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Lexus F label to become even more performance oriented

Lexus has plans to take its F performance label to even greater heights, according to officials. That's one of the key reasons the IS 500 F Sport Performance wasn't a full-blown IS F, Lexus executives said. Speaking before a gathering of Lexus enthusiasts at the IS 500 Launch Edition's, uh, launch at Sebring Raceway, group vice president and general manager of the Lexus division Andrew Gilleland reaffirmed that the IS 500 F Sport Performance is the first in a line of high-performance but sub-F cars (at 5:11 in the video below). "There will definitely be more vehicles. There's a lot more coming where this came from," Gilleland said, eliciting cheers from the gathered crowd of enthusiasts. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Gilleland then pointed at Lexus product planner Cooper Erickson and told the fans, many of whom had brought their own tuned F cars to the event, "If you want to see more of this," gesturing to the IS 500, "Go bug the s--t out of him." Erickson himself then took to the stage and discussed how the IS 500 came to be and the future of the F designation (at 6:17 in the video). First, he acknowledged that sedan sales are challenging. He also described the 2021 IS's chassis as a combination of the GS and RC platforms, which grew the track 1.4 inches wider. "If it's part GS and part RC, then why can't we drop a big-ass V8 in it?" Erickson wanted to know. "Nobody's doing that. But, we can," Erickson continued, "Because we do an amazing job with our hybrid products. So from a CAFE, greenhouse gas and emissions standpoint, we can manage having a V8 in a car like this when nobody else can." However, it still required approval from the mothership in Toyota City. So during an event at Pebble Beach, Erickson told Lexus chief engineer Koji Sato that he wanted to bring back the IS F. "Let's put the V8 in it, Let's do an IS F," he told Sato. At first, Sato's reply seemed like a no. "We have new plans for F," he explained. "F will be higher. Only Akio [Toyoda] can approve F [cars]." The CEO is known for being one of the few carmaker heads that actually moonlights as a racing driver. Erickson said that even if the IS F was off the table, he still wanted a V8-powered IS. "So what if we call it IS 500 F Sport? Who can approve that?" Sato's reply: "Cooper-san, I can approve that." Apparently the rest is history. This content is hosted by a third party.

2022 Lexus RC F and RC F Fuji Speedway growl on nearly unchanged

Two years ago, Lexus debuted an anyone-can-buy-it RC F Track Edition that cut 122 pounds from the standard RC F with upgrades like a raw carbon fiber hood, carbon fiber rear wing, Brembo carbon-ceramic brakes, and a titanium exhaust. Our First Drive of that car praised its promise, but chided Lexus for giving up halfway to the goal of making a truly special sporting machine. A year later, Lexus rolled most of the Track Edition changes into the RC F Fuji Speedway Edition, dropping the price from the $98,750 Track Edition by exactly one Ulysses S. Grant to $98,700, but limiting availability to 60 units. The Fuji Speedway Edition returns for the 2022 model year, and while Lexus hasn't divulged pricing, availability's been constricted further, to 50 units.  The only two changes between the 2021 model and next year's version start with the exterior color. Instead of having the choice of Arctic Blast Satin White or Cloudburst Gray, the only sheetmetal hue on offer will be Electric Surge. The rich blue tone has a semi-matte finish, delivering a muted luster that won't be destroyed by an automatic car wash. The other changes is also about color, this time on the inside. The Circuit Red Alcantara and red carbon fiber trim retire to make way for a black cockpit with seats trimmed in Blue Alcantara and blue carbon fiber accents. Over on the standard car, the sole change for 2022 is a new 19-inch wheel design, still wearing staggered Michelin Pilot Sport 4 S tires, 255/35 in front, 275/35 in back. The real magic of the RC F lineup, its naturally aspirated V8 with 472 horsepower and 395 pound-feet of torque, waves its hardcore enthusiast flag for another year unchanged. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Lexus to open stores with branded accessories [w/video]

Trying to build a boutique buying atmosphere with a large-volume premium brand isn't easy, but Lexus is attempting to do just that by introducing its new Intersect By Lexus dealership experience. This aspect of Lexus retailing has nothing to do with cars and everything to do with luxury lifestyle accessories. Intersect By Lexus is effectively an all-in-one shopping destination for high-quality, hand-crafted designer products, many of them created specifically for the marque, right down to their "Crafted for Lexus" branding.
The first Intersect By Lexus store will open at the end of this month in Tokyo, with other stores planned for New York and Dubai. Going over the first store's initial product list, it seems that each store will offer wares that reflect its location. Some of the products available at Intersect By Lexus Tokyo include a $400 minimalist LED desk light, hand-sewn $286 tablet cover and a $133 drip coffeemaker and cup set handmade from the ash of Japan's Sakurajima volcano. Scroll down for a short video showing how some of these products were made.