug-in hybrid powertrain. Subaru does not currently have a PHEV system attached to that engine. The Crosstrek PHEV uses a 2.0-liter engine for its gasoline half, so if these rumors prove correct it would be a first for the 2.4-liter. The report also states that the interior might take on the new Lexus interface that debuted recently with the NX. That would differentiate the Lexus even more from the Toyobaru twins, which have almost identical cabins. While all of this still resides in the realm of rumor, Toyota did make one official announcement regarding the GR 86. It will make its driving debut at the Goodwood Festival of Speed, where the GR Supra made a similar appearance in 2018. We'll be looking for it when the event opens July 8. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.