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Super Bowl commercials: Steven Tyler, Emerson Fittipaldi, Keanu Reeves and more

Sunday is Super Bowl LII, which means America will immerse itself in high-calorie potluck fare, garish halftime-show entertainment (Justin Timberlake, bringing sexy back, but not that kind), the most expensive and over-the-top TV ads of the year, and — oh yeah — a football game between two teams connected by Amtrak's Northeast Corridor line. What else you gonna do on the first Sunday of February? As usual, automakers plan big, splashy TV spots to reach all those gajillions of eyeballs glued to the teevee, though the list may be shorter than in previous years. Here's a roundup of what we know is coming. Hyundai Hyundai will test the football/futbol divide with a 60-second spot starring a youth-soccer ref who arrives for the game dramatically and just in time in his 2018 Kona. Only it's Super Bowl Sunday, so he — along with the two coaches, and apparently most of the parents — are eager to get on with their game-day plans. Advantage: football, being the message, we guess. The ad does make a quick plug for Hyundai's BlueLink nav system, but this is only nominally about the car. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Hyundai also plans a 60-second ad that recognizes people fighting pediatric cancers and highlights its own nonprofit organization that focuses on the cause, according to Reuters. Kia This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The Korean automaker will put Aerosmith frontman Steven Tyler behind the wheel of its new Stinger on an abandoned racetrack. The former " American Idol" host promptly puts it into reverse, going back to his '70s heyday, courtesy of some CGI, to the strains of "Dream On" played backwards. Trotting out an almost-70-year-old to relive some classic rock glory fits the Super Bowl template to a T. Two-time Formula One and Indianapolis 500 champ Emerson Fittipaldi also makes a cameo. It airs in the third quarter. Lexus This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lexus teams with Marvel Studios to preview its forthcoming movie "Black Panther," which arrives in theaters Feb. 16. In "Long Live The King," the Black Panther, a.k.a. King T'Challa, played by Chadwick Boseman, dispatches some bad guys to recover stolen Vibranium after clinging to the roof of a speeding 2018 LS 500 F Sport, driven by co-star Danai Gurira.

Lexus gives Jay Leno a shot at driving its 2014 IS

After we drove a prototype of the 2014 Lexus IS, we were told that Lexus was shipping it back to Japan. As it turns out, late-night funnyman Jay Leno was already in the motherland with the coming sport sedan, and he lapped it around Fuji Motor Speedway with Chief Engineer Junichi Furuyama.
This was probably during his LFA drive two months ago, actually, when Furuyama-san was even more tight-lipped about the IS than he was a week ago, so Leno has to make the best guesses he can. Leno goes over the whole car, then takes it out for a casual spin, so at least you get to see it in action. As for Jay's take, you'll just have to watch the video below to find out.

2020 Lexus LX 570 Sport Package is sporty like tube socks

The Lexus LX is enormous, square, old, and expensive. It is also very luxurious, and now it has a sporty version, with Lexus announcing the Sport Package for the 2020 LX 570. But you can only get it on the three-row trim, the least jazzy of the bunch. The styling makeover adopts a sport grille, which means an ornate mesh instead of slats in the spindle opening, and a new lower portion that appends parallelogram intakes at the corners. Not only do the vents appear to be non-functional, they look like aftermarket afterthoughts. The sides get body-colored mirrors with chrome accents, while in there's a tweaked lower rear valance. Inside, leather-trimmed seats come in either Black, Cabernet, or exclusive Moonlight White, under a black headliner. If our numbers are correct, Lexus has bumped 2020 LX prices up by $150 across the admittedly small board. The base, two-row model will start at $86,380. Assuming the destination charge holds steady at $1,295, that makes for a total of $87,675. The three-row will need $92,675. Lexus Safety System+ comes standard, with assistance features such as Pre-Collision System with Pedestrian Detection, Lane Departure Alert, Intelligent High-Beam headlamps, and adaptive cruise control.  When the range goes on sale in September, the LX 570 with the Sport Package will cost $100,595. That seems like a weighty chunk for minor ornaments; however, the Sport Package automatically adds the Luxury Package, which adds features like heated and ventilated seats, four-zone climate control, LX projector door lamps, and a la carte options like the 19-speaker Mark Levinson audio and the 21-inch wheels. Optioning a 2019 model with to the same spec comes to $97,935, so the Sport Package comes to $2,310 after subtracting the $150 price increase. That also seems like a lot, considering the Luxury Package already provides the option of Cabernet seats. But the LX is a special kind of beast. Any truck that can run with a multi-terrain system mode called Mogul instead of Snow doesn't have to live by the same rules as other terrestrial rigs. That's what you can do when you're a dinosaur that "packs in a lot of charm."