2006 Lexus Is350 Base Sedan 4-door 3.5l on 2040-cars

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Lexus' December to Remember reshaped by the pandemic

After spending the summer convincing consumers to take socially distanced breaks from grim reality, advertisers are now returning to the pandemic as the central focus in holiday shopping campaigns launching this month. U.S. companies from carmakers to retailers are under pressure to make the shopping season a success after retail sales crashed 21% earlier this year as millions of Americans lost jobs and cut their budgets. They face the challenge of convincing consumers to open their wallets for the holidays even as the coronavirus pandemic rages anew across the United States and Europe. As new campaigns roll out, brands feel it is their responsibility to inspire optimism for the coming year, but also empathize with “the hurt that people have,” said Jason Schragger, chief creative officer at ad agency Saatchi & Saatchi. Carmaker LexusÂ’ iconic “December to Remember” campaign, which features cars wrapped in giant red bows on picturesque snowy driveways, will focus on the different role that driveways have played this year, as people sought ways to celebrate birthdays, anniversaries and other milestones despite stay-at-home orders. New TV commercials launching on Monday feature family and friends doing a drive-by graduation party in their Lexus vehicles as a student in a cap and gown waves from her driveway. In another, a man greets his children and grandkids from a distance as they drive by, waving a homemade “Happy Birthday, Grandpa” sign. "We wanted to make sure we weren't showing large gatherings of people," said Lisa Materazzo, vice president of marketing at Lexus, owned by Toyota. "But it's nice to have a live interaction, and that can happen when you're safe in the car and waving from the driveway." Staying connected during the pandemic is the message behind ads for the department store MacyÂ’s, whose window displays and Santaland attraction have been hallmarks of the holidays since the late 19th century. At a time when flying home or hosting big family gatherings can be dangerous, Macy's is focusing on how finding and giving the perfect gift plays an even bigger role in connecting with people you can not see in person this year, according to Macy's chief customer officer Rich Lennox. A similar theme underpins Etsy's commercial, in which a woman who longs to see her grandson opens a gift of a handmade doll that matches a picture he had drawn.

Junkyard Gem: 2002 Lexus GS 300

Toyota finally killed off the Lexus GS last year, after nearly 20 years of earning respect but not nearly as many yen as the Toyota City overlords had hoped. American car buyers came to prefer truck-shaped machinery during the production life of the GS, and those who wanted sedans didn't see the advantages of the rear-wheel-drive GS over the similarly-sized-but-cheaper ES. From 1993 through 2005, American Lexus shoppers could buy a new GS with the magnificent 2JZ straight-six engine, which achieved international gearhead immortality thanks to a certain movie franchise, and these cars have been very difficult for me to find during my junkyard travels. Here is a rare example of the final generation of 2JZ-equipped GS 300s, found in a Northern California boneyard last summer. V8 versions of the GS (the 400 and, later, 430) could be bought here, equipped with the bulletproof-but-heavy 1UZ/3UZ V8 engine out of the LS. Those cars were quicker and faster than the GS 300 but handled in more ponderous fashion. This engine was rated at 220 horsepower, but you could get scary multiples of that amount with the addition of aftermarket boost. In Japan, this car's Aristo counterpart got 276 horses out of its turbocharged 2JZ. No manual transmission could be had in the 2002 GS (nor in the JDM Aristo and its Crown cousin), but at least the enforced automatic came with five forward speeds. This car looked and felt like a smaller LS 430 inside, but the rear-wheel-drive layout made the rear seat space smaller than that of the Camry-based ES 300. Finding the keys in a new-ish junkyard car means that it was most likely an insurance total or dealership trade-in. Maybe someone will rescue that 2JZ before The Crusher eats it. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. As always with Toyota products, the Japanese-market ads were more dramatic than those from elsewhere. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The V8-equipped GS forces the BMW 540i to drive over a cliff, Wile E. Coyote-style.

2015 Lexus GS F is camo-free and frisky

Other than some missing badges and (hopefully) a not-yet-finished rear fascia, what you see here is an undisguised look at the long-awaited Lexus GS F high-performance sedan. Lexus' answer to the BMW M5 and Mercedes-Benz E63 AMG, the GS F has been spotted again.
Unlike our previous spy shots, though, this time around, the sporty Lexus has been caught testing on the Nürburgring, so our spy shooters have managed to get a look at the car from all angles. Building on the aggressive styling of the GS F-Sport, the GS F gets bigger air intakes and a lower chin spoiler up front. Like before, we see the signature stacked exhaust outlets, but they still seemed roughed into rear fascia, which gets an aero-aiding diffuser.
We still only have guesses as to what will be under the hood, but a 465-horsepower, 5.0-liter V8 sounds good to us. Expect to see the production GS F on the road by 2015.