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These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.

Lexus J201 Concept | Overlanding into uncharted brand terrain

Taking a left turn off of I-10 outside of Palm Springs, California, we drove down a rutted, sand-blown track for a couple miles before ending up at a tall, rocky pile, an outcrop scaled somewhere between a hillock and a massif. After shifting the transmission into neutral, engaging the four-wheel-drive low range, and closing the ARB Air Locking differentials, we got even and steady on the throttle and pointed our truck—a seven-figure, one-off, overlanding concept known as the Lexus J201—up the steep, rocky face until all that showed through the windshield was dust and searing sky. The truck handled the challenge with marked aplomb, cresting the ridge without a huff, and eventually leveling off and displaying the glories of what was on the other side: a meth lab. So capable was this vehicle that it was easy to forget that the platform that underpinned all of this ruggedness was LexusÂ’ posh, flagship SUV, the $88,000 LX 570. This jacked and tracked truck begs the question: Has Lexus gone rogue? “Going rogue is actually part of who we are,” says Vinay Shahani, the brandÂ’s vice president of marketing for America. “And we love to experiment. J201 is a rolling example of our belief in Always On, the idea of continual improvement no matter the time in a vehicleÂ’s lifecycle.” The reference to time-in-lifecycle is kind of an understatement for a vehicle that has existed in its current form, with only minor cosmetic updates, since 2008 — two lifetimes in the product span of most automobiles. But the J201 Concept does add significant upgrades to the production vehicle, which, based as it is on the venerable and caprine Toyota Land Cruiser, is hardly a slouch in the off-road-capability department. In addition to the performance differentials mentioned above, the J201 benefits from a myriad of additional add-ons. These include rugged accessories such as an Icon Vehicle Dynamics suspension good for a few extra inches of ride height, and even more when the suspension is put in extreme high mode; smaller 17-inch Evo Corse Dakar Zero wheels mounted with 33-inch General Grabber X3 tires; a TJM Airtec snorkel for breathing underwater (something we did not get to experience in the parched Coachella Valley); and StopTech drilled brake rotors. It also includes bolt-ons such as CBI skid plates, rock sliders, and front and rear bumpers; a Warn winch; a Prinsu Design roof rack system; an onboard ARB twin compressor; and luminescence of Rigid Industries light bars.

2020 Lexus RC F adds hardcore Track Edition and lots of carbon fiber

There's a shortage of high-performance naturally aspirated V8 engines in the United States these days. Fortunately, Lexus sees fit to keep its 5.0-liter V8 in production for the foreseeable future, updating it for 2020 and packaging it inside a revised RC F sports coupe. In its latest guise, the 5.0 spins out 472 horsepower and 395 pound-feet of torque, increases of 5 ponies and 6 lb-ft over the previous version. The RC F gets slightly revised styling for 2020 that includes minor updates to the headlights, taillights, and front and rear fascias. Underneath the skin, the coupe benefits from hollow half shafts, aluminum suspension bits, a lightened intake manifold, and a smaller air conditioning compressor all in a bid to save weight. Custom Michelin Pilot Sport 4S tires, a numerically higher rear axle ratio and the addition of a simple launch control system – press the brake, floor the gas, drop the brake – allows the 2020 RC F to hit 60 miles per hour in 4.2 seconds. 2020 Lexus RC F Track Edition View 30 Photos The biggest change for the RC F is the addition of a Track Edition for 2020. It's immediately recognizable by its massive carbon fiber rear wing and lower front spoiler. That fixed rear wing is lighter than the active spoiler of the standard RC F while simultaneously adding up to 58 more pounds of downforce and reducing drag. The hood, roof, rear-seat partition, and a bumper reinforcement are also made from carbon fiber. Other lightweighting bits include a titanium muffler and tailpipes, carbon ceramic brake rotors from Brembo, and 19-inch forged wheels from BBS. It all adds up to a 176-pound weight loss compared to the current RC F. Although the engine is unchanged from other 2020 RC F models, the weight reduction drops the 0-60 time down to 3.96 seconds. We don't yet have pricing for the 2020 RC F or the upgraded Track Edition, but Lexus says production will begin in the second quarter of 2019. Check out both versions of the 2020 RC F in our high-res image galleries above. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.